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Public Affairs, Public Policy and Public Administration

1997

Agritourism marketing

Articles 1 - 1 of 1

Full-Text Articles in Business

The Business Of Agritourism/Recreation In Montana, Rita J. Black, Norma P. Nickerson Jul 1997

The Business Of Agritourism/Recreation In Montana, Rita J. Black, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

Presents data from a convenience sample of farms/ranches in Montana that operate recreation businesses. Specific data include agricultural demographic information (e.g., acreage and income), recreation business data (e.g., popularity of activities offered, reasons for operating a recreation business, obstacles), and marketing information (e.g., origin of guests).