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Full-Text Articles in Business
In A World Where We Are Constantly Connected, How Connected Are We?, Samantha Valenza
In A World Where We Are Constantly Connected, How Connected Are We?, Samantha Valenza
Senior Honors Projects
Social media in today’s world is common amongst millennials (trend-setting young adults born 1980-2002) as a source of news and networking. Social media has yielded benefits, including the ability to connect with geographically dispersed, like-minded individuals for entertainment, employment opportunities, or to engage in activism. However, the popularity of social media, as well as the frequency of its use, raises questions about its effects on our lifestyles, habits, and interpersonal relationships. Despite its benefits, social media usage may have a darker side. Extreme cases involving addiction, fake news, identity theft, cyber-bullying, and other criminal activities have received some attention. Less …
A Process For Field Studies In Behavioral Economics, Victoria Ferraro
A Process For Field Studies In Behavioral Economics, Victoria Ferraro
Senior Honors Projects
Field experiments enable economists to test whether theory adequately captures behavior in natural settings, or whether evidence supports reevaluating the reasoned abstractions comprising the theory. Economics, and social science more generally, has increasingly valued the evidence provided by field studies. These studies typically require a relationship with an external partner site providing the environment for the study, but existent research offers little guidance for developing these relationships and designing procedures for effective collaboration. The purpose of this paper is to provide greater insight into what is necessary to conduct field experiments in economics, particularly behavioral economics in private market settings. …
Organization Restructuring And Leadership Development, Elizabeth Rogers, Danielle Wolf
Organization Restructuring And Leadership Development, Elizabeth Rogers, Danielle Wolf
Senior Honors Projects
The University of Rhode Island’s chapter of the American Marketing Association (AMA) has progressively grown as a student run organization throughout the past decade. During this period, the leadership team faced the challenge of engaging members and transitioning smoothly from year to year. These two issues were linked to the chapter organizational structure and the leadership transition processes, respectively. In order to improve and become competitive on a national level with other AMA collegiate chapters and marketing degree programs, it is important to continuously reevaluate the chapter’s strategy. This research aims to seek best practices that can be applied for …