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Full-Text Articles in Business

Revitalization Through Food: Bringing Back Smalltown, Usa, Alyssa Chavez Dec 2022

Revitalization Through Food: Bringing Back Smalltown, Usa, Alyssa Chavez

Honors Projects

What makes a small town in the middle of nowhere USA unique, and what does food have to do with it? The following paper will discuss the impact of food on the revitalization process of small towns in the United States. This paper will attempt to answer questions concerning the revitalization process, how to measure the success of revitalization, and how food turns a town into a destination. Sidney Alive, a non-profit downtown revitalization group located in Sidney, Ohio, will be presented as a case study to discuss what could be a real-life success story. This case study will evaluate …


Alleviating Labor Crunch In Singapore's Hospitality Industry, Chuah Peini Dec 2022

Alleviating Labor Crunch In Singapore's Hospitality Industry, Chuah Peini

UNLV Theses, Dissertations, Professional Papers, and Capstones

The acute shortage of manpower in hospitality workforce has been a persistent problem in Singapore throughout these years which adversely affects both the managerial and lower-skilled occupational groups of employees. The pandemic has further accelerated human resource issues across the country in 2020. It particularly hits the hospitality industry hard since hotel businesses are highly human-centric and the unprecedented world event has adversely resulted in severe manpower leakages and a dilution of talent pool. This paper will analyze the reasons, severity and impact of the manpower shortage within the hospitality industry in Singapore, focusing on service quality. Lastly, the author …


The Emergence Of Serviced Apartments/Apart-Hotels And Opportunities Post Covid-19, Ding Jie Ang Dec 2022

The Emergence Of Serviced Apartments/Apart-Hotels And Opportunities Post Covid-19, Ding Jie Ang

UNLV Theses, Dissertations, Professional Papers, and Capstones

Serviced apartments are becoming more mainstream as people become more aware of this asset class. Since the onset of Covid-19, people have opted for serviced apartments instead of a hotel for self-contained, typically with more space with a living area, kitchen and access to laundry facilities throughout the pandemic. Combined with lower operating costs, higher profit margin, and lower cost per key at development revealed the financial resilience of this asset class as most serviced apartments operated at a higher occupancy than hotels. With renewed interest from developers and owners keen to build or convert their existing properties to serviced …


Insights On Factors Influencing Startup Failure In The Hospitality Industry, Shivangi Khurania Dec 2022

Insights On Factors Influencing Startup Failure In The Hospitality Industry, Shivangi Khurania

UNLV Theses, Dissertations, Professional Papers, and Capstones

Hospitality businesses and innovative startups have faced extremely high failure rates. The author provides insights on the factors that impact startup failure in the hospitality industry after performing a deep analysis on innovation frameworks such as the diffusion of innovation theory, the theory of disruptive innovation, and the ten types of innovation framework. Not only that, the author also provides insights based on their own personal experience and knowledge gained through education at the University of Las Vegas, Nevada. The research explored in this paper revealed that startup failure is not based on one factor alone and how leaders in …


Methods For Teaching Mindfulness Within The Workplace, Gerrel March Dec 2022

Methods For Teaching Mindfulness Within The Workplace, Gerrel March

UNLV Theses, Dissertations, Professional Papers, and Capstones

Over the past few years, the world has been shaken by the COVID-19 pandemic and technological advancements that have contributed towards work-life imbalances. Now more than ever, organizations are focusing on improving mental health and well-being. This understanding holds value towards the hospitality industry as employee wellbeing has a direct link towards consumer experience. Considering the nature of the business, employees endure distress resulting from emotional labor, long work hours, etc, understanding how organizations can improve well-being is critical. This paper attempts to make significant contribution towards understanding both individual and organizational outcomes of mindfulness, best practices, and potential limitations …


The Impact Of The Covid-19 Pandemic On Online Food Delivery Apps, Lauren Morell Dec 2022

The Impact Of The Covid-19 Pandemic On Online Food Delivery Apps, Lauren Morell

UNLV Theses, Dissertations, Professional Papers, and Capstones

The restaurant industry continues to change as Online Food Delivery apps (OFD) continue to gain more popularity because of the COVID-19 pandemic. The food delivery market has grown over 52% since the start of the pandemic. Online food delivery app platforms like DoorDash, UberEats, and Postmates began to offer delivery over the past decade, rapidly growing with the help of ghost kitchens. Consumer behavior factors and intention to use OFDs have changed as more advanced app technology becomes available, and as the restaurant industry navigates the COVID-19 pandemic restrictions. Many consumers favor mobile delivery apps overall convenience and perceived usefulness. …


Affective Risk Perceptions Toward Travel In A Covid Era: Policy And State Political Influences, Chloe Riley Jul 2022

Affective Risk Perceptions Toward Travel In A Covid Era: Policy And State Political Influences, Chloe Riley

Theses and Dissertations

This paper aims to analyze the influence of state political affiliation and policy on affective risk perceptions, in the context of COVID-19. The study of risk perceptions in the travel literature is important because it can help industry leaders predict tourist decision-making and ensure feelings of safety for travelers. The relevance of risk perceptions has become even more apparent since the start of the COVID-19 pandemic. This study analyzes three policies put into place to mitigate the spread of COVID-19: mask mandate, cancellation of public events, and school closures. Affective risk perceptions were measured by the Tourism Crisis Management Initiative’s …


Adjusting On The Fly: Nonprofit Marketing During The Covid-19 Pandemic, Chenaire Barmore May 2022

Adjusting On The Fly: Nonprofit Marketing During The Covid-19 Pandemic, Chenaire Barmore

Student Capstone Projects

This capstone is a case study of the Rockford Area Convention and Visitors Bureau (RACVB) in an effort to assist with answering the main research question. The main question is “To what extent has COVID-19 impacted the marketing and communications of nonprofit organizations”? The mission of the RACVB is to drive quality of life and economic growth for our citizens through tourism marketing and destination development. Due to the lack of tourism during this two-year period, I was interested to see how the RACVB adjusted to this new normal in marketing the Rockford region. Over the course of two months, …


Creation Of A Home Bakery: A Business Plan, Erika Prusak Apr 2022

Creation Of A Home Bakery: A Business Plan, Erika Prusak

Honors Projects

Nothing exemplifies business knowledge more than creation of a business plan, and subsequently, creation of a business. Both pull together business knowledge of marketing, management, accounting, business law, supply chain, and finance. Business knowledge is then tied together with the mentality needed of an entrepreneur to tackle challenges and thrive for the moments when everything works out perfectly. Completing a business plan will organize my ideas and help me see my business clearly. It will help me identifies areas that I need to research more as well as areas I cannot figure out until I start it. My business plan …


More Than Just A Workplace: A Case Study Of Diversity, Equity, And Inclusion In Marriott International Inc. Hotels, Julia Selin Mar 2022

More Than Just A Workplace: A Case Study Of Diversity, Equity, And Inclusion In Marriott International Inc. Hotels, Julia Selin

Experience Industry Management

Diversity, equity, and inclusion practices are essential for a hotel to function. Having diversity is an important aspect of a company because it allows for multiple perspectives that bring new ideas together, and most importantly multiculturalism. The purpose of this study was to examine the diversity, equity, and inclusion practices in the workplaces of Marriott International Inc. Hotels. Research for this study was conducted using a case study. The results indicated that Marriott values diversity, which is seen though corporate programs and global initiatives. Marriott is an international company that helps create job opportunities around the world and forms mentor …


The Role Of The Government & The Private Sector, Hazem Abdel Aziz Abdel Hady Jan 2022

The Role Of The Government & The Private Sector, Hazem Abdel Aziz Abdel Hady

Archived Theses and Dissertations

No abstract provided.


The Social Art Club, Beatrice Giuli Jan 2022

The Social Art Club, Beatrice Giuli

MA Projects

The Social Art Club will be a creative hotspot where leisure, art, culture and work come together in one place. The goal of this club is to expand on the idea behind the traditional social club concept. While members will still have access to use the space in whichever ways they prefer, this social club goes beyond. The Club will be a center for art exhibitions, food discovery, music pleasure, and culture renaissance while promoting a multi-sensorial experience and a long lasting communal atmosphere. Recreating the social aspirations of international and luxury clubs such as Soho House, the Social Art …


A Theoretical Prototype For Narrative And Interactive Development Within A Theme Park Parade, Carson Luter Jan 2022

A Theoretical Prototype For Narrative And Interactive Development Within A Theme Park Parade, Carson Luter

Electronic Theses and Dissertations, 2020-

While theme park parades have developed with technology and guest demands, there is an opportunity to continue innovating the medium with additional guest interactivity. This thesis tracks experiential comparatives that provide iterative components to be utilized for a new theme park parade concept; parade "show stops" that allow for guests to approach the parade floats up-close, participatory entertainment offerings with live actor-driven branching narratives, roleplay and gameplay-driven interactive experiences, and theme park parades that follow a direct linear narrative. What follows is a theme park parade design concept, accompanied by a production and operational plan, that combines the existing spectacle …


Integration Of Video Game Play And Storytelling In Theme Park Environmental Design, Alexandria Marcello Jan 2022

Integration Of Video Game Play And Storytelling In Theme Park Environmental Design, Alexandria Marcello

Electronic Theses and Dissertations, 2020-

This thesis presents a visual design exploration of video game storytelling in physical themed environments, specifically, theme parks. The theme park industry has only recently begun to tap into the video game market, with seasonal attractions and events in parks, and the first fully video game dedicated land, Super Nintendo World at Universal Studios Japan. As theme park companies further seek out the most popular and profitable video game Intellectual Properties (IP), it will be imperative to create the most authentic video game experiences possible. The guest experience will hinge upon the successful adaptation of gameplay; creating the story around …


Creating Themed Accessible Spaces Through Hospitality Design, Sidney Wolf Jan 2022

Creating Themed Accessible Spaces Through Hospitality Design, Sidney Wolf

Electronic Theses and Dissertations, 2020-

This thesis summarizes available literature about the individual requirements and specific design attributes needed to understand, apply, develop, and design a themed hotel with an emphasis in accessibility and inclusivity. This thesis contains a visual project and design guide that focuses on creating a themed space that offers modern means of accessibility for mobility aids, or for those who are deaf, hard of hearing, blind, or partially sighted. The guide summarizes literature on existing codes and explores other resources to adapt them to create an inclusive narrative environment. The visual project applies the material found in the guide and produces …


Breaking The Mold: Haunted Attraction Mazes; A Study In Reducing Predictability & Increasing Intensity, Within Unconventional Halloween Attraction Experiences, Amy Avalos Jan 2022

Breaking The Mold: Haunted Attraction Mazes; A Study In Reducing Predictability & Increasing Intensity, Within Unconventional Halloween Attraction Experiences, Amy Avalos

Electronic Theses and Dissertations, 2020-

Every enchanted Fall season, a segment of the public flocks to a multitude of haunted Halloween attractions across the U.S., to experience fear as a form of amusement and entertainment. Psychologists continue to research the physiological and cognitive behaviors that are associated with fear and the "fight or flight" responses that are triggered when individuals are engaged in a heighten sense of danger. However, as guests traverse through these haunted attraction experiences, it's commonplace for guests to enter into these typical modes of "fight or flight" behaviors very quickly. Once this response kicks in, the guests' instinct is to scramble …


Investigating Restaurant Worker Well-Being In The Context Of The Covid-19 Pandemic: Occupational Stress And The Role Of Workplace Support In Retention And Career-Change Intentions., Craig Rapp Jan 2022

Investigating Restaurant Worker Well-Being In The Context Of The Covid-19 Pandemic: Occupational Stress And The Role Of Workplace Support In Retention And Career-Change Intentions., Craig Rapp

Electronic Theses and Dissertations, 2020-

Health and well-being have become one of the most important topics in organizational research. The Covid-19 pandemic has compounded the stress levels in all sectors across the world. The current environment has created unprecedented levels of employee turnover, in what economist have been calling the "Great Resignation," where individuals are not only quitting but are questioning their career choice and choosing to leave their profession altogether. This research utilized Conservation of Research (COR) theory and the Buffer Hypothesis (the notion that social support protects individuals from the negative impacts of workplace stress) to investigate occupational stress and well-being (i.e., burnout …


The Antecedents Of Program Satisfaction And Program Loyalty For Hotel Reward Programs, Jill Plumer Jan 2022

The Antecedents Of Program Satisfaction And Program Loyalty For Hotel Reward Programs, Jill Plumer

Electronic Theses and Dissertations, 2020-

Hotel reward programs have been in existence for three decades. These programs were originally established as a customer relationship management tool to reward loyal guests for their patronage. Over time, there have been indications that the programs that are intended to inspire loyalty to the company have actually inspired loyalty to the program itself. The aim of this study was to analyze the antecedents of program satisfaction and program loyalty in hotels to determine the relationship between the program attributes and the impact on program loyalty. Switching costs were also analyzed to determine if they played a moderating role in …


Employing A Network Perspective To Study Hazardous Events In Tourism: Tourism Connections, Island Preferences, And Tourism Market Concentrations In The Hawaiian Islands (2015-2021), Frida Bahja Jan 2022

Employing A Network Perspective To Study Hazardous Events In Tourism: Tourism Connections, Island Preferences, And Tourism Market Concentrations In The Hawaiian Islands (2015-2021), Frida Bahja

Electronic Theses and Dissertations, 2020-

The purpose of this study was to employ a network perspective to detect fluctuations in tourism (at the level of tourism areas and by inbound tourism markets) that co-occur with hazardous events. Specifically, the study focuses on the Air Travel Tourism (ATT) network of the Hawaiian Islands and its changes with the incidence of nine hazardous events from 2015 to 2021. The three main aspects of the ATT network, which include tourism connections, island preferences, and concentrations of inbound tourism markets were analyzed for a total of eighty-four monthly and seven annual network models. The results suggest that the network …


The Impact Of Social Capital On U.S. Based Destination Marketing Organizations And Interorganizational Relationships, Jeremy Fairley Jan 2022

The Impact Of Social Capital On U.S. Based Destination Marketing Organizations And Interorganizational Relationships, Jeremy Fairley

Electronic Theses and Dissertations, 2020-

Previous literature echoes the notion that destination marketing organizations (DMOs) play a critical role in ensuring a desired tourism development scenario. To date, the performance measurement of destination marketing organizations is paralleled to financial indicators or operations, ignoring the presence and quality of relationships among DMOs and tourism stakeholders. Based on the premise of social capital theory, it is argued that social capital and the inter-organizational relationships between DMOs and tourism stakeholders can influence the success of tourism efforts in a destination, which in return is a contributing factor to the DMOs success as an organization. Furthermore, broader literature indicates …


Silent Auction Fundraiser Dinners And Nonprofit Organizations, Kristine Chiles Jan 2022

Silent Auction Fundraiser Dinners And Nonprofit Organizations, Kristine Chiles

Undergraduate Honors Theses

This paper describes and analyzes the Goldendale Pregnancy Resource Center’s annual fundraiser dinner and silent auction that was held November 4, 2021. It discusses the importance of nonprofit organizations, the difficulties encountered when planning the event, and an analysis of areas of improvement for future events. The information gathered will be used to determine the profitability of the event for the Goldendale Pregnancy Resource Center. The goal of the project is to increase revenue for the Goldendale Pregnancy Resource Center and be able to provide helpful fundraising information to other similar nonprofit organizations, although external factors, such as the COVID-19 …