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Full-Text Articles in Business
The Impact Of E-Service Quality On The Customer Satisfaction Of Electronic And Small Appliances Online Shoppers In Saudi Arabia, Majed A. Almobarak
The Impact Of E-Service Quality On The Customer Satisfaction Of Electronic And Small Appliances Online Shoppers In Saudi Arabia, Majed A. Almobarak
Theses & Dissertations
The objective of this quantitative study, which utilized a non-experimental, correlational predictive design, was to evaluate the association between perceptions of e-service quality by Saudi Arabian adult residents and their overall satisfaction with the online retailer from which they buy their electronics and small appliances products. The study also sought to determine to what extent e-service quality factors, as a group and independently, predict the customer satisfaction of the participants of this study. The participants of this study were limited to adults (18 years of age or older), male and female, who live in any region of Saudi Arabia, and …
Internationalization Of Chinese Firms : A Contingent Resource Perspective, Xiaoyan Ma
Internationalization Of Chinese Firms : A Contingent Resource Perspective, Xiaoyan Ma
Theses & Dissertations
This study examines the role of inward activities in the internationalization of firms from China and proposes a theoretical framework of internationalization using the contingent resource theory. Based on case studies of four Chinese enterprises and a survey of Chinese manufacturing firms, the study shows that by engaging in inward activities, firms may acquire the critical resources that can lead to outward activities and the internationalization process. Whether firms can succeed in internationalization is conditional upon several contingency factors including management motivation, absorptive capacity, resource fungibility, exploration strategy, exploitation strategy and government support. Lastly, we explore the implications of the …
The Impact Of Cultural Values On Email Acceptance : Evidence From The Prc, Linjun Huang
The Impact Of Cultural Values On Email Acceptance : Evidence From The Prc, Linjun Huang
Theses & Dissertations
Global deployment in information technology (IT) requires understandings of the cultural constraints in technology acceptance and usage behavior. Prior research indicates that the salient technology acceptance models may not be applicable to all cultures since empirical support was mainly obtained from North America. Cultural impact on user acceptance is still at the early stage of research. There has been little research done on technology acceptance and usage behavior in the context of China, which exhibits distinctive cultural differences from countries in North America. The purpose of this thesis is to test the cross-cultural applicability of Technology Acceptance Model in the …