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Management Information Systems

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University of Nebraska - Lincoln

2012

Business Intelligence

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Sentiment Analysis: A Study On Product Features, Yanyan Meng Apr 2012

Sentiment Analysis: A Study On Product Features, Yanyan Meng

College of Business: Dissertations, Theses, and Student Research

Sentiment analysis is a technique to classify people’s opinions in product reviews, blogs or social networks. It has different usages and has received much attention from researchers and practitioners lately. In this study, we are interested in product feature based sentiment analysis. In other words, we are more interested in identifying the opinion polarities (positive, neutral or negative) expressed on product features than in identifying the opinion polarities of reviews or sentences. This is termed as the product feature based sentiment analysis. Several studies have applied unsupervised learning to calculate sentiment scores of product features. Although many studies used supervised …