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Full-Text Articles in Business

After The Crash: Examining Pedagogical Approaches To Teaching Business Ethics, Colette Murphy, Dr. Noel Murray Jan 2017

After The Crash: Examining Pedagogical Approaches To Teaching Business Ethics, Colette Murphy, Dr. Noel Murray

Irish Business Journal

Research has shown that business students are less ethical than students in other disciplines (Segal et al., 2011), which is a worrying finding, considering that unethical business practices are seen as a major feature leading to the world economic recession in 2008. However, business schools across the globe have consistently taught the subject of ethics in order to instil an ethical mind-set in their graduates. The way business ethics is embedded in the curriculum has been the subject of much debate, with a range of pedagogical approaches taken. This paper examines the current teaching of ethics, by examining two business …


Learning In Action: Implementing A Facilitated Learning Programme For Tourism Micro-Firms, Dr. Felicity Kelliher, Dr. Leana Reinl Jan 2014

Learning In Action: Implementing A Facilitated Learning Programme For Tourism Micro-Firms, Dr. Felicity Kelliher, Dr. Leana Reinl

Irish Business Journal

This paper presents findings from research associated with a tourism micro-firm facilitated learning programme, carried out over a four-year period. Considering traditional educational interventions have had limited impact on micro-firm activities; the researchers propose an alternative approach to meeting the learning needs of micro-firms which encompass local and self-developed knowledge and the successful completion of learning cycles. Using a behavioural lens, the researchers’ consider the experiential learning impact of facilitated learning programmes on observed micro-firm owner-managers. Adopting an action learning (AL) approach, the researchers explore the design, development, implementation and impact of this programme and contemplate the observed micro-firms’ focus …


An Investigation Of Work Placement In The Hotel Industry: Perceptions From Hoteliers And Students, Margaret Lenihan, Irene Sheridan Jan 2014

An Investigation Of Work Placement In The Hotel Industry: Perceptions From Hoteliers And Students, Margaret Lenihan, Irene Sheridan

Irish Business Journal

The changing need of higher education to interface more effectively with industry has been widely documented, as has the rising awareness of those attributes which most benefit graduates seeking employment. A key way in which third-level institutions can build stronger partnerships with employers, and assist their students in postgraduate success, is through the provision of work placements. This paper presents research conducted in relation to work placement in the hotel industry, from the perspective of both hoteliers who facilitated the work placements and students who undertook placements. Primary research was conducted with both hoteliers and students. The findings from the …


Developing The External Engagement Process In Higher Education Through Effective Change And Technology, Irene Sheridan, Colm Barry-Murphy, Heather Madden Jan 2013

Developing The External Engagement Process In Higher Education Through Effective Change And Technology, Irene Sheridan, Colm Barry-Murphy, Heather Madden

Irish Business Journal

Engagement with external organisations and enterprises is increasingly part of the higher education mission and the contribution of universities to local and regional economic and social development remains an important, but difficult to evidence, metric for Higher Education Institutions (HEI). This paper explores the implementation of a Customer Relationship Management (CRM) system to support external engagement and to build business intelligence in one higher education institution in Ireland. Building on the findings of the Roadmap for Employment-Academic Partnership (REAP) project, through a structured process towards a professional case management approach to interactions this project focuses on the introduction of a …