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Full-Text Articles in Business

Exploring The Strategic Elements Of Backers’ Persuasion In Reward-Based Crowdfunding, Sabina Grižančič, Mateja Drnovšek Dec 2022

Exploring The Strategic Elements Of Backers’ Persuasion In Reward-Based Crowdfunding, Sabina Grižančič, Mateja Drnovšek

Economic and Business Review

In this paper we investigate the strategic elements that project founders' use in reward-based crowdfunding campaigns to achieve a higher level of persuasion. Exploration of these elements not only provides insights into an entrepreneur's experience with crowdfunding but also provides material for comparing results reported by other (quantitative) studies. We conducted an empirical study with 13 Kickstarter project founders through in-depth, semi-structured interviews which were analysed through a reflexive thematic analysis approach. Drawing from our findings, we propose four strategic elements that founders use to persuade backers and achieve success drawing from individual-level experiences and observations.


Effect Of Work-Family Conflict On Job Satisfaction Of Small Enterprise Managers, Joseph Kwadwo Tuffour, Florence Mansa Bortey Dec 2022

Effect Of Work-Family Conflict On Job Satisfaction Of Small Enterprise Managers, Joseph Kwadwo Tuffour, Florence Mansa Bortey

Economic and Business Review

Balancing priorities and demands of work and family at the same time can be quite hectic and likely to generate conflicts. Workers must find strategies to manage the exigencies of modern living in order to maintain job satisfaction as well as family relationships. This study investigates the effect of work-family conflict’s two directions on job satisfaction, and the moderating role of resilience. The study used a cross-sectional survey method to collect data from 293 small-scale enterprise managers, utilizing a structured questionnaire. Correlation and analysis of variance techniques were used. The results reveal that the work-family conflict has a significant positive …


An Entrepreneur’S Perspective On Entrepreneurial Recycling, Alenka Slavec Gomezel, Rok Stritar Jun 2022

An Entrepreneur’S Perspective On Entrepreneurial Recycling, Alenka Slavec Gomezel, Rok Stritar

Economic and Business Review

We propose new insights into entrepreneurial recycling, focusing on the entrepreneur’s perspective on the role of recycling. We define entrepreneurial recycling as the process by which entrepreneurs share, receive, and transform human, social, organizational, and financial capital throughout the entire entrepreneurial lifecycle: entry, growth and exit. However, research on this topic remains fragmented and underdeveloped. We applied a qualitative, interpretive, and inductive lens to explore the lived experience of six entrepreneurs in order to conceptualize entrepreneurial recycling and understand the implications for entrepreneurial theory and practice. We argue that when entrepreneurs recycle, they trigger a reciprocal trust loop with benefits …