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Full-Text Articles in Business
A Different Look At Assessment Centers: Views Of Assessment Center Users, Filip Lievens, Hans Goemaere
A Different Look At Assessment Centers: Views Of Assessment Center Users, Filip Lievens, Hans Goemaere
Research Collection Lee Kong Chian School Of Business
This study aims to shed light on possible problems of assessment center users and designers when developing and implementing assessment centers. Semi-structured interviews with a representative sample of assessment center users in Flanders revealed that, besides a large variability in assessment center practice, practitioners experience problems with dimension selection and definition, exercise design, line/staff managers as assessors, distinguishing between observation and evaluation, and with the content of assessor training programs. Solutions for these problems are suggested.
Theory And Research In Strategic Management: Swings Of A Pendulum, Robert E. Hoskisson, William P. Wan, Daphne W. Yiu, William A. Hitt
Theory And Research In Strategic Management: Swings Of A Pendulum, Robert E. Hoskisson, William P. Wan, Daphne W. Yiu, William A. Hitt
Research Collection Lee Kong Chian School Of Business
The development of the field of strategic management within the last two decades has been dramatic. While its roots have been in a more applied area, often referred to as business policy, the current field of strategic management is strongly theory based, with substantial empirical research, and is eclectic in nature. This review of the development of the field and its current position examines the field’s early development and the primary theoretical and methodological bases through its history. Early developments include Chandler’s (1962) Strategy and Structure and Ansoff’s (1965) Corporate Strategy. These early works took on a contingency perspective (fit …
Unintended Consequences Of Arousing Fear In Social Marketing, Nadine Henley, Rob Donovan
Unintended Consequences Of Arousing Fear In Social Marketing, Nadine Henley, Rob Donovan
School of Marketing, Tourism and Leisure Publications
The intention of social marketers, by definition, is to contribute to social good. However, an unintended consequence of the frequent use of fear-arousal in social marketing may be the creation of a sense of helplessness both in the target market and in unintended markets. Arousing fear may be counterproductive when attempting to persuade some people to abandon anxiety-soothing, addictive behaviours, such as smoking, drug and alcohol use (Firestone 1994) and may lead to counterproductive, fatalistic thinking and maladaptive responses (Job 1988; Rippetoe & Rogers 1987). The possibility that fear arousal creates helplessness is an important issue for marketing in the …
Unintended Consequences Of Arousing Fear In Social Marketing, Nadine Henley, Rob Donovan
Unintended Consequences Of Arousing Fear In Social Marketing, Nadine Henley, Rob Donovan
Research outputs pre 2011
The intention of social marketers, by definition, is to contribute to social good. However, an unintended consequence of the frequent use of fear-arousal in social marketing may be the creation of a sense of helplessness both in the target market and in unintended markets. Arousing fear may be counterproductive when attempting to persuade some people to abandon anxiety-soothing, addictive behaviours, such as smoking, drug and alcohol use (Firestone 1994) and may lead to counterproductive, fatalistic thinking and maladaptive responses (Job 1988; Rippetoe & Rogers 1987). The possibility that fear arousal creates helplessness is an important issue for marketing in the …