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Creation And Implementation Of Marketing Collateral For The Agricultural Education And Communication Department At California Polytechnic State University, San Luis Obispo, Bekah Marjorie Reed Jun 2019

Creation And Implementation Of Marketing Collateral For The Agricultural Education And Communication Department At California Polytechnic State University, San Luis Obispo, Bekah Marjorie Reed

Agricultural Education and Communication

In January, 2019 the author created a template in Adobe InDesign to input information to be gathered from professors. The intent of the template was to display relevant information to help students learn more about their future faculty: hometown, areas of research, industry/teaching experience, alma maters, among other information (email address, office location, and office phone number). The author then developed questions and emailed all of the faculty and staff in the Agricultural Education and Communication Department along with a request for a headshot from each member. For those who did not have a headshot available to them, or who …


The Wine Stone Inn, Kendall N. Doud Jun 2019

The Wine Stone Inn, Kendall N. Doud

Agricultural Education and Communication

The Wine Stone Inn is a new 12-room boutique hotel currently being built in Old Town Orcutt, California. The hotel is seeking a grand opening that will attract vintner business, agribusiness, and agricultural vendors for the hotel, and help promote local wineries and breweries in the Santa Maria Valley. Orcutt is a growing township, which is becoming very attractive to visitors because of the walking distance to restaurants, local pubs, wine venues, and other businesses that project growth in the future. Agribusiness makes up a small percentage of the corporate market and agritourism is a growing segment in this area. …