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Foreign Exchange Rate Effect On International Gaming Demand: An Examination From An Upscale Las Vegas Casino, Myongjee Yoo, Ashok K. Singh, Kasra Ghaharian
Foreign Exchange Rate Effect On International Gaming Demand: An Examination From An Upscale Las Vegas Casino, Myongjee Yoo, Ashok K. Singh, Kasra Ghaharian
UNLV Gaming Research & Review Journal
Las Vegas has developed into one of the world’s top tourist destinations, and the international market has become a vital stream of the city’s revenue. The objective of this study was to understand the foreign exchange rate as a determinant for international gaming demand in the Las Vegas gaming industry. This study applied the econometric modeling method of panel data analysis to secondary data originated from a Las Vegas Strip casino property. This study attempted to validate the foreign exchange effect through empirical investigation. Results of this study showed that foreign exchange rate has an impact on international gaming demand.