Open Access. Powered by Scholars. Published by Universities.®
- Institution
- Publication
- Publication Type
Articles 1 - 9 of 9
Full-Text Articles in Business
Pour-Over Coffee Stand With Warmer, Francesca Patawaran
Pour-Over Coffee Stand With Warmer, Francesca Patawaran
Honors Theses
This project sought to demonstrate the process of bringing a new product into the market, from the initial design and prototyping stage to marketing and, ultimately, mass production. As part of the curriculum of The Haley Barbour Center for Manufacturing Excellence (CME), the project team manufactured fifteen Pour-Over Coffee Stands with electric heating components. We first created a 3D model of the proposed design, ensuring that all components fit together in an assembly. Next, we worked with the lab technicians to create a prototype of the product. Then, we refined the manufacturing process to eliminate waste where possible. Throughout the …
Customized Sidearm Case: Leading A Cme Capstone Team From Concept To Production, Robert B. Sharp
Customized Sidearm Case: Leading A Cme Capstone Team From Concept To Production, Robert B. Sharp
Honors Theses
The goal behind this thesis is to document and analyze my performance as the project manager for the Customized Sidearm Case capstone team during the Center for Manufacturing Excellence’s senior capstone experience. The capstone experience begins the fall of students senior year where a select number of product ideas submitted by the students are chosen, and teams are built around these projects. The objective of the project is to walk a product from the concept phase through the entire design process resulting in a full-scale production run during the spring semester. My product pitch of a wooden sidearm case, customized …
Adjust-A-Ramp, Taylor Sharrits, Courtney Banks, Emily Beck, Jazmin Buenrostro
Adjust-A-Ramp, Taylor Sharrits, Courtney Banks, Emily Beck, Jazmin Buenrostro
Williams Honors College, Honors Research Projects
Adjust-A-Ramp is a portable ramp designed to ensure the safety of consumers and prevention of damage to cars, specifically towards low profile cars. A low-profile vehicle includes any vehicle that has a clearance off the ground of 6.5 inches or less. Advantages of low-profile vehicles include improved handling, better braking, increased fuel efficiency, increased stability, and an overall luxury aesthetic. The reduced tire size increases grip on smooth surfaces with better wheel response, creating a fast, more efficient ride. The simple tire tread patterns and the stiff sidewalls allow for lower rolling resistance which increases fuel economy. The Adjust-A-Ramp can …
Fasten: An Iot Platform For Supply Chain Management In A Covid-19 Pandemic Scenario, Fernando Lemos, Thays Do Nascimento, Gustavo Dalmarco
Fasten: An Iot Platform For Supply Chain Management In A Covid-19 Pandemic Scenario, Fernando Lemos, Thays Do Nascimento, Gustavo Dalmarco
Markets, Globalization & Development Review
This paper points out the major disruptions caused by the COVID-19 pandemic. It proposes an automated Internet-of-Things (IoT) based manufacturing and supply chain system, termed FASTEN, that can deal with such severe disruptions.
A Study Of The Marketing Analysis Concerning Mind The Gap: A Wall-Bed Space Saving Platform, Brenna Johnson
A Study Of The Marketing Analysis Concerning Mind The Gap: A Wall-Bed Space Saving Platform, Brenna Johnson
Honors Theses
The purpose of this thesis is to conduct a marketing analysis on the capstone project concerning the product titled Mind the Gap. The thesis will explore the potential industries that could be entered and marketing strategies that would be implemented if the Mind the Gap product was mass produced and either sold online or through brick and mortar locations. Outlined in this research is an analysis of the competitive landscape, potential target markets, situational aspects concerning this product, and the resulting recommended marketing mix. The Mind the Gap is centered around a practical and efficient process which has a goal …
Strategies For U.S. Manufacturers To Defend Home Markets From International Competition, Gabrielle Chan
Strategies For U.S. Manufacturers To Defend Home Markets From International Competition, Gabrielle Chan
Theses and Dissertations
The existing research on ways U.S. manufacturing firms can improve performance is limited to strategies to grow internally with focus on human resource and financial strategies. Therefore, there is little information regarding how the firms can defend themselves from international competition. With the rise of globalization, firms have to compete on an international level while trying to protect their home market. Large firms have more resources such as wealth and capital to conduct international research and strategize to compete with global competition, but small domestic firms have less resources to dedicate to the protection of their business. This research focuses …
Feminism Made In China: The Impact Of Light Export Manufacturing On Rural Chinese Women, Kathleen Marie Mackenzie
Feminism Made In China: The Impact Of Light Export Manufacturing On Rural Chinese Women, Kathleen Marie Mackenzie
Senior Theses
This senior thesis explores the impacts of employment in light export manufacturing on rural women in China. It first describes the neoclassical economist, feminist economist, and contemporary feminist points of view regarding the effect that manufacturing has specifically on rural women. It then includes a statistical analysis to analyze the empirical data surrounding this issue and draw a conclusion on whether or not light export manufacturing is beneficial for rural Chinese women.
Furniture Manufacturing And Marketing: Eight Strategic Issues For The 21st Century, Steven H. Bullard, C. D. West
Furniture Manufacturing And Marketing: Eight Strategic Issues For The 21st Century, Steven H. Bullard, C. D. West
Faculty Publications
“Take change by the hand, or it will take you by the throat.” Attributed to Winston Churchill, this brief sentence emphasizes the need to understand and embrace change in general. What important “changes” will impact furniture production and marketing in the 21st century? And what can furniture manufacturers and marketers do to “take change by the hand” today and in the future?
Using Customer Profitability Information To Drive The Bottom Line, Mark E. Pickering
Using Customer Profitability Information To Drive The Bottom Line, Mark E. Pickering
Mark E Pickering
This article utilises a case study of a textile manufacturer and distributor to demonstrate the use of customer profitability analysis to improve company profitability.