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Plugged In And Charging: Environmentalism Factors Does Affect Behavioral Intention To Purchase Electric Cars In Indonesia, But Non-Environmental Factors Are Important Too, Hana Salsabila, Imam Salehudin
Plugged In And Charging: Environmentalism Factors Does Affect Behavioral Intention To Purchase Electric Cars In Indonesia, But Non-Environmental Factors Are Important Too, Hana Salsabila, Imam Salehudin
Smart City
The adoption of electric cars is considered a solution for promoting energy conservation and reducing air pollution. However, electric car purchasing in developing countries is currently at a nascent stage. More research is required to see if environmental factors do matter in the consumer's decision to purchase an electric car. This study aims to examine the relationship between environmental factors and behavioral intention to purchase electric cars in Indonesia. The study recruited 300 respondents from five major areas of Java Island who are aware of electric cars but currently owned only non-electric cars. The study integrated the theory of planned …
Analisis Pengaruh Risiko Kredit, Risiko Likuiditas, Serta Risiko Operasional Terhadap Kinerja Perbankan: Studi Kasus Pada Bank Umum Konvensional Yang Terdaftar Di Bursa Efek Indonesia Periode 2016-2020, Jihan Yunike, Imo Gandakusuma
Analisis Pengaruh Risiko Kredit, Risiko Likuiditas, Serta Risiko Operasional Terhadap Kinerja Perbankan: Studi Kasus Pada Bank Umum Konvensional Yang Terdaftar Di Bursa Efek Indonesia Periode 2016-2020, Jihan Yunike, Imo Gandakusuma
Jurnal Manajemen dan Usahawan Indonesia
Researchers conducted research on banks in Indonesia to assess the effect of credit risk, liquidity risk, and operational risk on banking financial performance. Data is obtained from the IDX website and banks from 38 conventional commercial banks that met the criteria for the 2016-2020 period. Researchers used the fixed-effect model (FEM) to analyze the results of this study.The results of this study indicate that credit and operational risks have a significant effect on the company's financial performance. On the other hand, liquidity risk has an insignificant effect on the company's financial performance. The results can be used by the company's …
Intention To Adopt And Willingness To Pay: Mass Rapid Transport System In Greater Jakarta, Indonesia, Rosiwarna Anwar, Imam Salehudin, Basuki Muhammad Mukhlish, Kirana Rukmayuninda Ririh
Intention To Adopt And Willingness To Pay: Mass Rapid Transport System In Greater Jakarta, Indonesia, Rosiwarna Anwar, Imam Salehudin, Basuki Muhammad Mukhlish, Kirana Rukmayuninda Ririh
ASEAN Marketing Journal
The objective of this study is to explore and examine supportive factors of Mass Rapid Transport (MRT) implementa- tion in Jakarta, Indonesia. Successful implementation requires proper understanding of which factors are influential to the acceptance of this technology. The population of this study is commuters along the North to South route of Jakarta MRT development site. We conducted the survey in thirteen locations along the track based on the Station Development Plan. We obtained only 392 valid data after the validation and verification process. This study used Factor Analysis (FA) to test the construct validity of the measurement instrument and …
100% Love Indonesia: Role Of Government Campaign To Promote Local Products In Indonesia, Imam Salehudin
100% Love Indonesia: Role Of Government Campaign To Promote Local Products In Indonesia, Imam Salehudin
ASEAN Marketing Journal
This research aims to investigate the role of government buy-local campaign to increase consumer willingness to purchase local products in Indonesia. This paper also aims to identify relevant mediating variables between exposure to ¡°buy local¡± campaign and willingness to purchase local products. This research use questionnaire data from 394 respondents selected using purposive sampling method. Product specific constructs are asked and analyzed separately in four different product categories (e.g. Produce, Leather, Culinary and Creative products). Data was analyzed using Structural Equation Model and compared further between product categories. The study found that exposure to the buy local promotion campaign does …
E-Travel Adoption By Small Travel Enterprises (Stes): An Initial Study In Indonesia And Malaysia, Vera Pujani, Yazrina Yahya, Alfitman Alfitman, Refdinal Nazir
E-Travel Adoption By Small Travel Enterprises (Stes): An Initial Study In Indonesia And Malaysia, Vera Pujani, Yazrina Yahya, Alfitman Alfitman, Refdinal Nazir
ASEAN Marketing Journal
This paper aims to investigate e-travel adoption of tourism industries in Indonesia and Malaysia particularly by STEs. The qualitative research was undertaken using case analysis from in-depth interviews of 10-STEs as intial study both in Indonesia and Malaysia. The finding result of e-travel adoption by STEs in a cross-cultural study was identified from the findings present in the initial study based on personal, organizational and website characteristics. The majority of personal characteristics were relatively similar in both countries. However, few differences are present in organizational and website characteristics. E-travel adoption in both countries is influenced by the business experiences of …
Global Brands And Consumer Ethnocentrism Of Youth Soft Drink Consumers In Greater Jakarta, Indonesia, Hammam Haris Tasurru, Imam Salehudin
Global Brands And Consumer Ethnocentrism Of Youth Soft Drink Consumers In Greater Jakarta, Indonesia, Hammam Haris Tasurru, Imam Salehudin
ASEAN Marketing Journal
Indonesia is a large market for consumer products targeting youth consumers, with populations of more than 70 million young inhabitants and market size of USD 155 billion. The large size of this potential market attracts foreign products with globallyrecognized brands to enter the Indonesian market. The objective of this study is to explain the purchase intention of youth consumers toward a particular brand of soft drink with global penetration by their perceptions and ethnocentrism. This study obtained response from 156 youths in Greater Jakarta, Indonesia. The resulting data was analyzed using structural equation modeling with LISREL software package. The study …
The Impact Of Satisfaction And Trust On Loyalty Of E-Commerce Customers, Mochammad Auditya Brilliant, Adrian Achyar
The Impact Of Satisfaction And Trust On Loyalty Of E-Commerce Customers, Mochammad Auditya Brilliant, Adrian Achyar
ASEAN Marketing Journal
The number of Internet users in Indonesia and e-commerce sales is growing. However, Indonesia is less active in e-commerce research compared to other Asian countries, and existing studies cover limited area. The purpose of this study is identifying the impact of customer satisfaction and trust on loyalty in e-commerce and identifying the factors that influence satisfaction. The results are that information quality affects trust and that trust affects loyalty. E-commerce websites should focus on delivering trusted information on product quality, which will lead to greater customer trust, and greater trust will lead to greater loyalty to the websites