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Full-Text Articles in Business
Internationalization And Hotel Performance: Moderating Effects Of Agglomeration, Linda Woo
Internationalization And Hotel Performance: Moderating Effects Of Agglomeration, Linda Woo
Doctoral Dissertations
The relationship between internationalization and performance has been extensively examined in international business studies, but the findings remain mixed. Furthermore, recent studies have failed to reflect the complexity of internationalization and the unique nature of the hotel industry. The relationship between internationalization and hotel performance is not simple: there are many variables in the middle that affect this relationship, and a failure to account for these variables may result in poor hypothesis testing. This study aims to fill these literature gaps by providing a more robust analysis of internationalization-hotel performance relationship. To capture the complex patterns of internationalization, this study …
Others’ Reactions To Service Recovery Efforts In Social Media: A Third-Party Justice Perspective, Minwoo Lee
Others’ Reactions To Service Recovery Efforts In Social Media: A Third-Party Justice Perspective, Minwoo Lee
Doctoral Dissertations
Service failures are inevitable incidents in hospitality settings due to the characteristics of hospitality offerings such as intangibility, heterogeneity, and inseparability. When service failures occur, effective service recovery effort should be made in order to redress such failures and improve customer satisfaction because service failures could negatively affect customers’ satisfaction and future behaviors. In the context of social media, firms’ service recovery efforts can be witnessed by the complainant’s family, close friends, other fan page members, and/or even unknown people who are connected and influenced through enormous social networks. However, no prior study has been found to investigate how and …
Do I Deserve To Spend? Social Support And Spending Pleasure, Kawon Kim
Do I Deserve To Spend? Social Support And Spending Pleasure, Kawon Kim
Doctoral Dissertations
Despite evidence of people posting their consumption experience on online social networks to fulfill the needs of social support, a systemic understanding of how social support obtained via online social networks affects post-consumption behaviors related to spending remains elusive. This dissertation aims to answer the question of how social support via online social networks affects consumer’s post-consumption behavior by investigating in what form and from whom consumers obtain online social support. To do so, the purpose of this dissertation is to examine how online social support from others influences perceptions of deservingness which then influences spending pleasure. This dissertation focuses …