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Articles 1 - 3 of 3
Full-Text Articles in Business
The Dilemma Of Empty Halls, Joanna Lauer
The Dilemma Of Empty Halls, Joanna Lauer
Musical Offerings
Today, live classical concert attendance is low, a fact which threatens the careers of professional musicians. This paper examines recent statistics of classical concert attendance, theories as to why attendance rates are low, marketing methods for target audiences, and finally, recommendations to solve the dilemma of empty concert halls. To encourage concert attendance, classical music must be tastefully marketed to present-day audiences through the experience of technically excellent, musical, and interesting live performances. Ultimately, the relationship between art and its audience (the consumer) reveals that the key to the dilemma is the audience.
Spotify: You Have A Hit!, Christopher E. Dawson Jr., Steve Mann, Edward Roske, Gauthier Vasseur
Spotify: You Have A Hit!, Christopher E. Dawson Jr., Steve Mann, Edward Roske, Gauthier Vasseur
SMU Data Science Review
Abstract. Over 87% of the streaming music is owned by four major record labels (Jones, 2018). Yet, the songs owned by those labels account for <1% of the total amount of music created each year. These labels are historically better at identifying talent (though this talent identification is becoming more difficult). Even though Spotify has 36% of the streaming marketing share (T4, 2021), Spotify has not been profitable because of the large licensing costs paid to the large music labels. If Spotify could identify hit songs & artists before the large labels, they would sign those artists and dramatically reduce their licensing costs. Using the Spotify API, this paper will use Spotify data on over 400K songs over the last three years for exploratory data analysis, provide descriptive statistics, perform feature selection, and develop models using LASSO and XGBOOST Classification. The research determined multiple key features and predicted with over 60% accuracy songs which were going to be a hit (defined as >90% popularity).
The Next Frontier: Blockchain In The Music Industry, Manuel J. Manriquez Jr
The Next Frontier: Blockchain In The Music Industry, Manuel J. Manriquez Jr
Backstage Pass
This Research Paper takes a look at how Blockchain technology can potentially change the music industry as we know it!