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Full-Text Articles in Business
Amazon.Com, Inc Strategic Audit, Ningzhi Luo
Amazon.Com, Inc Strategic Audit, Ningzhi Luo
Honors Theses
Amazon.com, Inc (Amazon) was founded by Jeff Bezos in 1994 as an online marketplace for books but later expanded to e-commerce, cloud computing, digital streaming, and artificial intelligence. This large variety of products and innovations has contributed to Amazon as one of the most influential economic and cultural forces in the world (Eugene Kim, 2018). This study would specifically focus on the e-commerce area and analyze Amazon's position in this market from an external and internal perspective by using three models: Porter's Five Forces, PESTEL, and the SWOT model. The report would identify Amazon's competitive advantages and the challenges it …
Green Delivery: An Arbor Day Foundation Partnership Program, David Petersen
Green Delivery: An Arbor Day Foundation Partnership Program, David Petersen
Honors Theses
The Arbor Day Foundation (ADF) will partner with online retailers to create a ‘Green-Delivery’ option wherein customers can opt to delay the shipment of their order by a day in exchange for a tree being planted in their name. Each partner would fulfill their donation obligation to the ADF by allocating a portion of the cost savings generated by shipping their orders via a slower service.