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Full-Text Articles in Business

Enabling Flexibility Through Strategic Management Of Complex Engineering Systems, Walter Louis Barnes Ii Jan 2020

Enabling Flexibility Through Strategic Management Of Complex Engineering Systems, Walter Louis Barnes Ii

Doctoral Dissertations

”Flexibility is a highly desired attribute of many systems operating in changing or uncertain conditions. It is a common theme in complex systems to identify where flexibility is generated within a system and how to model the processes needed to maintain and sustain flexibility. The key research question that is addressed is: how do we create a new definition of workforce flexibility within a human-technology-artificial intelligence environment?

Workforce flexibility is the management of organizational labor capacities and capabilities in operational environments using a broad and diffuse set of tools and approaches to mitigate system imbalances caused by uncertainties or changes. …


Empirical Study Utilizing Qfd To Develop An International Marketing Strategy, Cassandra C. Elrod, Sarah M. Stanley, Elizabeth A. Cudney, Caroline Fisher Aug 2015

Empirical Study Utilizing Qfd To Develop An International Marketing Strategy, Cassandra C. Elrod, Sarah M. Stanley, Elizabeth A. Cudney, Caroline Fisher

Business and Information Technology Faculty Research & Creative Works

Customer expectations can be extremely nebulous. This research identifies the demographic segmentations and their respective expectations for the spa market. Interviews were conducted and a subsequent questionnaire was employed to gather the voice of the customer and assess the expectations of spa clientele. All of the data was collected from luxury spas in Hawaii, and consisted of respondents from all over the world. Results of the survey suggest that while men want more tangible benefits of a spa, women prefer the experiential qualities of peace and rejuvenation. Additionally, those of lower to middle income focus on the atmosphere more than …


Utilizing Multimedia Case Studies To Teach The Professional Side Of Project Management, Cassandra C. Elrod, Susan L. Murray, Barry B. Flachsbart, Karl E. Burgher, Drew M. Foth Jan 2010

Utilizing Multimedia Case Studies To Teach The Professional Side Of Project Management, Cassandra C. Elrod, Susan L. Murray, Barry B. Flachsbart, Karl E. Burgher, Drew M. Foth

Business and Information Technology Faculty Research & Creative Works

This research was conducted to evaluate the effectiveness of using a LITEE multimedia case study to teaching concepts in engineering courses. The LITEE Superstar case study was implemented in an engineering Project Management course. Numerous surveys regarding student expectations, outcomes, and attitudes were collected and results are presented herein. Overall, the study provided evidence that the students felt that the LITEE case study added value to the course via the different methods of teaching material, aided in the understanding of the project selection process, and ultimately helped them be successful in their course project which was conducted for a real …


Engineering Management And Industrial Engineering: Similarities And Differences, Cassandra C. Elrod, Ashley Rasnic, William Daughton Jun 2007

Engineering Management And Industrial Engineering: Similarities And Differences, Cassandra C. Elrod, Ashley Rasnic, William Daughton

Business and Information Technology Faculty Research & Creative Works

Engineering Management is a broad and diverse field of engineering, thereby making it difficult to define exactly what the degree encompasses. At the same time, the somewhat related degree of Industrial Engineering is better understood. Some universities offer a Bachelor of Science degree in Engineering Management with an emphasis in Industrial Engineering, while others offer a Bachelor of Science degree in Industrial Engineering with an emphasis in Engineering Management. In today's world of competitive academia, many wonder if these degree fields are similar enough to be used interchangeably or if there is a distinct difference separating the two degrees, making …


Strategy Planning For Technological Discontinuities In A Changing Regulatory Environment, William Ralph Kehr, Halvard E. Nystrom Jan 2000

Strategy Planning For Technological Discontinuities In A Changing Regulatory Environment, William Ralph Kehr, Halvard E. Nystrom

Engineering Management and Systems Engineering Faculty Research & Creative Works

This paper describes an approach to the analysis of publicly available financial data for individual industries. These methods enable the analyst to assess past practices and the historical rate of technological diffusion during the transition period of discontinuous technological change. This assessment can provide a basis of comparison for current changes in their industry. These methods are applied to small rural telephone companies during the period of 1960 to 1996. Annual data is presented detailing the change from aerial distribution cable to buried cable by the roughly 600 rural telephone companies financed through loans from the Rural Utilities Services, a …


Analysis Of Intangible Factors In Waste Minimization Projects, Halvard E. Nystrom, William Ralph Kehr Jan 2000

Analysis Of Intangible Factors In Waste Minimization Projects, Halvard E. Nystrom, William Ralph Kehr

Engineering Management and Systems Engineering Faculty Research & Creative Works

Continual population growth and rising standards of living that accelerate the consumption of limited resources, are forcing society to encourage conservation of these resources. These resources not only include raw material, but also the areas to dispose of the wastes. As a result, communities are driving industries towards waste minimization by limiting waste generation and landfill availability. Firms'' environmentally friendly strategies can gain competitive advantage by leading in environmental practices. This advantage emanates from the reduction of risk of environmental regulatory overreaction, as well as improved asset utilization and landfill utilization. However, these intangible benefits are difficult to identify and …