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Full-Text Articles in Business
Dollars From The Sea: Jacksonville And The Ocean Business, Committee Of 100 Jacksonville Area Chamber Of Commerce
Dollars From The Sea: Jacksonville And The Ocean Business, Committee Of 100 Jacksonville Area Chamber Of Commerce
City and Regional Planning -- Florida
Book details Jacksonville's oceanographic history 1967-1974
Interview With Franklin Jones, B-Line, 2011 (Audio), Franklin Jones
Interview With Franklin Jones, B-Line, 2011 (Audio), Franklin Jones
All Sustainability History Project Oral Histories
Interview of Franklin Jones by Grant Russ at Portland, Oregon on May 31st, 2011.
The interview index is available for download.
Cross Media Promotion Of The Internet In Television Commercials, Steven M. Edwards, Carrie La Ferle
Cross Media Promotion Of The Internet In Television Commercials, Steven M. Edwards, Carrie La Ferle
Temerlin Advertising Institute Research
Increasing presence of internet addresses across traditional media spurred the current study. Specifically, the study examined the cross media promotion of website addresses in television commercials to determine if and when they were being used, and by whom? For comparison purposes, other formsof direct response channels were also measured. A clearer understanding of the practice of promoting web sites in television commercials was garnered by examining website addresses for their size, length, positioning, frequency, product categoy representation, and other important attributes. The findings provide an initial base from which future growth and style of web site advertising in traditional media …