Open Access. Powered by Scholars. Published by Universities.®
Articles 1 - 1 of 1
Full-Text Articles in Business
Big Red: Western's Consummate Ambassador, Jonathan Jeffrey, Donna C. Parker
Big Red: Western's Consummate Ambassador, Jonathan Jeffrey, Donna C. Parker
SCL Faculty and Staff Publications
Big Red has been the mascot for Western Kentucky University’s Hilltopper athletic teams since 1979 and subsequently is the university’s quintessential spirit ambassador. This article examines Big Red’s origins, the students who have portrayed this spirited character, and the characteristics that make the creature unique amongst collegiate mascots.