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Entrepreneurial and Small Business Operations

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Theses/Dissertations

2022

Strategy

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Full-Text Articles in Business

Daan Go: An Entrepreneurial Case Study, Clifford Chuck Long Lam Apr 2022

Daan Go: An Entrepreneurial Case Study, Clifford Chuck Long Lam

Major Papers

Daan Go is a brand of Euro-Asian food services, now consisting of only its specialty bakery Daan Go Cake Lab. Having various retail locations across the Greater Toronto Area with current distribution channels that serve both Ontario and Quebec, Daan Go is currently focusing on expanding its bakery operations across Canada. To fulfill its vision of becoming a world-wide desserts brand, Daan Go finds itself facing unique challenges. Based on a case analysis, this report examines how Daan Go can leverage its current key capabilities, while maintaining its competitive position within the niche market it serves.

This report provides an …


Strategies To Generate Innovation For Profit Gains Of U.S.-Based Global Retailing, Kazue Goto Jan 2022

Strategies To Generate Innovation For Profit Gains Of U.S.-Based Global Retailing, Kazue Goto

Walden Dissertations and Doctoral Studies

Ineffective innovation strategies can negatively affect profit gains of U.S.-based global retailing companies (USGRC). Leaders in the retailing industry who fail to use strategies to generate innovation for profit gains can experience decreased profitability. Grounded in the dynamic theory of strategy, the purpose of this qualitative multiple case study was to explore strategies that leaders of USGRC use to generate innovation for profit gains. Participants included six USGRC leaders in California, who used strategies to generate innovation for profit gains. Data were collected from semistructured interviews, company documents and analyzed using thematic data analysis. Three themes emerged: customer-centric opportunity identification …