Business Commons^™

Motivating Employed Professionals, Kenneth M. Kamerman

Anderson School of Management Theses & Dissertations

This study is directed to the problem of determining the properties of a task motivation method for employed professionals that will increase their productivity without creating employe-supervisor problems and without adding administrative burdens to the organization. The second problem is to identify a task motivation method which possesses the properties identified in the solution to the first problem. A descriptive-analytic approach to solve the first problem involves a review of human relations observations and conclusions bearing on motivation of employed professionals. The solution to the second problem identifies the contingency management motivation method, used in progressive education settings, as a …

Satisfaction, Dissatisfaction, And Self-Actualization Among Top Level Employees Of The City Of Albuquerque - An Appraisal Of Organizational Climate., Vern H. Curtis

Anderson School of Management Theses & Dissertations

Having problem areas and potential problem areas identified within one's organization would be welcomed by most, if not all, administrators. It was the purpose of this thesis to identify and isolate any potential problem area or areas concerning high level personnel of the City of Albuquerque; also to establish any relationship between self-actualization and Rensis Likert’s organizational climate model. The primary tools for determining problem areas were a self-actualization test and Likert’s semantic differentials which characterize an organization's climate. Each department in the City was compared to the City in total to determine any differences with respect to those two …

Predicting Success In The Master Of Business Administration Program At The University Of New Mexico, James Dee Rose

Anderson School of Management Theses & Dissertations

The purpose of this study was to determine whether or not success in the Master of Business Administration (M.B.A.) program at the University of New Mexico could be predicted from known variables. These variables were both intellective and non-intellective and included such things as:

1. Undergraduate grade point average (g.p.a.)

2. Upper-division g.p.a .

3. Major g.p.a. for business majors.

4. Score on Admissions Test for Graduate Study in Business (A.T.G.S.B.).

5. Age.

6. Graduate g.p.a.

7. Undergraduate major.

8. Type of undergraduate institution and whether or not it was the University of New Mexico.

9. Student status (part-time or …

Marketing Barriers To Entry In The Ready-To-Eat Breakfast Cereal Industry., George C. T. Lin

Anderson School of Management Theses & Dissertations

The purposes of this study were: (a) to explain the nature of the existing bilateral oligapolistic situation in the ready-to-eat (RTE) breakfast cereal industry; (b) to clarify the role of marketing as an instrument in the product and service competition within the industry; and (c) to develop an explanatory framework which describes the causal relationships among the possible marketing barriers as well as the attendant risk and uncertainty in new cereal investment.

Although the rate of return on cereal investment appears to be relatively high and attractive, there are substantial barriers to entry. Industrial organization theory (i.e .. scale economy, …

A Behavioral Experiment On The Bayesian Decision Norm, James Ying-Sheng Huang

Anderson School of Management Theses & Dissertations

This study attempts to explore the possibilities of developing Bayesian decision theory as a descriptive behavioral model for depicting and predicting the general and basic rationality underlying managerial decision-making behavior under certain circumstances. A laboratory controlled experiment approach was employed for this study, In May of 1969, forty sophomores on the campus of the University of New Mexico were selected to serve as subjects. None of the subjects had knowledge of Bayesian statistical decision theory. Each subject was required to make Independent managerial decisions based on intuition. The experiment consisted essentially of two different types of experimental designs, one with …