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Tiny Tusks Internship: Marketing Towards Breastfeeding: How Marketing Can Either Help Or Hinder How Breastfeeding Is Perceived, Hailey Tremmel May 2021

Tiny Tusks Internship: Marketing Towards Breastfeeding: How Marketing Can Either Help Or Hinder How Breastfeeding Is Perceived, Hailey Tremmel

The Eleanor Mann School of Nursing Undergraduate Honors Theses

Tiny Tusks Breastfeeding and Infant Support is a program run by faculty and students in the Eleanor Mann School of Nursing program that allows for breastfeeding mothers in attendance at the University of Arkansas sporting events to have a place to pump or provide care to their infant. How marketing towards breastfeeding is portrayed has a huge impact on helping breastfeeding mothers to feel properly educated and supported about the decision to breastfeed. The purpose of this literature review is to demonstrate how marketing tactics can affect the view of breastfeeding, whether that be positive or negative. The results found …


Assessing Organizational Health Literacy At An Academic Health Center: A Quantitative Research Study, Latrina Y. Prince May 2017

Assessing Organizational Health Literacy At An Academic Health Center: A Quantitative Research Study, Latrina Y. Prince

Graduate Theses and Dissertations

Inadequate health literacy is a national health problem that affects about 90 million Americans. Health literacy is the degree to which a person is able to make good health decisions based on his/her ability to read, understand, and use health information and services. Organizational Health Literacy (OHL) is the degree to which an organization considers and promotes the health literacy of patients by providing easy to read, understand, and use health information and services. Since it is difficult to determine which patients have inadequate health literacy, a recommended intervention for addressing health literacy is to use OHL practices at all …


A Profile Of The Characteristics And Professional Development Needs Of National Collegiate Athletic Association Division Ii Athletic Directors, Dustin Smith May 2013

A Profile Of The Characteristics And Professional Development Needs Of National Collegiate Athletic Association Division Ii Athletic Directors, Dustin Smith

Graduate Theses and Dissertations

The purpose for conducting the study was to identify the personal, professional, and educational backgrounds of NCAA Division II athletic directors. The study was designed to detail the professional development opportunities that existed among the population, and determine how frequently the NCAA Division II athletic directors took advantage of the opportunities that were available to them. The significance of the study rested on the ability to identify the NCAA Division II athletic director population and describe the qualities and characteristics that comprised the target population. Since little data existed detailing this population, the study provided an opportunity to describe a …