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Full-Text Articles in Business
Servicescape And Customer Satisfaction: The Role Of Strategy, Patti Lynn Collett
Servicescape And Customer Satisfaction: The Role Of Strategy, Patti Lynn Collett
Information Systems & Operations Management Dissertations
The purpose of this research is to determine if the corporate strategy theory base may be useful in advancing the understanding of service characteristics; specifically, the relationship between particular service industries, competitive strategy and a firm's choice of servicescape dimensions. The design and methodology of this research combines two distinct literature streams with respect to service operations: competitive strategy and operations strategy. First, the operations strategy literature and its evolution into service operations are reviewed to provide a historical foundation for the research and to identify possible research gaps. Next, the strategy literature is reviewed as a possible remedy to …
Reconceptualizing Technology Use And Information System Success: Developing And Testing A Theoretically Integrated Model, Keng-Jung Yeh
Reconceptualizing Technology Use And Information System Success: Developing And Testing A Theoretically Integrated Model, Keng-Jung Yeh
Information Systems & Operations Management Dissertations
Technology Acceptance Model (TAM) research, which pertains to how an information system can be initially adopted by members of an organization, was born two decades ago and grows into one of the pivotal theoretical foundations of the information systems (IS) discipline. However, many IS scholars indicate that recent TAM research fail to break the 20-years-old confinement and provide little intellectual value.To respond to this call for more intellectual depth in TAM research, this dissertation suggests multiple ways to rejuvenate the research stream. First, Bhattacherjee's IS use continuance model (2001), which is based on the Expectation-Disconfirmation Theory, was adopted as the …
To Test Before Or To Test After - An Experimental Investigation Of The Impact Of Test Driven Development, Vikram Singh Bhadauria
To Test Before Or To Test After - An Experimental Investigation Of The Impact Of Test Driven Development, Vikram Singh Bhadauria
Information Systems & Operations Management Dissertations
Test driven development (TDD) requires the developer to create the test suite before designing and writing the application program. Unlike traditional software development practices, in TDD test development precedes application development. Such a practice also redefines the role of the developer. Lately, TDD is growing in popularity as a part of Agile methodologies. There is a critical need for rigorous empirical research to understand the role and impact of TDD as a software development practice. The goal of this dissertation research is to fill this gap. We conducted a Laboratory Experiment to understand the influence of TDD on the outcomes …
Applying Systems Thinking To Knowledge Management Systems: The Case Of Pratt-Whitney Rocketdyne, Mark Chun, Kiho Sohn, Priscilla Arling, Nelson Granados
Applying Systems Thinking To Knowledge Management Systems: The Case Of Pratt-Whitney Rocketdyne, Mark Chun, Kiho Sohn, Priscilla Arling, Nelson Granados
Scholarship and Professional Work - Business
This paper describes Pratt-Whitney Rocketdyne's (PWR) use of a systems thinking methodology to define and improve knowledge management (KM) within the firm. Using systems thinking, the company identified and changed key behaviors within the KM environment and effectively established a generative learning environment. This manuscript is one of the first papers that analyzes and reports a real-world application of the systems thinking methodology to improve KM practices. We first review systems thinking concepts and adapt them to the KM context. We then present the case study of the application of systems thinking to KM at PWR. Finally, we use an …
Cultural And Diversity Perceptions Of It Workers Of Indian Descent, Amy B. Woszcznyski, P. Dembla, Sherri Shade
Cultural And Diversity Perceptions Of It Workers Of Indian Descent, Amy B. Woszcznyski, P. Dembla, Sherri Shade
Faculty and Research Publications
Globalization has led to increased use of international work teams comprised of individuals from diverse backgrounds. Beliefs and values of individuals affect the working of such groups, so it is important to understand these differences. The aim of this paper is to understand the cultural and diversity perceptions of IT workers specifically of Indian descent. Two instruments, namely the Diversity Perceptions Index and Hofstede Value survey, were used to collect data. One hundred and eleven respondents of Indian descent working in the IT field completed the survey. Descriptive statistics provided initial results and discussion. The respondents valued diversity, although they …