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Articles 1 - 30 of 31
Full-Text Articles in Business
Unexpected Connections: Full Issue Of Volume 1, Issue 3, Marianna E. Richardson
Unexpected Connections: Full Issue Of Volume 1, Issue 3, Marianna E. Richardson
Marriott Student Review
Unexpected Connections is the Fall 2017 Issue of Marriott Student Review.
Developing A Digital Contents Valuing Model: How Users Appreciate Their Values, Changsu Kim, Jongheon Kim
Developing A Digital Contents Valuing Model: How Users Appreciate Their Values, Changsu Kim, Jongheon Kim
Journal of International Technology and Information Management
The principal objective of this paper was to propose and verify a digital content valuing model, which is expected to perform a significant role in future research, and provide novel and practical implications. For the efficacy of a model for the evaluation of digital content value, this study reviewed digital content value and categorized it into intrinsic, interaction, and business value. Based on the research model, we attempted to identify and assess the effects of intrinsic digital content value on digital content interaction value, and to characterize the relationship between digital content interaction value and digital content business value. Consequently, …
Data Protection In Nigeria: Addressing The Multifarious Challenges Of A Deficient Legal System, Roland Akindele
Data Protection In Nigeria: Addressing The Multifarious Challenges Of A Deficient Legal System, Roland Akindele
Journal of International Technology and Information Management
This paper provides an overview of the current state of privacy and data protection policies and regulations in Nigeria. The paper contends that the extant legal regime in Nigeria is patently inadequate to effectively protect individuals against abuse resulting from the processing of their personal data. The view is based on the critical analysis of the current legal regime in Nigeria vis-à-vis the review of some vital data privacy issues. The paper makes some recommendations for the reform of the law.
Table Of Contents Jitim Vol 26 Issue 4, 2017
Table Of Contents Jitim Vol 26 Issue 4, 2017
Journal of International Technology and Information Management
Table of Contents
Couples Sleeping Apart--Separate Master Bedrooms And The Impact On The Real Estate And Related Markets, John E. Crawford
Couples Sleeping Apart--Separate Master Bedrooms And The Impact On The Real Estate And Related Markets, John E. Crawford
Atlantic Marketing Journal
Sleeping is a fundamental individual human need. However, most adults fulfill this need by sleeping with a partner, a behavior particularly true for married couples. A trend of couples choosing to sleep apart has emerged in recent years. For reasons practical and personally beneficial or preferred, a growing number of couples are choosing to have a home with two master bedrooms--one for him and one for her, each furnished according to the needs and tastes of the partners. Thus, some homes are being built with two master bedrooms, others are being modified to have two master bedrooms, and new empty …
Understanding The Determinants Affecting The Continuance Intention To Use Cloud Computing, Shailja Tripathi Dr.
Understanding The Determinants Affecting The Continuance Intention To Use Cloud Computing, Shailja Tripathi Dr.
Journal of International Technology and Information Management
Cloud computing has been progressively implemented in the organizations. The purpose of the paper is to understand the fundamental factors influencing the senior manager’s continuance intention to use cloud computing in organizations. A conceptual framework was developed by using the Technology Acceptance Model (TAM) as a base theoretical model. A questionnaire was used to collect the data from several companies in IT, manufacturing, finance, pharmaceutical and retail sectors in India. The data analysis was done using structural equation modeling technique. Perceived usefulness and perceived ubiquity are identified as important factors that affect continuance intention to use cloud computing. In addition, …
Table Of Contents Jitim Vol 26 Issue 3, 2017
Table Of Contents Jitim Vol 26 Issue 3, 2017
Journal of International Technology and Information Management
Table of Contents
Regulatory Overview Of Virtual Currency, Nicholas Godlove
Regulatory Overview Of Virtual Currency, Nicholas Godlove
Oklahoma Journal of Law and Technology
No abstract provided.
Role Of Trust And Involvement In The Effectiveness Of Digital Third-Party Organization Endorsement, Liming Guan, Vishal Lala
Role Of Trust And Involvement In The Effectiveness Of Digital Third-Party Organization Endorsement, Liming Guan, Vishal Lala
Atlantic Marketing Journal
In this research, an online experiment was conducted to investigate the effect of the mere presence of digital third-party organization (TPO) endorsement and the quality of information conveyed by a digital TPO, referred to as the endorsement information value effect. Involvement and institution-based trust were tested as moderators of the endorsement information value effect. The results confirm the intuitive belief of managers that the mere presence of a digital TPO endorsement benefits websites by reducing risk perceptions, improving attitudes and increasing choice likelihood. The findings from this research revealed that effectiveness of digital TPO endorsement information value was contingent upon …
E-Business - Making The Move From Traditional To Next Generation Marketing Strategies: An Exploratory Study Of Irish Organisations, Ethel Claffey
E-Business - Making The Move From Traditional To Next Generation Marketing Strategies: An Exploratory Study Of Irish Organisations, Ethel Claffey
The ITB Journal
In an era in which Irish firms face an increasingly competitive environment, it is essential that they explore the e-business option. Experience worldwide shows that this is now one of the most effective ways to increase sales, productivity and profits, if incorporated effectively into the strategic planning process. While much has been written about the potential impact of the Internet on marketing strategies, very little of the debate has been focused on Irish conditions and practice and on how Irish companies are adapting to the e-business environment. This paper reviews the diffusion of Internet access and use, with a view …
Comparative Analysis Of Big Data Analytics Software In Assessing Sample Data, Soly Mathew Biju, Alex Mathew
Comparative Analysis Of Big Data Analytics Software In Assessing Sample Data, Soly Mathew Biju, Alex Mathew
Journal of International Technology and Information Management
Over the last few years, big data has emerged as an important topic of discussion in most firms owing to its ability of creation, storage and processing of content at a reasonable price. Big data consists of advanced tools and techniques to process large volumes of data in organisations. Investment in big data analytics has almost become a necessity in large-sized firms, particularly multinational companies, for its unique benefits, particularly in prediction and identification of various trends. Some of the most popular big data analytics software used today are MapReduce, Hive, Tableau and Hive, while the framework Hadoop enables easy …
Table Of Contents Jitim Vol 26 Issue 2, 2017
Table Of Contents Jitim Vol 26 Issue 2, 2017
Journal of International Technology and Information Management
Table of Contents JITIM vol 26 issue 2, 2017
Byu Tech Club: At The Base Of Silicon Slopes, William R. Adams
Byu Tech Club: At The Base Of Silicon Slopes, William R. Adams
Marriott Student Review
As technology continues to drive Utah's economic growth, Brigham Young University students have launchd the BYU Tech Club to inform their peers with technical and non-technical degrees of career opportunities in technology, build the skills and knowledge to be attractive job candidates, and earn internship and full-time offers from high-grow startups and leading technology companies.
Counterfeiting The Naira Notes: Issues, Trends And Measurements., Kingsley Imandojemu
Counterfeiting The Naira Notes: Issues, Trends And Measurements., Kingsley Imandojemu
Bullion
Currency counterfeiting is o worldwide phenomenon of great importance to currency management and monetary policy execution. This has resulted in transatlantic corporation and synergy in combating the malaise in addition to the efforts of the monetary authorities towards ensuring that banknotes are not susceptible to counterfeiting. Notwithstanding the zero currency counterfeit stance of the Central Bank of Nigeria, the menace remain unabated. The paper through the lens of available literature, identified issues and trends that undermine the effort of the Central Bank of Nigeria geared towards ensuring that banknotes are not susceptible to counterfeiting and also developed methodological framework for …
The Cross-Platform Consistency Of Online User Movie Ratings, Dan Baugher, Chris Ramos
The Cross-Platform Consistency Of Online User Movie Ratings, Dan Baugher, Chris Ramos
Atlantic Marketing Journal
Online movie ratings are often used in studies of Internet word-of-mouth, but the cross-platform consistency of such ratings has not been well established. Mean user ratings were obtained for 500 movies using the rating systems in place on Netflix and IMDb. Mean volume was 1,480,931 (SD = 2,636,388) and 104,746 (SD = 193,532) on the Netflix and IMDb sites, respectively, suggesting the movies were visible, but also variable in visibility. Volume was moderately correlated (r = .724, p ≤ .001). Mean user ratings on the Netflix and IMDB sites averaged 3.57 (SD = .37) and 3.84 (SD = .34). Mean …
Job Shadowing Experiences As A Teaching Tool: A New Twist On A Tried And True Technique, Fred H. Mader, Deanna R. D. Mader, Elizabeth C. Alexander
Job Shadowing Experiences As A Teaching Tool: A New Twist On A Tried And True Technique, Fred H. Mader, Deanna R. D. Mader, Elizabeth C. Alexander
Atlantic Marketing Journal
This article reports an innovative twist on the use of the job shadowing experience as a means not only to provide real-world exposure for the student, but also as a way to generate real-time data from the professionals to be utilized as a basis for class discussion. Reaction from both students and professionals has been overwhelmingly positive.
Dynamic Pricing In Major League Baseball Tickets: Issues And Challenges, John T. Drea, Andrew Nahlik
Dynamic Pricing In Major League Baseball Tickets: Issues And Challenges, John T. Drea, Andrew Nahlik
Atlantic Marketing Journal
With its origins in the airline industry, dynamic pricing has recently been extended to the area of Major League Baseball tickets in both the primary and secondary markets. The present study examines similarities in the application of dynamic pricing in the airline and MLB industries, as well as the key differences, which include the interactive effects of competitors in the airline industries and the presence of a secondary ticket market for MLB tickets. The “zone of reasonableness” concept used in freight pricing provides a useful framework for understanding the self-imposed upper and lower price limits for MLB primary market ticket …
An Exploratory Comparison Of Private And Hbcu Marketing Student Study Abroad Program (Sap) Participation Intentions, Omar Woodham, George W. Stone, Kathryn Cort, Michael A. Jones
An Exploratory Comparison Of Private And Hbcu Marketing Student Study Abroad Program (Sap) Participation Intentions, Omar Woodham, George W. Stone, Kathryn Cort, Michael A. Jones
Atlantic Marketing Journal
The current research compares two demographically diverse universities regarding their respective awareness of the study abroad programs (SAPs) offered by their school. The study focuses on each sample’s awareness of SAP opportunities (i.e., as offered by their own institution) as well as each group’s opinion of the level of university administrator effort aimed at promoting the SAP offerings at each school. The authors analyzed whether student perceptions of the level of administrator support affected student expectations regarding SAP participation prior to graduation. Given the different socio-economic characteristics of the two student samples used in the study, the authors provide additional …
Students' Attitudes Towards Textbook Types: Are Students Really Ready For E-Textbooks?, Diane R. Edmondson, Cheryl Ward
Students' Attitudes Towards Textbook Types: Are Students Really Ready For E-Textbooks?, Diane R. Edmondson, Cheryl Ward
Atlantic Marketing Journal
Abstract - This study examines students’ attitudes and preferences to the four primary textbook types currently on the market. These types include hardback, paperback, loose leaf, and E-textbook. Two hundred twenty-three students currently taking Principles of Marketing from a large public university in the southeastern United States completed the survey. Results found that students still prefer paperback textbooks, even when this textbook is at a higher price than other alternatives. When students were asked their opinions on the various textbook options, it was clear that price, ease of use, health concerns, and ownership desires were the primary reasons why they …
Communication Through Social Technologies: A Study Of Israeli Women, Jeretta Horn Nord 405-747-0320, Dafni Biran Achituv, Joanna Paliszkiewicz
Communication Through Social Technologies: A Study Of Israeli Women, Jeretta Horn Nord 405-747-0320, Dafni Biran Achituv, Joanna Paliszkiewicz
Journal of International Technology and Information Management
Social technologies have changed the way we communicate allowing users to interact, share knowledge, reach out to friends and family, keep up with the news, and even promote and support a business. A study of Israeli women was conducted to determine how social technologies platforms — Facebook, Twitter, LinkedIn, YouTube, and Google+ — are used and the benefits realized. Women worldwide face challenges including economic, educational, health, and political. Israel women, like women in every other country in the world, are challenged with gender inequity. Do women who use social technologies believe that these platforms provide empowerment leading to greater …
Small Business Strategies For Sustainability Beyond 10 Years, Gabriel E. Warren, Lynn Szostek
Small Business Strategies For Sustainability Beyond 10 Years, Gabriel E. Warren, Lynn Szostek
International Journal of Applied Management and Technology
Small businesses are vital to the health of the U.S. economy, as they account for approximately 50% of all jobs and 99% of all firms. Historically, there has been a problem with small businesses being able to sustain their operations beyond 10 years. According to the U.S. Small Business Administration, when averaged across all industries, approximately 75% of new businesses failed within the first 5 years. The purpose of this multiple case study was to explore the business strategies some small business owners use to sustain their company beyond 10 years of operation. Data were gathered through semistructured interviews and …
Successful Implementation Of Pharmacy Retail Store Loyalty Reward Programs, Cristina D. Reinert, Jill A. Murray
Successful Implementation Of Pharmacy Retail Store Loyalty Reward Programs, Cristina D. Reinert, Jill A. Murray
International Journal of Applied Management and Technology
Loyalty reward programs are utilized within various industries as a key marketing strategy. A successfully implemented loyalty reward program benefits both the consumer and the company. The purpose of this multicase study was to explore strategies that pharmacy retail managers use to deliver loyalty reward programs. The theory of planned behavior was used as the conceptual framework to guide the study. Mobile technology, customer involvement, brand management, and tier-based rewards were the themes that emerged during data analysis. The findings are of interest to pharmacy retail managers and marketers because they are instrumental in implementing a successful loyalty reward program.
Table Of Contents Jitim Vol 26 Issue 1, 2017, Robert P. Schumaker
Table Of Contents Jitim Vol 26 Issue 1, 2017, Robert P. Schumaker
Journal of International Technology and Information Management
Table of Contents JITIM vol 26 issue 1, 2017
Myomlab As An Enabling E-Learning Technology: Bridging The Gap Between Student- And Instructor-Centered Learning, Mahesh Gupta 8524783
Myomlab As An Enabling E-Learning Technology: Bridging The Gap Between Student- And Instructor-Centered Learning, Mahesh Gupta 8524783
Journal of International Technology and Information Management
Technology is continually allowing educators to combine didactic and democratic approaches to facilitate learning and producing successful managers. This paper discusses how one such technology, myOMlab—integrated within a learning management system, Blackboard—can deliver core operations management course, catered primarily to working students i.e., interns and future managers. To confront the bias against online education and engage in serious research on online education, we share our experiences of teaching one semester-long online course. Although robust research evidence is yet to be gathered to convince educators about its benefits, we propose a set of successful myOMlab activities (including manual and Excel-based Dice …
How We Got Here: Connectivity, Creativity, Confluence And Internet Culture, Tziporah Stern, Linda Wieser Friedman, Hershey H. Friedman
How We Got Here: Connectivity, Creativity, Confluence And Internet Culture, Tziporah Stern, Linda Wieser Friedman, Hershey H. Friedman
Journal of International Technology and Information Management
There are more innovations today than at any time in human history. The companies that value creativity and diversity of ideas in their hires are the ones most likely to thrive. Indeed, the key asset of a corporation is the abilities, innovativeness, and creativity of its employees. The authors construct a timeline of critical events leading up to today’s highly networked and interconnected world with its ubiquitous social media technologies. The current state has been influenced by advances in media, technology, military defense, and commerce. One trend that stands out in this timeline is the increasing rate of change. It …
Cloud Computing Technology: Leveraging The Power Of The Internet To Improve Business Performance, Mohsen Attaran
Cloud Computing Technology: Leveraging The Power Of The Internet To Improve Business Performance, Mohsen Attaran
Journal of International Technology and Information Management
In recent years, Cloud Computing Technology (CCT) has emerged as a meaningful technology that could contribute to operational efficiency of an IT platform by providing infrastructure and software solutions for the whole IT needs of an enterprise via Internet. The cloud has revolutionized IT infrastructure. It is predicted that 2017 will mark the rapid proliferation of enterprises transitioning to the cloud-based computing technology. The utilization of this innovative technology makes collaboration easier among companies and has the potential to create financial and operational benefits. This study discusses potential strategic benefits of this technology, highlights its evolving technologies and trends and …
Cyber Security, Threat Intelligence: Defending The Digital Platform, Emmnauel U. Opara Dr, Mohammed T. Hussein Dr
Cyber Security, Threat Intelligence: Defending The Digital Platform, Emmnauel U. Opara Dr, Mohammed T. Hussein Dr
Journal of International Technology and Information Management
Network breaches are happening at a phenomenal scale. The unabated exponential level is forcing enterprise systems to scramble for solutions since the world is so interconnected and digitized and the internet knows no boundaries. Due to big data explosion, the platform for attackers to work continues to grow. Most breached entities are not aware that they have been compromised for weeks but finds out after an external audit or a third party notifies the organizations. Since most networks will be breached at some point, it is proper to note that legacy platforms will no longer stand a chance to defend …
An Adaptive Supplier Selection Mechanism In E-Procurement Marketplace, Liangjun You, Dong-Qing Yao, Riyaz T. Sikora, Barin Nag
An Adaptive Supplier Selection Mechanism In E-Procurement Marketplace, Liangjun You, Dong-Qing Yao, Riyaz T. Sikora, Barin Nag
Journal of International Technology and Information Management
B2B e-commerce has fundamentally changed the way in which an organization purchases goods/service. Nowadays, the adoption of e-procurement, which means the electronic acquisition of goods/service, has been prevalent in supply chain management. A variety of supplier selection models have been developed in supply chain management literature. In this research, an adaptive supplier selection mechanism is proposed to help buyers evaluate suppliers in an e-marketplace. A Multi-Agent System simulation package of Repast is used to create a realistic environment where different kinds of suppliers and buyers equipped with the proposed selection model can interact so as to study the performance of …
Why Mobile Money Users Keep Increasing? Investigating The Continuance Usage Of Mobile Money Services In Tanzania, Daniel Koloseni, Herman Mandari
Why Mobile Money Users Keep Increasing? Investigating The Continuance Usage Of Mobile Money Services In Tanzania, Daniel Koloseni, Herman Mandari
Journal of International Technology and Information Management
This study examined factors that affect continuance usage of mobile money services in Tanzania. The Theory of Planned Behavior was adopted as a theoretical foundation of the study. The theory was further extended by including the constructs of perceived cost, perceived trust and satisfaction as determinants of mobile money service continuance usage behaviour. A total of 309 valid and reliable responses collected using questionnaires were used for data analysis. The data were analysed using Structural Equation Modeling (SEM) approach. The findings depict that perceived trust, attitude and perceived behavioral control have significant influence on continuance behavioral intention while perceived trust, …
Identifying Effective Online Service Strategies: The Impact Of Network Externalities And Organizational Lifecycle Stage, Troy J. Strader
Identifying Effective Online Service Strategies: The Impact Of Network Externalities And Organizational Lifecycle Stage, Troy J. Strader
Journal of International Technology and Information Management
This study presents a framework for identifying effective online transaction-based service strategies that incorporates network externalities and organizational life cycle theories. The framework considers changes in marginal costs, marginal revenues, and service value as the company moves through its initial three life cycle stages (start-up, growth, and maturity). Propositions describe potentially effective strategies for service sites in each lifecycle stage. Each of the propositions is supported by real-world strategy examples and research related findings from three industries – online auctions, online career services and online travel services. Start-up strategies must focus on increasing the number of service users, growth companies …