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Social and Behavioral Sciences

University of Montana

2005

Travel advertising comparisons

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State Of The Travel Industry In Montana, Norma Nickerson Mar 2005

State Of The Travel Industry In Montana, Norma Nickerson

Institute for Tourism and Recreation Research Publications

In response to the Governor’s Tourism Advisory Council meeting and discussion, February 2005 in Helena, Montana, the Institute for Tourism and Recreation Research explored available data related to Montana’s travel industry and the surrounding states. The report includes visitation for Montana and the U.S., rooms sold, travel expenditures and travel advertising comparisons.