Open Access. Powered by Scholars. Published by Universities.®
Hospitality Administration and Management
UNLV Theses, Dissertations, Professional Papers, and Capstones
Articles 1 - 1 of 1
Full-Text Articles in Business
Identify Possible Critical Provider Gap(S) In The Package Tours Sold By Travel Agencies In Singapore, Chih Wee Siow
Identify Possible Critical Provider Gap(S) In The Package Tours Sold By Travel Agencies In Singapore, Chih Wee Siow
UNLV Theses, Dissertations, Professional Papers, and Capstones
Package tours are beginning to wane in its popularity and relevancy in today’s sophisticated travel market. This is beginning to show in Singapore as well. The needs and wants of customers are not as well met as compared to the past. If a travel agent wishes to stay profitable in this market segment, it is necessary for the operator to take a good thorough look at its tour packaging value chain. From the nature of the product itself to the end execution of the product, the travel agent needs to review its relevancy and ability to meet customers’ needs. The …