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- Attention grabbing (1)
- Celebrities of Social Media Platforms (1)
- Communication methods (1)
- Contact Person (1)
- Customer Retention (1)
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- Dealership model (1)
- Degree of satisfaction (1)
- Determinants of net interest mar-gin (1)
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- Robot Journalism (1)
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- Publication
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- Middle East Journal of Communication Studies (6)
- An-Najah University Journal for Research - B (Humanities) (1)
- Journal of the Arab American University مجلة الجامعة العربية الامريكية للبحوث (1)
- Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي (1)
Articles 1 - 9 of 9
Full-Text Articles in Business
Palestinian Journalists' Trends Towards Freelance Platforms As An Alternative Of Traditional Work In Journalistic Work And The Gratifications Achieved "A Field Study", Amin Wafi Prof.
Middle East Journal of Communication Studies
This study aims to identify the trends of media students towards the use of digital freelancer platforms in media work as an alternative to traditional journalism by knowing the degree of interest of students in digital freelancer platforms. The degree to which they are exposed، the reasons for exposure، the most important subjects to which they are exposed، the most important platforms they pursue، the most important skill needs، motivations، and stimuli that drive them to deal with freelancer platforms as an alternative to traditional journalism. It is a descriptive study and applied the survey curriculum in the framework of …
Determinants Of Net Interest Margin For Banks Operating In Pales-Tine, Islam Abdeljawad, Ajyad Bahlaq
Determinants Of Net Interest Margin For Banks Operating In Pales-Tine, Islam Abdeljawad, Ajyad Bahlaq
An-Najah University Journal for Research - B (Humanities)
The goal of this research is to identify the factors that influence the net interest margin (NIM) for Palestinian conventional banks. Palestine is a unique country with poor governance, political uncertainty, and regulatory insufficiency, adding higher information asymmetry to the decision-making process. The sample is comprised of unbalanced panel data from 15 commercial banks for the period 2011–2020. The research used a pooled OLS, a fixed-effect model, a random effect model, a robust pooled OLS, a difference GMM, and a system GMM estimators. Evidence collected supports that net interest margin is positively influenced by risk aversion, operating costs, and loan-to-deposit, …
The Role Of Using Images In Outdoor Advertising Designs To Attract Attention, Sattar Al-Juboori Dr.
The Role Of Using Images In Outdoor Advertising Designs To Attract Attention, Sattar Al-Juboori Dr.
Middle East Journal of Communication Studies
Outdoor advertising has dominated the visual landscape of cities around the world. Outdoor advertising in city streets and public places are different than the ones located in other places for many reasons. First, it is directed towards particular audience who has no option but to look at it. The research problem lies in the excessive use of images in ways that may have been randomly put without taking into consideration certain factors such as allocation, processing, design construction or some expressive and psychological aspects. Experts have defined some technical problems related to image-choice and the extent of its future impact …
Professional And Ethical Challenges Of Robot Journalism From The Perspective Of Jordanian Journalists, Mazen Al-Fedawi Dr.
Professional And Ethical Challenges Of Robot Journalism From The Perspective Of Jordanian Journalists, Mazen Al-Fedawi Dr.
Middle East Journal of Communication Studies
This study aimed at identifying the extent of Jordanian journalists ’awareness of the concept of robot journalism and its mechanisms of action, and identifying the most important areas covered by robot journalism, in addition to reviewing the pros and cons of the spread of robot journalism, and the most important professional and ethical challenges associated with robot journalism from the viewpoint of Jordanian journalists. To achieve the objectives of the study, the researcher followed the descriptive and analytical method. The study sample consisted of (350) Jordanian journalists, and the questionnaire was distributed to them in two ways, electronically and manually. …
The Influence Of The Celebrities Of Social Media Platforms On University Students, Hanan Al-Shiekh Dr., Mahmoud Al-Rajabi Dr.
The Influence Of The Celebrities Of Social Media Platforms On University Students, Hanan Al-Shiekh Dr., Mahmoud Al-Rajabi Dr.
Middle East Journal of Communication Studies
This study aims to identify the impact of famous people on social media platforms on university students. The qualitative methodology and inductive approach were used in the research by conducting in-depth interviews with 21 students from various Jordanian universities, and a focus group of 7 university students was selected, with 12 female influencers and 21 male influencers among them. The study showed that there are seven main reasons that motivate students to pursue and follow-up those influencers, which are: admiration and love, living in another world with different influences, career path, and the release of students’ stress, gaining information that …
The Effect Of The Production Pattern On The Media Content In The Jordanian Tv Channels From The Contact Person Point View (An Analytical Study), Ashraf Al-Manaseer Dr., Shadi Abo-Rashed Mr.
The Effect Of The Production Pattern On The Media Content In The Jordanian Tv Channels From The Contact Person Point View (An Analytical Study), Ashraf Al-Manaseer Dr., Shadi Abo-Rashed Mr.
Middle East Journal of Communication Studies
The effect of the production pattern on the media content in the Jordanian TV channels from the contact person point view, through analytical study. The study relied on the descriptive approach based on studying the facts about the nature of the phenomenon or a group of individuals, or a group of events or situations related to photographing, analyzing and evaluating the characteristics of the phenomenon to find out the variables that cause the phenomenon to occur, A questionnaire was designed for the study to achieve the desired goals, the study population consisted of 13 private channels in Jordan, and the …
The Degree Of Satisfaction Of Facebook Users About Its Features, Usage Motives And Achieved Gratifications.“An Applied Study On Students Of The Faculty Of Mass Communication At The Middle East University”To Attract Attention, Ahmad Oreqat Dr.
Middle East Journal of Communication Studies
This study aimed at determining the extent of satisfaction of Facebook users from the students of the Faculty of Media at the Middle East University with regard to its advantages, drivers of use, and the achieved gratifications. The study sample, which was chosen on the available random sample basis, consisted of 106 students enrolled in the second semester in the 2019-2020 academic year which are 308 students. The theoretical framework of the study depended on the theory of uses and gratifications, and the results of the study highlighted that the degree of satisfaction of Facebook users among students about its …
The Communication Methods Of The Receptionists And Their Influence On The Customers’ Retention: An Empirical Study On Private Hospitals In Libya, Yousf Ibrahim Aljoudimi
The Communication Methods Of The Receptionists And Their Influence On The Customers’ Retention: An Empirical Study On Private Hospitals In Libya, Yousf Ibrahim Aljoudimi
Journal of the Arab American University مجلة الجامعة العربية الامريكية للبحوث
Retention of customers is a focal point of any business, and following a certain retention policy expresses how effective the marketing strategy is. Although the previous studies-especially in the context of the services- focused on how retention is affected by several variables under purchasing behavior theory, they did not address the effect of the communication methods of the receptionists, which play a vital role when communicating directly/indirectly with the customers from the very beginning, during, end served, and retention stages. Therefore, this study is an attempt to bridge this research gap. The main aim of the current study is to …
The Relationship Between Self-Leadership And The Implementation Of Integrity And Transparency In The Palestinian Public Sector Institutions: “Ministry Of Finance As A Model”, Diab Ali Jarrar Dr, Marwa Said Zaki Farah
The Relationship Between Self-Leadership And The Implementation Of Integrity And Transparency In The Palestinian Public Sector Institutions: “Ministry Of Finance As A Model”, Diab Ali Jarrar Dr, Marwa Said Zaki Farah
Journal of the Association of Arab Universities for Research in Higher Education (مجلة اتحاد الجامعات العربية (للبحوث في التعليم العالي
The study aimed to identify the importance of self-leadership and its relationship with the application of integrity and transparency in the Palestinian public sector institutions. To achieve this objective; the study adopted the descriptive analytical approach, and a questionnaire was prepared with variables that were derived after an in-depth review of the relevant literature, and it was distributed using a stratified relative sample to a sample of (259) respondents, and it was analyzed through the (SPSS25) program. The study was supported with planned interviews with specialists in law, Psychology, sociologists, key employees in the ministry of finance. The study came …