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Acceptance Of New Travel Norms Among Potential Umrah And Hajj Pilgrims: An Empirical Investigation, Siti Sara Ibrahim, Mohd Hafiz Hanafiah, Muhammad Azlan Shah Badar
Acceptance Of New Travel Norms Among Potential Umrah And Hajj Pilgrims: An Empirical Investigation, Siti Sara Ibrahim, Mohd Hafiz Hanafiah, Muhammad Azlan Shah Badar
International Journal of Religious Tourism and Pilgrimage
This paper investigates how Umrah and Hajj travellers’ needs and wants are influenced by their acceptance (behaviour) of new norms practices (social distancing, hygiene standards, wearing face masks) in the wake of the COVID-19 pandemic. The cross-sectional survey utilises the purposive sampling method with 216 respondents. Partial-least Square-Structural Equation Modelling (PLSSEM) was used to confirm the study model and test the hypotheses. Additionally, this study validates the role of age in influencing the new norms of travel behaviour through the PLS-SEM multi-group analysis (MGA). Path Analysis results revealed that psychological needs, safety needs and selfactualisation influence the new norms of …
How The Covid-19 Pandemic Is Challenging Consumption, Marine Cambefort
How The Covid-19 Pandemic Is Challenging Consumption, Marine Cambefort
Markets, Globalization & Development Review
COVID-19 has led consumers to question their consumption patterns. Although some management research has already highlighted consumption trends resulting from the virus outbreak, very few studies explore how the current pandemic challenges consumption. Three trends are identified: the downsizing of consumption, emergence of anti-globalization sentiments, and negative consumer reactions to the misconduct of brands/companies. First, the lockdown was an opportunity for people to test a simpler lifestyle by reducing their level of consumption, having realized that over-consumption does not make them happy and questioned its negative impact on the environment. Second, the pandemic may reinforce anti-globalization ideas, leading consumers to …