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Full-Text Articles in Business

Research On Factors Affecting Thai Manufacturer Deal With Supply Chain Disruption Toward Decentralization, Supasiri Songsiridej Aug 2012

Research On Factors Affecting Thai Manufacturer Deal With Supply Chain Disruption Toward Decentralization, Supasiri Songsiridej

World Maritime University Dissertations

No abstract provided.


Customer Value Evaluation In X Logistics Enterprise, Yifan Wang Aug 2012

Customer Value Evaluation In X Logistics Enterprise, Yifan Wang

World Maritime University Dissertations

No abstract provided.


Extendsim-Based Research On Transport Process Optimization Of Emergency Cold-Chain Logistics, Ran Zhang Aug 2012

Extendsim-Based Research On Transport Process Optimization Of Emergency Cold-Chain Logistics, Ran Zhang

World Maritime University Dissertations

No abstract provided.


The Trans-Pacific Partnership And Japanese Politics, Eliot Francis Watson May 2012

The Trans-Pacific Partnership And Japanese Politics, Eliot Francis Watson

Chancellor’s Honors Program Projects

No abstract provided.


Autism Insurance Coverage : Which State Policies Work And Why?, Elizabeth Ivy Homan Apr 2012

Autism Insurance Coverage : Which State Policies Work And Why?, Elizabeth Ivy Homan

Honors Theses

In the spring of 2011, Virginia's legislature passed its first autism insurance mandate via Senate Bill 1062 and House Bill 2467. As a legislative intern for Senator Janet Howell - the primary sponsor of SB 1062 - I was able to track the mandate from beginning to end. I observed conferences between Senator Howell and representatives from autism advocacy groups, I sat in on various Senate and House committee meetings, I carefully reviewed changes in the mandate's text when Senator Howell compressed her two original autism bills into one new bill in order to match Delegate Greason's HB 2467, and …


Modern Political Marketing: An Analysis Of Tactics, And The Changing Role Of The Media, Jill Donovan Mar 2012

Modern Political Marketing: An Analysis Of Tactics, And The Changing Role Of The Media, Jill Donovan

Journalism

Political marketing is evolving. Campaigns now rely on political marketing for success in elections, without the marketing tactics they employ; their messaging would not be distributed to the voting public. In many of the political marketing models and theories, however, there is a massive omission; the role of traditional media as an overwhelmingly influential factor over the voting public, which can misconstrue and negatively impact the message of the candidate. This study analyses classical marketing tactics a political marketer uses, and examines the changing environment of traditional media with the rise of social networking.