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Full-Text Articles in Business

Conducting Interorganizational Research Using Key Informants, Nirmalya Kumar, Louis W. Stern, James C. Anderson Dec 1993

Conducting Interorganizational Research Using Key Informants, Nirmalya Kumar, Louis W. Stern, James C. Anderson

Research Collection Lee Kong Chian School Of Business

In this article, we examine the use of the key informant methodology by researchers investigating interorganizational relationships. Authors have advocated the use of multiple informants to increase the reliability and validity of informant reports. However, interorganizational research still tends to rely on single informants. We investigated informant selection and obtaining perceptual agreement among multiple informants, two problems that may have inhibited widespread use of multiple informants. We suggest procedures for dealing with those problems and provide an illustrative application of our proposals.


1993 December, Office Of Communications & Marketing, Morehead State University. Dec 1993

1993 December, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for December of 1993.


A Theological Context Of Work From The Catholic Social Encyclical Tradition, Michael John Naughton, Gene R. Laczniak Dec 1993

A Theological Context Of Work From The Catholic Social Encyclical Tradition, Michael John Naughton, Gene R. Laczniak

Marketing Faculty Research and Publications

This article draws upon 100 years of writings which are referred to as the Catholic Social Tradition (CST). Using this tradition as a guide, the nature of work is explored along with the principles and virtues which vitalize the deepest dimension of work — how it affects the dignity of the human person. It develops five operational ethical principles which can be applied to questions of workplace ethics. Organizational policies and programs that seem consistent with CST are also discussed.

Michael Naughton is Assistant Professor of Management and Theology at the University of St. Thomas (MN). Dr. Naughton's major research …


1993 November, Office Of Communications & Marketing, Morehead State University. Nov 1993

1993 November, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for November of 1993.


1993 October-December, Morehead State University. Office Of Athletics. Oct 1993

1993 October-December, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from October to December of 1993.


1993 October, Office Of Communications & Marketing, Morehead State University. Oct 1993

1993 October, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for October of 1993.


1993 September, Office Of Communications & Marketing, Morehead State University. Sep 1993

1993 September, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for September of 1993.


1993 August, Office Of Communications & Marketing, Morehead State University. Aug 1993

1993 August, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for August of 1993.


1993 July, Office Of Communications & Marketing, Morehead State University. Jul 1993

1993 July, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for July of 1993.


1993 June, Office Of Communications & Marketing, Morehead State University. Jun 1993

1993 June, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for June of 1993.


An Exploration Of High-Risk Leisure Consumption Through Skydiving, Richard L. Celsi, Randall L. Rose, Thomas W. Leigh Jun 1993

An Exploration Of High-Risk Leisure Consumption Through Skydiving, Richard L. Celsi, Randall L. Rose, Thomas W. Leigh

Faculty Publications

A sociocultural approach is used to explore voluntary high-risk consumption Specifically, we examine the dynamics of individuals' motives, risk perceptions, and benefit/cost outcomes of participation in increasingly popular high-risk leisure activities such as skydiving, climbing, and BASE jumping (parachuting from fixed objects). An ethnography of a skydiving subculture provides the primary empirical data. We propose an extended dramatic model that explains both macroenvironmental and inter- and intrapersonal influences and motives for high-risk consumption. Key findings indicate (1) an evolution of motives that explains initial and continuing participation in high-risk activities and (2) a coinciding evolution of risk acculturation that leads …


1993 May, Office Of Communications & Marketing, Morehead State University. May 1993

1993 May, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for May of 1993.


Marketing Ethics: Onward Toward Greater Expectations, Gene R. Laczniak Apr 1993

Marketing Ethics: Onward Toward Greater Expectations, Gene R. Laczniak

Marketing Faculty Research and Publications

No abstract provided.


1993 April, Office Of Communications & Marketing, Morehead State University. Apr 1993

1993 April, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for April of 1993.


1993 March-September, Morehead State University. Office Of Athletics. Mar 1993

1993 March-September, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from March to September of 1993.


1993 March, Office Of Communications & Marketing, Morehead State University. Mar 1993

1993 March, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for March of 1993.


1993 February, Office Of Communications & Marketing, Morehead State University. Feb 1993

1993 February, Office Of Communications & Marketing, Morehead State University.

Morehead State Press Release Archive, 1961 to the Present

Morehead State University press releases for February of 1993.


Annual Report 1992-1993, Imsa Fund Jan 1993

Annual Report 1992-1993, Imsa Fund

IMSA Fund Reports

As president of the IMSA Fund board of directors, it is my privilege to share with you, our shareholders, the 1992-93 annual report of the IMSA Fund for Advancement of Education.

This was a record year for the IMSA Fund. For the first time in the Fund's history, we raised more than $1 million in a given fiscal year, putting us over the $5 million mark since 1986. This is a remarkable achievement given the fact that many corporations and individuals are forced to make sacrifices during these difficult economic times. We are grateful that you view Illinois students as …


1993 January, Morehead State University. Office Of Athletics. Jan 1993

1993 January, Morehead State University. Office Of Athletics.

Morehead State Athletics Press Release Archives

Morehead State Athletics press releases from January of 1993.


Irish Hardware Wholesalers, Aidan O'Driscoll, John Murray Dr. Jan 1993

Irish Hardware Wholesalers, Aidan O'Driscoll, John Murray Dr.

Case studies

This case study deals with the following issues: industry analysis and understanding the business system; generic competitive strategies; innovating business practice and sustaining competitive advantage.


Great Southern Hotels, Aidan O'Driscoll, John Murray Dr. Jan 1993

Great Southern Hotels, Aidan O'Driscoll, John Murray Dr.

Case studies

This case study deals with the following issues: strategic choice and turnaround strategy: role of marketing in the process; sustaining market force; public sector enterprise; tourism/hospitality industry and national planning.


Braycott Foods, Gerry Mortimer Jan 1993

Braycott Foods, Gerry Mortimer

Case studies

This case study deals with the following issues: product development; positioning and rationalisation; consumer research; channels of distribution; international marketing; synergy in acquisition; developing a marketing plan.


Slims Matches, Aidan O'Driscoll Jan 1993

Slims Matches, Aidan O'Driscoll

Case studies

This case study deals with the following issues: market segmentation; return on investment; pricing, promotion and merchandising; prodcut cannibalisation; role of market research.


K-Line Kitchens, Aidan O'Driscoll, John Murray Dr. Jan 1993

K-Line Kitchens, Aidan O'Driscoll, John Murray Dr.

Case studies

This case study deals with the following issues: developing a basic marketing awareness and direction in the case of a small company; understanding consumer behaviour and market research; analysing company capability and competitors; price/quality issues, product development, distribution channels and promotion.


Empirical Implications For Small Business Drug Policies, Donald R. Curtis, Dillard Tinsley, Geralyn Mcclure Franklin Jan 1993

Empirical Implications For Small Business Drug Policies, Donald R. Curtis, Dillard Tinsley, Geralyn Mcclure Franklin

Faculty Publications

The results of empirical studies of small and large businesses parallel each other regarding the characteristics of drug policies. Drug policies affect organizational performance, including improved productivity and reduced accidents. EAPs are an effective approach to drug policies. and outside contractors are common sources of information and services. Pre-employment testing is usually combined with other types of testing, but careful attention is needed to meet legal requirements. Employees with positive tests may cause difficulties, but, overall. employee morale rises. Small businesses without drug policies are increasing their competitive risks.


Colorcare, Aidan O'Driscoll, John Murray Dr. Jan 1993

Colorcare, Aidan O'Driscoll, John Murray Dr.

Case studies

The issues this case study deals with are: Managing in the marketing function in regard to product development, pricing, promotion and channel selection; in particular how distribution channels non only evolve but can change dramatically, and the consequence reconfiguring of the marketing mix.


Euro Coach Builders, Gerry Mortimer Jan 1993

Euro Coach Builders, Gerry Mortimer

Case studies

Joe Ferry was a native of the Gaeltach region of Gweedore in the north western part of Donegal. The county of Donegal itself occupies the north west corner of Ireland. Its geographical position is unusual in that it is virtually bounded on all sides by the Atlantic Ocean or the border with Northern Ireland, though the county is part of the Irish Republic. In the south of the county the neck of land linking Donegal with the Irish Republic is less than 5 miles wide at one point. The partition of Ireland in 1922 deprived the county of much of …


Equity Bank, Aidan O'Driscoll Jan 1993

Equity Bank, Aidan O'Driscoll

Case studies

This case study deals with the following issues: product and service definition; market analysis and segmentation; niche marketing; developing and setting in place a new business strategy.


Lifetime Assurance, Aidan O'Driscoll Jan 1993

Lifetime Assurance, Aidan O'Driscoll

Case studies

This case study deals with the following issues : organisation development and corporate culture in implementing strategy ; customer relationship managment and service quality; winning market focus.


Actionaid, Aidan O'Driscoll Jan 1993

Actionaid, Aidan O'Driscoll

Case studies

The issues which this case study deals with are;Marketing for the non-profit organisation, developing and implementing a ploan, consumer research, donor channels, promotion, advertising and media decision-making.