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Entrepreneurial and Small Business Operations

Journal

Entrepreneur

Colby College

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Full-Text Articles in Business

Tapping New Markets: With Drinkmaple, Kate Weiler '04 Makes Sap The Latest Health Drink, Elaine K. Howley Jan 2016

Tapping New Markets: With Drinkmaple, Kate Weiler '04 Makes Sap The Latest Health Drink, Elaine K. Howley

Colby Magazine

Tapping New Markets: With DRINKmaple, Kate Weiler '04 makes sap the latest health drink. Maple sap, it turns out, is a nutritious, tasty, and hydrating drink that’s gaining a foothold in the beverage industry thanks, in part, to Kate Weiler ’04. Weiler tapped into this new market with her company, DRINKmaple, launched in January 2014.