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Gender As A Predictor Of Planning In Small Business, Calvin Wang, Elizabeth Walker, Janice Redmond

Janice Redmond Dr

The increase in women-owned small businesses in recent times has led to a corresponding rise in interest in women entrepreneurship. While some of this interest has focused on differences between male and female operators and their business operations, there has been relatively little attention paid to gender comparisons in relation to small business planning. Given that women are broadly acknowledged to behave and manage their businesses differently from men, then knowledge of how gender might influence planning activities has important implications for the small business sector. Accordingly, this paper presents results of an empirical study into small business planning and …