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Articles 1 - 30 of 30
Full-Text Articles in Business
Reflective Practice Series: Selected Instructional Models Using Synchronous Video Conferencing Software, Martin W. Sivula
Reflective Practice Series: Selected Instructional Models Using Synchronous Video Conferencing Software, Martin W. Sivula
MBA Faculty Conference Papers & Journal Articles
With the vast array of resources available to instructors, one would think that instruction and teaching would yield success for all learners. Now, well into the 21st century has much changed in the classroom? Certainly, movable desks and chairs, advanced audio and visual equipment, and a plethora of all types of technologies which might be able to enhance training and education. Over the last several decades research on individualized instruction, cognitive science, educational psychology, and multimedia instruction (to name a few) have permeated the literature on instruction. With all the research and the vast array of studies on improving …
Glossary Of Business Evidence, Paul C. Boyd
Glossary Of Business Evidence, Paul C. Boyd
MBA Faculty Conference Papers & Journal Articles
No abstract provided.
Marketing And Advertising: Target Children, The Vulnerable Population A Review Of The Literature, Kyle Adams
Marketing And Advertising: Target Children, The Vulnerable Population A Review Of The Literature, Kyle Adams
MBA Student Scholarship
A heavily debated topic throughout the industry of marketing is the idea of advertising on children. More specifically the idea of how ethical it is to make children a demographic for an advertising audience. This topic brings up a great amount of concerns because of the idea that children are a vulnerable population for advertising and are more easily persuaded towards using their products or services. This review of literature analyzes the use of advertisement directed towards children and the effects that they have on them.
Horizon House Restaurant, International Airport, Houston, Texas, Houston International Airport
Horizon House Restaurant, International Airport, Houston, Texas, Houston International Airport
Airline Menus
No abstract provided.
Pan American Airlines "Happy Landings!" Breakfast Menu, Pan American Airlines
Pan American Airlines "Happy Landings!" Breakfast Menu, Pan American Airlines
Airline Menus
No abstract provided.
Does Social Media Affect Consumer Decision-Making?, Patarawadee Sema
Does Social Media Affect Consumer Decision-Making?, Patarawadee Sema
MBA Student Scholarship
Does social media affect consumer decision-making? Social media becomes an important communication tool that people use to connect to other people or organization. People use social media to share their experiences, reviews, information, advice, warnings, tips and/or any kind of issues that are interesting to their “connection” or friends. That information is a helpful source, which may influence consumer’s decision-making. Most of studies showed that people use information on social media as the guideline for their future purchase or planning their future trip. Also, social media is used as an advertising for the marketer. Marketers take this advantage and create …
The Rise And Fall Of Bread In America, Amanda Benson
The Rise And Fall Of Bread In America, Amanda Benson
Academic Symposium of Undergraduate Scholarship
Over the last century bread has gone through cycles of acceptance and popularity in the United States. The pressure exerted on the American bread market by manufacturers’ advertising campaigns and various dietary trends has caused it to go through periods of acceptance and rejection. Before the industrialization of bread making, consumers held few negative views on bread and perceived it primarily as a form of sustenance. After its industrialization, the battle between the manufacturers and the neighborhood bakeries over consumers began. With manufacturers, such as Wonder Bread, trying to maximize profits and dominate the market, corporate leaders aimed to discourage …
Factors Affecting Students’ Decision Of Hotel Selection, Mingyang Liu, Ritong He
Factors Affecting Students’ Decision Of Hotel Selection, Mingyang Liu, Ritong He
MBA Student Scholarship
The goal of this research is to identify the factors affecting students’ hotel choices, to examine the impact of hotel servers when a potential guest selects a hotel, and to determine how hotel servers influence a student’s preference. The target populations for this study were Johnson & Wales University students who had stayed in U.S. hotels. A print-out questionnaire survey was distributed, descriptive statistics, and z-tests were used to address the research hypothesis. The results of the study indicated a significant positive relationship between hotel services and students’ decisions on their hotel selection. Location of the hotel, online information, and …
The Rise And Fall Of Bread In America, Amanda Benson
The Rise And Fall Of Bread In America, Amanda Benson
Honors Theses - Providence Campus
Over the last century bread has gone through cycles of acceptance and popularity in the United States. The pressure exerted on the American bread market by manufacturers’ advertising campaigns and various dietary trends has caused it to go through periods of acceptance and rejection. Before the industrialization of bread making, consumers held few negative views on bread and perceived it primarily as a form of sustenance. After its industrialization, the battle between the manufacturers and the neighborhood bakeries over consumers began. With manufacturers, such as Wonder Bread, trying to maximize profits and dominate the market, corporate leaders aimed to discourage …
Hollywood Turf Club, The Track Of The Lakes And Flowers, Harry Curland Catering, The Hollywood Turf Club
Hollywood Turf Club, The Track Of The Lakes And Flowers, Harry Curland Catering, The Hollywood Turf Club
The Raymond Earl Oetgen Menu Collection
No abstract provided.
Brunswick Cafe, Coeur D'Alene, Idaho, Brunswick Cafe
Brunswick Cafe, Coeur D'Alene, Idaho, Brunswick Cafe
The Raymond Earl Oetgen Menu Collection
No abstract provided.
El Adobe De Capistrano, San Juan Capistrano, California, El Adobe De Capistrano
El Adobe De Capistrano, San Juan Capistrano, California, El Adobe De Capistrano
The Raymond Earl Oetgen Menu Collection
No abstract provided.
San Clemente Inn, Breakfast Menu, San Clemente Inn
San Clemente Inn, Breakfast Menu, San Clemente Inn
The Raymond Earl Oetgen Menu Collection
No abstract provided.
El Adobe De Capistrano, San Juan Capistrano, California, El Adobe De Capistrano
El Adobe De Capistrano, San Juan Capistrano, California, El Adobe De Capistrano
The Raymond Earl Oetgen Menu Collection
No abstract provided.
The Harbor Light, Oceanside Yacht Harbor, Oceanside, California, The Harbor Light
The Harbor Light, Oceanside Yacht Harbor, Oceanside, California, The Harbor Light
The Raymond Earl Oetgen Menu Collection
No abstract provided.
Ivar's Acres Of Clams, Pier 54, Seattle, Washington, Ivar's Acres Of Clams
Ivar's Acres Of Clams, Pier 54, Seattle, Washington, Ivar's Acres Of Clams
The Raymond Earl Oetgen Menu Collection
No abstract provided.
San Clemente Inn, San Clemente, California, Four Souvenier Versions Of Original Dinner Menu, San Clemente Inn
San Clemente Inn, San Clemente, California, Four Souvenier Versions Of Original Dinner Menu, San Clemente Inn
The Raymond Earl Oetgen Menu Collection
No abstract provided.
San Clemente Inn, Original Dinner Menu, San Clemente Inn
San Clemente Inn, Original Dinner Menu, San Clemente Inn
The Raymond Earl Oetgen Menu Collection
No abstract provided.
Red Onion, Rolling Hills Estates, California, Host International
Red Onion, Rolling Hills Estates, California, Host International
The Raymond Earl Oetgen Menu Collection
No abstract provided.
The Impact Of Nationality, Gender, And Education On Students’ Buying Attitudes Towards Ethical And Socially Responsible Products, Christina Blundin, Suphamas Chatvisedphan, Siraprapa Dusadeewanich, Elena Perova, Xuebo Wang
The Impact Of Nationality, Gender, And Education On Students’ Buying Attitudes Towards Ethical And Socially Responsible Products, Christina Blundin, Suphamas Chatvisedphan, Siraprapa Dusadeewanich, Elena Perova, Xuebo Wang
MBA Student Scholarship
In today’s corporate climate, a company’s ethical and social responsible (ESR) involvement raises concern amongst consumers. Companies seek methods to demonstrate their high level of ESR in order to win customers’ loyalty. Prior research has been performed examining different variables with regards to the purchase of ESR products. This study utilizes empirical evidence from a private university in Rhode Island, Johnson & Wales University to investigate the significance of demographic variables such as nationality, gender and educational level with regards to students' ESR buying attitude. Additionally considered and analyzed external factors are product price, advertisement and industry concern. Results indicate …
Analysis Of The Upscale/Fine Dining Sector In The Restaurant Industry, Volha Ban
Analysis Of The Upscale/Fine Dining Sector In The Restaurant Industry, Volha Ban
MBA Student Scholarship
Upscale segment of the restaurant industry makes up approximately 10% of total U.S. restaurant sales (Trends in Fine Dining, 2011a). Severe impact of the economic downturn on the fine-dining segment demonstrated the 13% decline in customer visits in 2009 what triggered steep decline in sales.
In 2011 industry experienced positive tendency and renewed interest to high-profile steakhouse chains and upscale seafood restaurants. As National Restaurant News stated “…fine-dining restaurants will remain popular as long as they continue to offer individuality, food quality and more casual setting …”(Trends in Fine Dining, 2011a). Trend of casualization in fine dining led to the …
F.A.C.E.S. (Faculty Academic Community Education Showcase): Professional Growth Experiences In A Career University, Paul J. Colbert, Ph.D.
F.A.C.E.S. (Faculty Academic Community Education Showcase): Professional Growth Experiences In A Career University, Paul J. Colbert, Ph.D.
MBA Faculty Conference Papers & Journal Articles
Institutes of higher education exist for the purpose of developing, fostering, nurturing, and stimulating the intellectual growth and development of students. The core values of a college education provide students conceptual and practical educational opportunities that focus on improving their skills and knowledge. These skills and knowledge translate into purposeful, real-life learning experiences. However, in the academic community, learning is not restricted to students. Faculty, too, must be supported and provided opportunities for personal and professional growth and development. Although professional development is not a novel concept in the education profession, schools often take up the gauntlet, but fall short …
Analysis Of The Real Estate Investment Trust (Reit) Industry, Frederic Juillet
Analysis Of The Real Estate Investment Trust (Reit) Industry, Frederic Juillet
MBA Student Scholarship
In 2009, most REITs opted for the recapitalization of their balance sheets in order to respond to the recent global credit crisis, thus reducing their leverage and strengthening their financial statements (REIT, 2011b). In 2011, the REIT industry represented $54.3 billion in revenue and a profit of $7.8 billion. The industry annual growth expectation for the next 5 years (from 2011 to 2016) is 5.1% or $69.7 billion (IBISWorld, 2011b). The Hotel & Motel industry counted 14 REITs in the lodging/resort sector in the U.S. (REIT, 2011c) and represented 10.5% of the equity REIT Industry (IBISWorld, 2011b). The REIT structure …
Making The "Growing" Trend A Reality: Proof That The Organic Lifestyle Is Worth The Money And Is In The Reach Of Even A College Student's Budget, Mary E. Allen
Honors Theses – Charlotte Campus
Although organic foods may be the answer to solving a number of environmental, societal, and nutritional issues that are prevalent in our world today, many people do not understand what the term “organic” means and its implications for our future as an intelligent species. Recent surveys show that up to thirty-five percent of consumers would not purchase organic foods even if they were the same price and as readily available as their conventional counterparts (Duram 99).This statistic proves that people do not understand what it means for food to be organic and do not know the major negative impact that …
Red Lion Hotel Corporation, Yin-Chia Shao
Red Lion Hotel Corporation, Yin-Chia Shao
MBA Student Scholarship
This paper is a strategy executing research project of Red Lion Hotels Corporation. The research content includes the nature of the business, environmental analysis, strategy position within the industry, competitive advantage, strategic history, evaluate strategy and a conclusion. The company grew from a focused differentiation strategy to a broad differentiation diversification. Examining the business environment analysis, the external environment has a moderately strong impact on the company and the internal environment has a moderately weak position. The inferior position is a disadvantage to the Red Lion Hotel Corporation's growth. In addition, compared the company with Choice International Hotels, Inc and …
Carnival Corporation & Plc, Ye Zhou
Carnival Corporation & Plc, Ye Zhou
MBA Student Scholarship
Carnival Corporation & plc is a global cruise company and one of the largest vacation companies in the world. This paper researches the company by analyzing environmental factors, strategic position within the cruise industry and competitive advantages. After reviewing company's strategic history, this paper evaluates the effectiveness of the company's present strategies (Carnival Corporation and PLC, 2010b).
Developing A Culturally Responsive Classroom Collaborative Of Faculty, Students, And Institution, Paul J. Colbert
Developing A Culturally Responsive Classroom Collaborative Of Faculty, Students, And Institution, Paul J. Colbert
MBA Faculty Conference Papers & Journal Articles
Culture is integral to the learning process. It is the organization and way of life within the community of students and teachers and directs the way they communicate, interact, and approach teaching and learning. Although founded in particular values and principles, the academy, like most organizations, is impacted day-to-day by its culture. Yet, the traditional higher education institution has not been designed to operate within a racially or ethnically diverse student population. The social, political, economic, and cultural forces that support the institution influence the teaching and learning environments. To better address cultural diversity in the classroom, faculty must first …
Obesity, Educational Attainment, And State Economic Welfare, Martin W. Sivula Ph.D.
Obesity, Educational Attainment, And State Economic Welfare, Martin W. Sivula Ph.D.
MBA Faculty Conference Papers & Journal Articles
For the first time in history, estimates of the overweight people in the world rival estimates of those malnourished. The World Health Organization (WHO, 2002) ranked obesity among the top 10 risks to human health worldwide. In the early 1960s, nearly half of the Americans were overweight and 13% were obese. Today some 64% of U.S. adults are overweight and 30.5% are obese. Even more alarming, twice as many U.S. children are overweight than were twenty years ago, a 66% increase. Non-communicable diseases impose a heavy economic burden on already strained health systems. Health is a key determinant of development …
Sampling Concepts, Paul Boyd, Ph.D.
Sampling Concepts, Paul Boyd, Ph.D.
MBA Faculty Conference Papers & Journal Articles
The usefulness of any research is dependent upon how well the group studied represents the group about which decisions are to be made or conclusions drawn. That is, it depends upon how well the sample reflects relevant characteristics of the population. When it is possible to study every member of that group there is no problem, for on these occasions we can easily calculate the exact attribute (parameter) of interest for our population.
For example, if we were interested in determining the average number of gallons of gasoline sold to customers at our service station yesterday, we …
El Adobe De Capistrano, Dinner Dance Honoring The White House Staff Of President & Mrs. Richard Nixon, August 31, 1971, El Adobe De Capistrano
El Adobe De Capistrano, Dinner Dance Honoring The White House Staff Of President & Mrs. Richard Nixon, August 31, 1971, El Adobe De Capistrano
The Raymond Earl Oetgen Menu Collection
No abstract provided.