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The Impact Of The Covid-19 Pandemic On Online Food Delivery Apps, Lauren Morell
The Impact Of The Covid-19 Pandemic On Online Food Delivery Apps, Lauren Morell
UNLV Theses, Dissertations, Professional Papers, and Capstones
The restaurant industry continues to change as Online Food Delivery apps (OFD) continue to gain more popularity because of the COVID-19 pandemic. The food delivery market has grown over 52% since the start of the pandemic. Online food delivery app platforms like DoorDash, UberEats, and Postmates began to offer delivery over the past decade, rapidly growing with the help of ghost kitchens. Consumer behavior factors and intention to use OFDs have changed as more advanced app technology becomes available, and as the restaurant industry navigates the COVID-19 pandemic restrictions. Many consumers favor mobile delivery apps overall convenience and perceived usefulness. …