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The Development Of A Risk Prevention Safety And Security Program And Its Application Into Selected Miami Hotels, John Cochran
The Development Of A Risk Prevention Safety And Security Program And Its Application Into Selected Miami Hotels, John Cochran
FIU Electronic Theses and Dissertations
The purpose of this thesis is to develop a risk prevention safety and security program for the major problem areas of hotel operations. This includes general hotel safety and security, personnel, lock and key control, lighting and fire prevention. It will then evaluate randomly selected hotels in the Miami area to determine how well they meet the criteria set forth in this program.
This thesis will use related texts, periodicals and published articles to develop a the risk prevention safety and security program. The data to determine how well selected Miami hotels responded to this program was developed through the …
A Study To Identify The Motivation Compelling The Business Traveler To Choose A Specific Airline In The Miami To Atlanta Market And To Develop A Marketing Strategy, Anne L. Applefeld
A Study To Identify The Motivation Compelling The Business Traveler To Choose A Specific Airline In The Miami To Atlanta Market And To Develop A Marketing Strategy, Anne L. Applefeld
FIU Electronic Theses and Dissertations
The purpose of this study was to determine if the business traveler's behavior is influenced by brand loyalty. This brand loyalty, which became evident through the use of a survey, was then to be thoroughly evaluated. In order for this information to be best understood and utilized as the basis of future marketing strategies, much research was undertaken and its significance explained in relation to the airline industry as it exists at present.
The results and conclusions of this study indicate that the airline industry is, for the most part, taking a successful approach in attracting business travelers. These travelers' …