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Organizational Behavior and Theory

Singapore Management University

Perspectives@SMU

2015

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Should Event Organisers Prevent Resale Of Tickets?, Singapore Management University Jan 2015

Should Event Organisers Prevent Resale Of Tickets?, Singapore Management University

Perspectives@SMU

Letting scalpers into the action can help event organisers boost revenue, but a ticket option – like a stock option – is the best win-win solution

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