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2019

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Full-Text Articles in Business

In The Midst Of The Apocalypse, Artificial Intelligence Can Save Brick And Mortar Retailers, Vrushank Nayak Dec 2019

In The Midst Of The Apocalypse, Artificial Intelligence Can Save Brick And Mortar Retailers, Vrushank Nayak

Capstones

You might have heard that brick and mortar stores are closing by the thousands but I bet you didn't hear that brick and mortar stores are using artificial intelligence and customer data to help them counter closures and stay relevant in the transitioning retail industry.

https://coveringcompanies.journalism.cuny.edu/2020/01/07/in-the-midst-of-the-apocalypse-artificial-intelligence-can-save-brick-and-mortar-retailers/


How Ecommerce Is On The Rise, Kayla Smith Dec 2019

How Ecommerce Is On The Rise, Kayla Smith

Honor’s College Freeman Research Journal

In this paper I will observe how the development of new technologies (that have seen extreme changes) has led to a lot of changes in the way products are manufactured, services are offered, and money is transacted and the products delivered. Due to changes in consumer demands in the market, technology has been manipulated over the years, giving rise to multinational billion dollar organizations that keep adapting overtime to keep up with the rapidly changing consumer needs. In particular, with communication, the rise of the mobile phone network and the Internet have particularly revolutionized the way business is done entirely. …


Three Essays On Firm Behaviors In Online Market Platforms, Erfan Rezvani Oct 2019

Three Essays On Firm Behaviors In Online Market Platforms, Erfan Rezvani

Doctoral Dissertations

Across many online market platforms, customer reviews have become a prevailing mechanism to evaluate firms and disseminate information about the quality of their products/services. While prior research has well-documented the impact of such customer-generated information on firm performance such as sales (e.g. Chevalier & Mayzlin 2006, Liu, 2006), understanding how firms react to customer evaluations generates an interesting yet an underexplored topic for research. This dissertation, through three studies, aims to investigate how customer reviews tat are posted on online platforms shape how firms learn, communicate, and compete. Chapter 1 shows that learning from own experience follows an inverted U-shaped …


Antecedents Of Apparel Subscription Box Choice: Understanding Predictors To Use Apparel Subscription Service, Md Abdullahil Kafi Aug 2019

Antecedents Of Apparel Subscription Box Choice: Understanding Predictors To Use Apparel Subscription Service, Md Abdullahil Kafi

LSU Doctoral Dissertations

With the rise of online shopping apparel merchandising and retailing has experienced tremendous reformation. In this regard, the online apparel subscription services have become an important trend in a global retailing context. In the U.S. apparel subscription service retailers reported that the market grew by more than 100 percent from 2013 to 2018 and it continues to grow steadily.

The purpose of this study was to investigate the antecedents of online apparel subscription services, and to better understand consumers’ attitudes towards online subscription service items in the context of the extended Unified Theory of Technology Acceptance and Usage (UTAUT2). This …


Gilgit-Baltistan At The Cross Road Of China-Pakistan Economic Corridor (Cpec), Zulfiqar Ali Khan Jun 2019

Gilgit-Baltistan At The Cross Road Of China-Pakistan Economic Corridor (Cpec), Zulfiqar Ali Khan

MSJ Capstone Projects

This capstone project focused on the in-depth analysis of the role and impact of this multi-billion-dollar project on the politically deprived region of Gilgit-Baltistan. This region is the gateway to CPEC as it is the only region of Pakistan that shares border with China. The geographical ties, tributary and trade relationship and even family relationships between Gilgit-Baltistan and the Xinjiang region of China dates back centuries before the creation of Pakistan and the post revolution China.

The project has been designed and implemented in a way that GB’s role is to provide the services of road and some other services …


Access To Justice Meets Opportunity: Reverse Auction Ventures As A Possible Solution To The Unaffordability Of Personal Plight Legal Services And Oversupply Of Lawyers, Shawn P. Quigg May 2019

Access To Justice Meets Opportunity: Reverse Auction Ventures As A Possible Solution To The Unaffordability Of Personal Plight Legal Services And Oversupply Of Lawyers, Shawn P. Quigg

Major Papers

Individuals who experience personal plight legal issues face several barriers to justice. Low- and medium-income earners are especially disadvantaged, given the high financial, temporal, and emotional costs associated with accessing justice. Simultaneously, law schools are graduating more law students than jobs available. The imbalance leaves many young lawyers, with mounting debt, no means with which to pay off the debt. The purpose of this study is to assess the viability of a legal services reverse auction platform as a solution to the access to justice and lawyer oversupply problems.

The feasibility study examines the characteristics of the business models of …


Moosejaw Market Expansion Into France, Rachel Renou May 2019

Moosejaw Market Expansion Into France, Rachel Renou

Honors Projects

This research project examines the Moosejaw brand, the outdoor apparel industry, and an overview of France’s political, economic, and cultural environment. The research goal is to analyze key aspects of France that would influence a business’s decision to expand into the country. The information regarding France’s fit for new businesses would then be tailored to Moosejaw to implement. Data found throughout the research process that characterize France as a good fit or not for new foreign business include the current political state of rioting by the Yellow Vests, Macron’s future pro-business plans, the French high quality of life standard, shifting …


Battling Counterfeits In A Massive Market: Designing And Evaluating An Id-Tag Based Solution For Electronic Product Monitoring And Controlling, Xiao Ying Chen May 2019

Battling Counterfeits In A Massive Market: Designing And Evaluating An Id-Tag Based Solution For Electronic Product Monitoring And Controlling, Xiao Ying Chen

Dissertations and Theses Collection (Open Access)

The problem of counterfeit and shoddy goods in China has been rampant and persistent one. The complexity of the Chinese market makes solving this problem extremely difficult. Three government agencies have tried to combat this problem extensively, from market entrance permission for prior-processing, sampling and inspection for in-processing, and punishment for post-processing. The responsibility division among agencies, however, created the cracks and holes in dealing with the problem. The existing government solution is too slow in response and too sparse in coverage to be effective and efficient. Anti-counterfeit labels and their derivatives are employed for counterfeit identification and prevention. Their …


Identifying Arkansas Food Desert Blocks Suitable For A Peer-To-Peer Modeled Food Redistribution Program, Emily King May 2019

Identifying Arkansas Food Desert Blocks Suitable For A Peer-To-Peer Modeled Food Redistribution Program, Emily King

Agricultural Economics and Agribusiness Undergraduate Honors Theses

Abstract

­­­­­­­­­ Nearly 10% of Americans reside in low-income urban food deserts which are low-income areas that lack access to affordable and nutritious foods. Food deserts in Arkansas contribute to a food insecurity rate above the national average, making it one of the most food insecure states in the country. Efforts to alleviate food deserts have included working with supermarkets to construct stores in underserved areas, encouraging the growth of farmers’ markets, and passing the Healthy Food Financing Initiative (HFFI). The inability of these programs to provide food desert residents with a variety of accessible and affordable food items year-round …


Empirical Investigation Of Digital Strategies In Online Retail, Yong Chin Tan May 2019

Empirical Investigation Of Digital Strategies In Online Retail, Yong Chin Tan

Dissertations and Theses Collection (Open Access)

This dissertation examines digital strategies used by online retailers to engage customers and increase sales. The first essay investigates the impact of offering incentives to recapture lost sales from abandoned online shopping carts (i.e., customers adding items to their carts, but leaving without purchasing). Collaborating with an online fashion retailer, I conducted a randomized field experiment by manipulating the presence of incentives in recovery interventions. Findings reveal that incentives facilitate purchase conversion, but responsiveness to the incentives differs across various customer and cart characteristics.

In the second essay, I explore how retailers can leverage Augmented Reality (AR), a technology that …


Evaluating The Impact Of The Chief Digital Officer On Firm Performance, Ashley Lauren Roepke May 2019

Evaluating The Impact Of The Chief Digital Officer On Firm Performance, Ashley Lauren Roepke

Chancellor’s Honors Program Projects

No abstract provided.


Stability In Government, Emerging Technology, And Decentralized Economies: An Analysis Of Alternative Uses Of Cryptocurrencies, Mickayla Stogsdill May 2019

Stability In Government, Emerging Technology, And Decentralized Economies: An Analysis Of Alternative Uses Of Cryptocurrencies, Mickayla Stogsdill

Chancellor’s Honors Program Projects

No abstract provided.


Virtual International Leadership Within Organizations: Overcoming Cultural, Language, And Physical Barriers, Jaye Goulet Apr 2019

Virtual International Leadership Within Organizations: Overcoming Cultural, Language, And Physical Barriers, Jaye Goulet

Thinking Matters Symposium Archive

Advances in technology are allowing members of a team to collaborate while being geographically and spatially apart. These new teams, known as virtual teams, have benefits for both the organizations to which they belong and to the individual members. Organizations are able to utilize highly-skilled experts without the associated relocation costs. Team members are able to contribute to projects in their field of expertise without having to leave their homeland. These teams require a leader whose interactions build trust and loyalty without the benefit of face-to-face contact with other team members. Although virtual teams are rapidly growing, research is lacking …


Plan De Negocio Para La Creación De Una Empresa De Repostería Que Permita A Los Clientes Hacer Sus Pedidos Por Medio De Redes Sociales, Paula Daniela Chávez González, Juanita Del Pilar Gómez Acero Jan 2019

Plan De Negocio Para La Creación De Una Empresa De Repostería Que Permita A Los Clientes Hacer Sus Pedidos Por Medio De Redes Sociales, Paula Daniela Chávez González, Juanita Del Pilar Gómez Acero

Administración de Empresas

El sector repostero en Colombia ha venido evolucionando, el cliente no demanda solo un producto que sea delicioso, también busca que un producto sea visualmente atractivo y cuente con un factor diferenciador relevante. Es por esta razón que se encontró una oportunidad en este sector, si bien la oferta gastronómica es amplia, el mercado a su vez también lo es. El cliente cada vez es más exigente, vive a la vanguardia de las tendencias gracias a la tecnología y con ella al internet. Las redes sociales en la actualidad son una gran ventana comercial que permite que los consumidores encuentren …


Planeación Estratégica Tienda Naturista Vital De Bogotá, Edisson Dayan Aldana Barrios, Karen Lorena Benítez Quiroga Jan 2019

Planeación Estratégica Tienda Naturista Vital De Bogotá, Edisson Dayan Aldana Barrios, Karen Lorena Benítez Quiroga

Administración de Empresas

No abstract provided.


Story Of Twin Cities, Who Will Be The Next Storm Center Of Art Fairs?, Rui Bian Jan 2019

Story Of Twin Cities, Who Will Be The Next Storm Center Of Art Fairs?, Rui Bian

MA Theses

Since 2000, with the rapid development of China's economy, the evolution of contemporary art fairs in China has been accelerated. This paper takes two representative cities, Beijing and Shanghai, as examples. In the past one decade, Shanghai and Beijing have respectively led the trend of contemporary art market due to various internal and external factors. This paper uses PEST model to analyze, trying to find out who will be the next center of contemporary art in the next ten years.

The first part of this paper mainly starts from the differentiations in policies and regional distributions of Chinese contemporary art …


Estrategias De Difusión De Contenido Mediante Post Para Afianzar Y Acrecentar Los Procesos De Comunicación En La Web Y Redes Sociales De La Facultad Ciencias Administrativas Y Contables De La Universidad De La Salle Primer Semestre De 2018, Natalia Malagón Camargo Jan 2019

Estrategias De Difusión De Contenido Mediante Post Para Afianzar Y Acrecentar Los Procesos De Comunicación En La Web Y Redes Sociales De La Facultad Ciencias Administrativas Y Contables De La Universidad De La Salle Primer Semestre De 2018, Natalia Malagón Camargo

Administración de Empresas

No abstract provided.


An Analysis Of Millennial Attitudes Towards Car Servicing, Colwell S. Shupe, Jill M. Synek, Erin M. Chips, Eric A. Van Meter Jan 2019

An Analysis Of Millennial Attitudes Towards Car Servicing, Colwell S. Shupe, Jill M. Synek, Erin M. Chips, Eric A. Van Meter

Williams Honors College, Honors Research Projects

When our team originally began our project, we initially held the assumption that millennials do not care about car ownership or driving. As our secondary research progressed, we found that millennials do indeed care about automobiles, but limited research existed as to any underlying issues regarding car maintenance and service. We addressed this issue in our primary research and found that millennials experience anxiety as they do not know much about car maintenance. Our recommendations were targeted towards easing both the surface anxiety and addressing the underlying issues as well as helping prepare Goodyear for future trends that may arise.


Evaluating A Unified Intellectual Property System Of Internet Service Providers In The Electronic Commerce Law -- A Comparative Research Between China And The U.S., Yifan Huang Jan 2019

Evaluating A Unified Intellectual Property System Of Internet Service Providers In The Electronic Commerce Law -- A Comparative Research Between China And The U.S., Yifan Huang

Maurer Theses and Dissertations

As the Electronic Commerce Law went into effective in Jan. 1st, 2019, not only did China establish a unified IP protection system of ISPs, but also set up a blueprint for a comprehensive mechanism of ISPs for the future improvement. The question is whether this new law can effectively prevent the serious IP infringement issues of ISPs and therefore successfully improve the IP protection in China. To answerer this question, the dissertation analyzes the development of the mechanism of ISPs in copyright and trademark regimes before the Electronic Commerce Law, and seeks to demonstrate the impact of the Electronic Commerce …


Plan De Marketing Internacional Para La Exportación De Arándanos De La Empresa Proplantas S.A, Daniela Alejandra Mesa Quiroga, Yeimy Lorena Cortés Murcia Jan 2019

Plan De Marketing Internacional Para La Exportación De Arándanos De La Empresa Proplantas S.A, Daniela Alejandra Mesa Quiroga, Yeimy Lorena Cortés Murcia

Finanzas y Comercio Internacional

En Colombia, la producción de arándanos ha sido relativamente nueva, desde el año 2008 la empresa Colberries de Colombia la introdujo al mercado nacional. Actualmente, aunque la demanda de arándanos en Colombia existe, el mercado nacional es pequeño debido a la preferencia del consumidor hacia otro tipo de frutas más tradicionales. En este proyecto se estudiará el caso de la empresa Proplantas S.A. que se dedica principalmente a la importación de plantas vivas de arándano y posteriormente a la producción y comercialización de arándanos frescos, la compañía quiere buscar nuevas oportunidades en el exterior. Por ende, el objetivo de este …


Principales Determinantes Macroeconómicos De Las Importaciones En Los Países De La Can, María Fernanda Arias Dorado, Wilton Andrés Muñoz Caicedo Jan 2019

Principales Determinantes Macroeconómicos De Las Importaciones En Los Países De La Can, María Fernanda Arias Dorado, Wilton Andrés Muñoz Caicedo

Finanzas y Comercio Internacional

El presente trabajo tiene como finalidad identificar los principales determinantes macroeconómicos de las importaciones dada la tendencia negativa que se ha presentado en el comportamiento de las exportaciones netas en tres de los cuatro países de la CAN, además de la relevancia de las importaciones al interior de las cuentas nacionales de cada país. Lo anterior teniendo en cuenta que la CAN es organización subregional cuyo propósito principal es mejorar el nivel de vida y desarrollo equilibrado de los países miembros mediante integración. Para esto se realizaron modelos econométricos multivariados con datos trimestrales para el periodo comprendido entre el segundo …


Implementación De Un Modelo De Comercio Electrónico De Bajo Costo Para La Empresa Montaña Style, En Bogotá, Colombia, Andrés Felipe Camargo, Mateo Amaya Escobar Jan 2019

Implementación De Un Modelo De Comercio Electrónico De Bajo Costo Para La Empresa Montaña Style, En Bogotá, Colombia, Andrés Felipe Camargo, Mateo Amaya Escobar

Administración de Empresas

Este proyecto investigativo recopiló información sobre el comercio electrónico, donde a través de este se logró resaltar temas para el desarrollo de un modelo estratégico a bajo costo, con el objetivo de identificar nuevas oportunidades de negocio, clientes y penetrar el mercado con nuevos canales de para la empresa llega a generar un mayor reconocimiento para la marca. De esta manera se fijaron cinco objetivos fundamentales los cuales son:

 Establecer un modelo estratégico para el desarrollo de un sitio web comercial para la empresa Montaña Style.

 Establecer un modelo estratégico de portales de comercio electrónico para la empresa …


Assignment Of E-Commerce Orders To Fulfillment Warehouses, Ahmad Basem Zamka Jan 2019

Assignment Of E-Commerce Orders To Fulfillment Warehouses, Ahmad Basem Zamka

Theses

For large e-commerce companies such as Amazon, when an order comes, this order might be available at more than one fulfillment centers. Therefore, the question of which fulfillment center this order should be fulfilled from would arise.

In a typical situation, customer demand is fulfilled from the closest fulfillment center. However, this approach does not always provide the optimal solution since there are so many factors that could be involved in making such a decision. These factors might include inventory balance, product correlations, and future demand.

Our decision model focuses on putting future orders in consideration while assigning orders to …