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Full-Text Articles in Business

Differences In Consumers’ Green Consumption Mindsets And Behavior Across South Africa, South Korea And The United States Based Upon Measures Of Hofstede’S Cultural Dimensions Theory, Sam Fullerton, Estelle Van Tonder, Jungki Lee Apr 2023

Differences In Consumers’ Green Consumption Mindsets And Behavior Across South Africa, South Korea And The United States Based Upon Measures Of Hofstede’S Cultural Dimensions Theory, Sam Fullerton, Estelle Van Tonder, Jungki Lee

Association of Marketing Theory and Practice Proceedings 2023

Samples of 513 South African consumers, 292 South Korean consumers, and 938 consumers in the United States were drawn using identical, but appropriately translated, questionnaires. The data collection instrument addressed a number of psychographic considerations germane to consumption – and anti-consumption – decisions. Using the index scores from Hofstede’s Theory of Cultural Dimensions as bases for differentiating among the three countries, meaningful differences related to issues germane to sustainability were identified. The three cultural dimensions used for comparative purposes were individualism (versus collectivism), indulgence (versus restraint) and long-term (versus short-term) orientation. Differences were documented for all eight of the sustainability-related …


Ecosystem Social Responsibility In International Digital Commerce, Jingtao Yi, Jiatao Li, Liang Chen Feb 2023

Ecosystem Social Responsibility In International Digital Commerce, Jingtao Yi, Jiatao Li, Liang Chen

Research Collection Lee Kong Chian School Of Business

Despite the surge of interest in digital globalization, its social dimensions have received far less attention than deserved. The lack of conversation between the two prominent areas of IB research, digitalization, and corporate social responsibility, presents a valuable opportunity for extending the agenda Ioannou and Serafeim (J Int Bus Stud 43(9):834-864, 2012) pioneered a decade earlier. We briefly depict the organizational differences between multinational enterprises (MNEs) and multinational platforms (MNPs), followed by a closer look at how social responsibility of digital platforms might depart from our conventional understanding derived from MNEs. We then propose the notion of ecosystem social responsibility …


A Sustainable Digital Ecosystem: Digital Servitization Transformation And Digital Infrastructure Support, Yan Chen, Zijin Wang, Jaime Ortiz Jan 2023

A Sustainable Digital Ecosystem: Digital Servitization Transformation And Digital Infrastructure Support, Yan Chen, Zijin Wang, Jaime Ortiz

International Business and Entrepreneurship Faculty Publications and Presentations

While the notion of digitalization and sustainability has become prominent in current research, more can be done to bridge these two concepts and explain the interaction between them. Plenty of literature has focused on the impact of digital technology applications and business model innovations on environmental performance but has not considered the counterforce of environmental performance on digitalization. We investigated this question from the perspective of digital ecosystem architects to explore more organic relationships. By analyzing data from 1083 listed firms from 2014 to 2019, we found various effective paths for architects to participate in the digital ecosystem and determined …


International Business Is Contributing To Environmental Crises, Haitao Yu Dr, Pratima (Tima) Bansal Dr., Diane-Laure Arjaliès Jan 2023

International Business Is Contributing To Environmental Crises, Haitao Yu Dr, Pratima (Tima) Bansal Dr., Diane-Laure Arjaliès

Business Publications

All business contributes to environmental crises because of its focus on profit. We argue that international business (IB) contributes more than its fair share. IB's focus on cross-border arbitrage has led to the over-extraction of natural resources and the accumulation of waste. This is a problem, because natural resources are limited in quantity and embedded in their local environment. It is time for IB researchers to step up and substantially and meaningfully address IB’s contribution to environmental crises by embracing the principles of natural systems processes within its core assumptions and improving its theorizing of natural resources. In this paper, …