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Articles 1 - 2 of 2
Full-Text Articles in Business
Entrepreneurial Motivation, Scott Shane, Edwin Locke, Christopher Collins
Entrepreneurial Motivation, Scott Shane, Edwin Locke, Christopher Collins
Christopher J Collins
Recent research on entrepreneurship has focused largely on macro-level environmental forces. Although researchers adopting this focus have rightly criticized much of the existing empirical research on the role of human motivation in entrepreneurship, we believe that the development of entrepreneurship theory requires consideration of the motivations of people making entrepreneurial decisions. To provide a road map for researchers interested in this area, we discuss the major motivations that prior researchers have suggested should influence the entrepreneurial process, as well as suggest some motivations that are less commonly studied in this area. In addition to outlining the major reasons for exploring …
Jayaashree Industries: Revolutionising Sanitary Pad Use In India, Arcot Desai Narasimhalu, Christopher Dula
Jayaashree Industries: Revolutionising Sanitary Pad Use In India, Arcot Desai Narasimhalu, Christopher Dula
Arcot Desai NARASIMHALU
Arunachalam Muruganantham is a social entrepreneur dedicated to solving India’s menstrual health problems. He developed an unprecedented product as a solution: a low-cost, locally produced sanitary pad. In a paragon effort of frugal innovation, he reverse-engineered the industrial processes used to make sanitary-pads. The result was a small-scale, low-cost machine that could manufacture quality pads sold at a retail price 20% lower than the cheapest mass-produced brands. However, no one bought his pads until his wife began to sell them. After which, the two were unable to keep up with demand. This triggered his realization concerning the importance of including …