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Articles 1 - 12 of 12

Full-Text Articles in Business

A Process Model On The Formation Of Multinational Stategic Alliances, Gregory Osland, Attila Yaprak Nov 2015

A Process Model On The Formation Of Multinational Stategic Alliances, Gregory Osland, Attila Yaprak

Gregory E. Osland

Dr. Gregory Osland's contribution to Refik Culpan (ed.), Multinational Strategic Alliances. Binghamton, NY: International Business Press.


Selecting International Modes Of Entry And Expansion, Gregory E. Osland, Charles R. Taylor, Shaoming Zou Nov 2015

Selecting International Modes Of Entry And Expansion, Gregory E. Osland, Charles R. Taylor, Shaoming Zou

Gregory E. Osland

Selecting a mode for entering or expanding in a foreign market is a crucial strategic decision for an international firm. This article identifies and compares the most influential factors that affect the international modes of entry and expansion decisions of US and Japanese firms. Using mail surveys, this is one of the first studies on this subject to collect data from top executives in both Japan and the USA. Findings reveal that the Japanese are particularly sensitive to external risk and other target market factors. For Americans, company factors, such as international experience, appear to be most important when selecting …


Performance Issues In U.S.–China Joint Ventures, Gregory E. Osland, S. Tamer Cavugsil Nov 2015

Performance Issues In U.S.–China Joint Ventures, Gregory E. Osland, S. Tamer Cavugsil

Gregory E. Osland

Based on an in-depth study of U.S.-China joint ventures, this article offers some insights into the performance of such international business relationships. While the conventional literature treats government as an amorphous aspea of the political-legal environment, in this case government is an active participant and influence in the performance of international joint ventures (UVs). It has both a constraining and enabling effect on LJV structure, strategy, and performance. For example, limits can be placed on ownership shares of joint ventures and on prices of the output. At the same time, government can cooperate with LJVs and foreign parent companies by …


"Doing Business In China: A Framework For Cross-Cultural Understanding, Gregory Osland Nov 2015

"Doing Business In China: A Framework For Cross-Cultural Understanding, Gregory Osland

Gregory E. Osland

The process of doing business in The People′s Republic of China can be understood better and improved through a conceptual model that identifies and explains critical elements of their culture. An attempt is made to fill a gap in previous work by integrating anthropological and political theory, pertinent literature, and experience in the Chinese context. The model reveals the importance of understanding how communication occurs cross‐culturally through language, material objects, and non‐verbal behaviour. The critical role of interpersonal relationships in China is discussed, highlighting the important factors of guanxi, face, group orientation, and deference to age and authority. The …


The Experf Scale: A Cross-National Generalized Export Performance Measure, Shaoming Zou, Charles R. Taylor, Gregory E. Osland Nov 2015

The Experf Scale: A Cross-National Generalized Export Performance Measure, Shaoming Zou, Charles R. Taylor, Gregory E. Osland

Gregory E. Osland

A large number of studies have attempted to identify factors that are correlated with exporting success. However, much controversy exists about the key determinants of export performance and their relative importance. A major reason for this lack of consensus is the absence of a unified measure for capturing export performance. In this study, an attempt is made to develop a generalized export performance measure, the EXPERF scale, that can be applied to multiple countries. Results from a survey of top executives of U.S. and Japanese exporters support a three-dimensional scale for measuring export performance. The three dimensions of the export …


Successful Operating Strategies In The Performance Of U.S.-China Joint Ventures, Gregory E. Osland Nov 2015

Successful Operating Strategies In The Performance Of U.S.-China Joint Ventures, Gregory E. Osland

Gregory E. Osland

Evaluations of the performance of international joint ventures (IJVs) in China have produced mixed conclusions. This study sought to uncover performance criteria used by various groups of managers and to identify critical factors in IJV performance in China. Using in-depth case studies, matched data were collected from personal interviews with managers from Chinese and U.S. parent companies, joint venture operating managers from both partners, and government officials from both countries. The performance criteria used by joint venture participants appear to be converging, with profitability emerging as the dominant element. This exploratory study uncovered four important strategic factors in the performance …


Foreign Market Entry Strategies Of Japanese Mncs, Charles R. Taylor, Shaoming Zou, Gregory E. Osland Nov 2015

Foreign Market Entry Strategies Of Japanese Mncs, Charles R. Taylor, Shaoming Zou, Gregory E. Osland

Gregory E. Osland

While much prior research has focused on Japanese multi‐national corporations’ (MNCs) marketing strategies, little is known about the factors that influence Japanese MNCs’ foreign market entry mode choice. In this study, a survey of Japanese MNCs is conducted in order to assess the factors that are the most influential in the foreign market entry decisions of Japanese MNCs. Using bargaining power theory, eight factors are identified in the study. The findings indicate that five of the eight factors (stake of the host country, need for local contribution, riskiness of the host country, resource commitment, and host government restrictions) are significant …


Multinationals In China: Responding To Host Government Pressures, Ingmar Bjorkman, Gregory Osland Nov 2015

Multinationals In China: Responding To Host Government Pressures, Ingmar Bjorkman, Gregory Osland

Gregory E. Osland

Government pressures are thought to influence multinational companies' strategies. This study analyzes central government pressures regarding MNCs in China since 1990, particularly the pressures concerning operational modes utilized by foreign companies investing in China. The methodology utilizes in-depth interviews of MNC executives and government officials from the United States, Scandinavia, and China. The results indicate that the Chinese government has ratcheted up the pressure on MNCs to produce and source locally and that some MNCs are facing intense pressure to lobby their own governments on behalf of China. This article also provides insights for managers into government workings and provides …


High- Versus Low-Content National Cultures: Preferences For Type Of Retailer And For Human Interaction, Gregory Osland, Bela Florenthal Oct 2008

High- Versus Low-Content National Cultures: Preferences For Type Of Retailer And For Human Interaction, Gregory Osland, Bela Florenthal

Gregory E. Osland

No abstract provided.


Foundations And Evolution Of A Research Career In International Marketing, Gregory Osland Apr 2008

Foundations And Evolution Of A Research Career In International Marketing, Gregory Osland

Gregory E. Osland

No abstract provided.


The Impact Of Emotional Warmth On Preference For Human Interaction And Channel Preference: A Cross-Cultural Analysis, Gregory Osland, Bela Florenthal Jun 2006

The Impact Of Emotional Warmth On Preference For Human Interaction And Channel Preference: A Cross-Cultural Analysis, Gregory Osland, Bela Florenthal

Gregory E. Osland

No abstract provided.


Issues In Ecolodge Management In Latin America, Gregory Osland, Robert Mackoy Dec 2004

Issues In Ecolodge Management In Latin America, Gregory Osland, Robert Mackoy

Gregory E. Osland

No abstract provided.