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Full-Text Articles in Business

Hacking For Good - Workshop Summary, Alex Humphreys, Curtis Michelson, Heather Ruland Staines, Geoffrey P. Timms, Caroline Muglia Oct 2020

Hacking For Good - Workshop Summary, Alex Humphreys, Curtis Michelson, Heather Ruland Staines, Geoffrey P. Timms, Caroline Muglia

Charleston Library Conference

At the 2019 Charleston Library Conference, five facilitators from a diversity of organizations led a pre-conference called Hacking for Good. The goal of the half-day pre-conference was to introduce participants to the “hacking mindset” beyond the traditionally understood technology-driven terminology. In this context, hacking refersred to an approach of identifying a challenge or set of challenges in their respective knowledge organizations and gathering a set of techniques or approaches to address and overcome those challenges. The pre-conference provided a highly interactive and supportive environment to consider all aspects of a workplace challenge related to workflows and personnel and determine the …


Consumer Response To Foundations And Firms When Firms Own Or Sponsor A Foundation, Amanda Swift Apr 2020

Consumer Response To Foundations And Firms When Firms Own Or Sponsor A Foundation, Amanda Swift

Scholars Week

Corporate social responsibility (CSR) has become a norm in the business world as consumers call for businesses to be more involved in improving the world. CSR takes many forms ranging from corporate philanthropy to a focus on sustainability. Corporate foundations have been an increasingly popular practice of CSR to enhance public image, although alliances with non-profit organizations and foundations are still quite prevalent. Current research examines how corporate philanthropy can be effective in building trust and perceived impact on the cause being supported. Because there is a plethora of corporate philanthropy practices, businesses must decide on the best possible avenue …


Academic Ask: Expanding The Arena Of Charitable Marketing Targets, Jacqueline A. Williams, Kimberly Mcneil, G Carletta Simmons Feb 2020

Academic Ask: Expanding The Arena Of Charitable Marketing Targets, Jacqueline A. Williams, Kimberly Mcneil, G Carletta Simmons

Atlantic Marketing Association Proceedings

No abstract provided.