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Entrepreneurial and Small Business Operations

SMU Data Science Review

Journal

2019

Crowdfunding

Articles 1 - 1 of 1

Full-Text Articles in Business

Dare To Venture: Data Science Perspective On Crowdfunding, Ruhaab Markas, Yisha Wang May 2019

Dare To Venture: Data Science Perspective On Crowdfunding, Ruhaab Markas, Yisha Wang

SMU Data Science Review

Crowdfunding is an emerging segment of the financial sectors. Entrepreneurs are now able to seek funds from the online community through the use of online crowdfunding platforms. Entrepreneurs seek to understand attributes that play into a successful crowdfunding project (commonly known as campaign). In this paper we seek so understand the field of crowdfunding and various factors that contribute to the success of a campaign. We aim to use traditional modeling techniques to predict successful campaigns for Kickstarter. We find emerging field of crowdfunding has many nuances due to various funding methods of online platforms. The importance of having relevant …