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Join The Club: The Relationship Between Professional Organization Membership And Academic Performance Among Undergraduate Marketing Students, Gary Daniel Futerell
Join The Club: The Relationship Between Professional Organization Membership And Academic Performance Among Undergraduate Marketing Students, Gary Daniel Futerell
Association of Marketing Theory and Practice Proceedings 2019
Professional student organizations (PSOs) are often regarded as valuable learning opportunities for students and a source of distinction for students entering the job market. In addition to allowing students the opportunity to integrate classroom concepts (Hall 2012; Peltier, Schibrowsky, and Kleimenhagen 1995); active participation in PSOs has been shown to increase informal student-faculty interaction (Hall 2012), develop member’s professional attitude (Bent 1957), and aid in the acquisition and practice of leadership skills (Hall 2012).
PSOs allow students the opportunity to connect with those active in their field of study and allows them to dress the part of a professional (Munoz, …
Self-Efficacy And Its Relation To Sales Outcomes, Charles E. Pettijohn, Allen Schaefer
Self-Efficacy And Its Relation To Sales Outcomes, Charles E. Pettijohn, Allen Schaefer
Association of Marketing Theory and Practice Proceedings 2010
This research evaluates the relationships existing between salesperson self-efficacy and that individual's performance and customer-orientation. The study uses scales specifically designed to measure the salient variables and then statistically analyzes the degree to which these variables relate to desired sales outcomes.
The Nexus Of Payroll, Performance, Ticket Prices, And Attendance In Mlb, Sam Fullerton
The Nexus Of Payroll, Performance, Ticket Prices, And Attendance In Mlb, Sam Fullerton
Association of Marketing Theory and Practice Proceedings 2010
This study uses secondary data from the past ten seasons to explore key issues germane to Major League Baseball. Focusing on attendance, payroll, performance, and the cost of attending, several key relationships were identified. Huge disparities in spending are documented. Perhaps most importantly, there is a meaningful relationship between performance and attendance. Equally important is the relationship between performance and the team’s payroll. Other relationships were documented and suggestions are articulated. These suggestions include future research and managerial issues such as the implementation of a hard salary cap.