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Institute for Tourism and Recreation Research Publications

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2012

Crown of the Continent MapGuide

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National Geographic Crown Of The Continent Geotourism Mapguide Usage Assessment, Christine Oschell, Norma P. Nickerson Mar 2012

National Geographic Crown Of The Continent Geotourism Mapguide Usage Assessment, Christine Oschell, Norma P. Nickerson

Institute for Tourism and Recreation Research Publications

This report examined the uses of the Crown of the Continent MapGuide (both the printed and website versions) and how this tool has influenced those who use it. The Crown of the Continent MapGuide appears to be a tool that is influencing many visitors to the area. The findings of this study suggest that the Geotourism concept, as portrayed by the MapGuide, is a successful tool in visitor management.