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Full-Text Articles in Business
Integrating Machine Learning In Law: A Precis Of Best Practices For Initial Law Firm Adoption, J. Mark Phillips
Integrating Machine Learning In Law: A Precis Of Best Practices For Initial Law Firm Adoption, J. Mark Phillips
The Journal of Business, Entrepreneurship & the Law
Much of the mystery surrounding machine learning lays not just in how it functions, but in how it is applied. This is especially true in the field of law, where the implementation of artificial intelligence has lagged other fields. This précis distills best practices of machine learning implementation and applies them succinctly to the unique environment of law. Guiding principles and considerations are provided for the technology team, the nature of law firm data, and the commitment level of the adopting law firm.
Fresh Squeezed Fitness: A Case Study On The Marketing Of Orangetheory Fitness, Emma Schmidt
Fresh Squeezed Fitness: A Case Study On The Marketing Of Orangetheory Fitness, Emma Schmidt
Recreation, Parks, and Tourism Administration
The fitness industry has grown immensely in the past decade as a form of health management. The industry has expanded to offer niche fitness facilities that cater to individuals’ specific needs and motivations. The purpose of this study was to examine the best marketing and branding practices utilized by Orangetheory Fitness. The research for this study was collected using a case study matrix, developed by the researcher, to evaluate Orangetheory Fitness’ marketing strategies. The study resulted in findings indicating the importance of technology advancement and brand differentiation pertaining to the success of Orangetheory Fitness. It is crucial for Orangetheory Fitness …
Technology Based Business Incubators: Living Laboratories For Entrepreneurial Students, Andrew Czuchry, W. Andrew Clark
Technology Based Business Incubators: Living Laboratories For Entrepreneurial Students, Andrew Czuchry, W. Andrew Clark
W. Andrew Clark
Those teaching entrepreneurship to engineering and technology students are faced with the challenge of converting theory into learning opportunities that provide real-world-practical experience. Although the literature stresses the need for experiential learning through group and field projects and case studies, the potential of capitalizing on technology-based business incubators as living laboratories has not been fully utilized. The purpose of this paper is to suggest a conceptual framework for closing this gap. This framework is based upon our experience working with graduate student teams on projects with the Oak Ridge National Laboratories Center for Entrepreneurial Growth and East Tennessee State University’s …
Establishing A Technology Based Business Incubator At A Regional University: A Conceptual Framework And Case Study, W. Andrew Clark
Establishing A Technology Based Business Incubator At A Regional University: A Conceptual Framework And Case Study, W. Andrew Clark
W. Andrew Clark
University managed technology-based business incubators evolved at major research institutions as a mechanism for university professors to pursue commercial applications of their research without having to resign their university positions. These incubators assisted the universities in retention of valuable faculty and also provided for the development of university intellectual property (IP) to a level where commercialization was probable. In addition to faculty retention and the potential for revenue from commercialization of IP, these incubators further developed the universities’ reputations in producing cutting edge research. The physical proximity of the incubators to the universities is crucial because this allows easy access …
Where Will Technology Lead Us?, Jerry Kennelly
Where Will Technology Lead Us?, Jerry Kennelly
Irish Business Journal
Artificial intelligence is a misnomer in my opinion. You get out what you put in. AI seeks to simulate intelligent human behaviour in software and computers. If you consider AI software like a big database and learns along the way. It is programmed by clever humans who create algorithms which use all of the data available and process it to give a calculated result. For example, my IPhone will tell me that it’s going to take me ten minutes to drive home when I walk onto the street from my office in Killorglin. It doesn’t know I’m going home, but …