Business Commons^™

Small Business Office Network, Michael Gerome

Williams Honors College, Honors Research Projects

This project will emulate a small office network environment. The project will demonstrate the process of building and configuring the network to meet the requirements laid out in the project plan. This network includes four subnets with Windows 10 end devices and a Kali Linux device, it also includes five Cisco layer 2 switches and three Cisco routers. There are also three subnets connecting the routers to each other to enable routing between the subnets. After the network environment is set up, various penetration tests are performed from the Kali Linux device to gather information. The Nmap reconnaissance tool is …

Nudging Social Online Referrals: Evidence From A Randomized Field Experiment, Qian Zeng

Dissertations and Theses Collection (Open Access)

With the rise of social commerce platforms and customer engagement in online products and services, firms are focusing their attention on effective social online referral program to encourage customers’ online referral behaviors to grow their customer base. Hence, how to influence customers to participate in online referral is a matter of the utmost importance to firms. However, little empirical research has examined the impact of online referral program on customers’ online referral on social commerce platform. To close this research gap, this dissertation investigates the effectiveness of digital nudging for consumers’ social online referral on social commerce platforms.

Working with …

How Blockchain Solutions Enable Better Decision Making Through Blockchain Analytics, Sammy Ter Haar

Information Systems Undergraduate Honors Theses

Since the founding of computers, data scientists have been able to engineer devices that increase individuals’ opportunities to communicate with each other. In the 1990s, the internet took over with many people not understanding its utility. Flash forward 30 years, and we cannot live without our connection to the internet. The internet of information is what we called early adopters with individuals posting blogs for others to read, this was known as Web 1.0. As we progress, platforms became social allowing individuals in different areas to communicate and engage with each other, this was known as Web 2.0. As Dr. …

Comparing Actively Managed Mutual Fund Categories To Index Funds Using Linear Regression Forecasting And Portfolio Optimization, Luke Weiner

Industrial Engineering Undergraduate Honors Theses

The global investment industry offers a wide variety of investment products especially for individual investors. One such product, index funds, which are younger than actively managed mutual funds, have typically outperformed managed funds. Despite this phenomenon, investors have displayed a tendency to continue investing in actively managed funds. Although only a small percentage of actively managed funds outperform index funds, the costs of actively managed funds are significantly higher. Also, managed fund performances are most often determined by their fund category such as growth or real estate. I wanted to answer the following question for individual investors: can we …

Sustainability In Web Development Through Energy Efficiency, Hannah Bebinger

Honors Projects

As global internet usage expands, websites are growing in both size and complexity. Contrary to the common belief that the internet is immaterial and “environmentally friendly”, web pages have significant negative environmental impacts (Frick, 2015). Websites contribute to global greenhouse gas (GHG) emissions and electricity consumption. Considering the current climate crisis, it is crucial that web developers be aware of the impact that their work has on the environment and actively work to improve site energy efficiency. With a lack of regulation and awareness, the environmental impact of websites has remained unchecked despite growing concerns for sustainability. Further research and …

Small Town To The World Wide Web: Designing A Website For A Local Business, Madison Cozzens

Honors Projects

The Raspberry and The Rose is a small business in Medina, OH, and had a multitude of visual communication issues that needed to be solved. But what's an online presence without a website? "Small Town to the World Wide Web: Designing a Website for a Local Business" focuses on fulfilling a local business's need for a strong online presence. It dives into how a user's experience on the website can impact brand loyalty, foot traffic, and overall perception of a business. The ultimate goal of this project is to provide insight into how a non-e-commerce website can impact a business.

Towards Cloud-Based Cost-Effective Serverless Information System, Isaac C. Angle

EWU Masters Thesis Collection

E-commerce information systems are becoming increasingly popular for businesses to adopt. In this work, we propose a serverless information system that will reduce costs for small businesses trying to create an e-commerce website. The proposed serverless system is built entirely in Amazon Web Services (AWS). The proposed serverless system allows businesses to pay for the use of cloud resources on a per-order granularity. This model reduces the cost of the information system when compared to a traditional cloud-based system. As e-commerce websites become more vital for small businesses, a cost effective serverless approach is promising.

Stock Markets Performance During A Pandemic: How Contagious Is Covid-19?, Yara Abushahba

Theses and Dissertations

Background and Motivation: The coronavirus (“COVID-19”) pandemic, the subsequent policies and lockdowns have unarguably led to an unprecedented fluid circumstance worldwide. The panic and fluctuations in the stock markets were unparalleled. It is inarguable that real-time availability of news and social media platforms like Twitter played a vital role in driving the investors’ sentiment during such global shock.

Purpose:The purpose of this thesis is to study how the investor sentiment in relation to COVID-19 pandemic influenced stock markets globally and how stock markets globally are integrated and contagious. We analyze COVID-19 sentiment through the Twitter posts and investigate its …

The Impact Of Artificial Intelligence In The Customer Journey: A Case Study Of Bosch Usa And Defy South Africa, Tariro S. Munyengeterwa

Electronic Theses and Dissertations

Artificial intelligence (AI) continues to gain traction and is increasingly reshaping the media and marketing communications field. While significant research has been conducted on the impact of AI in other fields, there is little empirical evidence on how AI is affecting the customer journey. The present study explored both organizations’ current use of AI tools and how customer perceptions about AI affect AI usage and adoption through the lens of diffusion of innovation theory. The research was conducted using mixed-method qualitative research. In-depth interviews and a case study content analysis were conducted to collect and analyze the data. The results …

Authentication Based On Blockchain, Norah Alilwit

Doctoral Dissertations and Master's Theses

Across past decade online services have enabled individuals and organizations to perform different types of transactions such as banking, government transactions etc. The online services have also enabled more developments of applications, at cheap cost with elastic and scalable, fault tolerant system. These online services are offered by services providers which are use authentication, authorization and accounting framework based on client-server model. Though this model has been used over decades, study shows it is vulnerable to different hacks and it is also inconvenient to use for the end users. In addition, the services provider has total control over user data …

Blockchain And Its Transformational Impact To Global Business, Mohammed Qaudeer

Operations Research and Engineering Management Theses and Dissertations

The advent of internet to the public back in 1994 resulted in the 4th industrial revolution disrupting and transforming business and communication models. As much as the transformation changed our lives and experiences, it has resulted in centralized models like Amazon and Facebook. It also resulted in exponential growth of Fraud, Identity theft, and lack of trust. Blockchain is considered an emerging technology of this era, which will trigger the 5th industrial revolution enabling another massive storm of disruptive transformation completely changing the current business models based on trust, security, collaboration and crypto currency. As the evolution of blockchain technology …

Edge-Cloud Iot Data Analytics: Intelligence At The Edge With Deep Learning, Ananda Mohon M. Ghosh

Electronic Thesis and Dissertation Repository

Rapid growth in numbers of connected devices, including sensors, mobile, wearable, and other Internet of Things (IoT) devices, is creating an explosion of data that are moving across the network. To carry out machine learning (ML), IoT data are typically transferred to the cloud or another centralized system for storage and processing; however, this causes latencies and increases network traffic. Edge computing has the potential to remedy those issues by moving computation closer to the network edge and data sources. On the other hand, edge computing is limited in terms of computational power and thus is not well suited for …

Technology Based Audit Tools: Implications For Audit Quality, Annie L. Witte

2020

Technology as an exogenous shock has proven to have pervasive effects on auditing firms, practitioners, regulators, and global markets. However, the dynamic nature of technology makes it uniquely challenging to articulate technology’s largescale implications on the auditing profession in recent times. Understanding how current technology has helped shape the contemporary auditing profession is vital to identify points of inflection within the industry (i.e., areas of risk and change), and key to elucidating the future of where the field is going.

The first paper (sole-authored) is a literature review that synthesizes auditing studies across methodologies, including archival, experimental, and qualitative methods. …

Fashion Merchandising: An Augmented Reality, Naeha A. Sayed

Dissertations, Theses, and Capstone Projects

There is a continuous and constant transformation in the field of Augmented Reality (AR), both in the Retail, and the Manufacturing sector. It has started to influence everything from fashion runway shows to online shopping. Consumers dynamics have shifted in the fashion industry, the ways becoming more dominant than the old observant ones- the simple buying experience no longer satisfies them. Due to the emergence of the new digital platforms and technological enhancements, the consumers are looking for more- be it a more exciting buying experience or more user interaction or more enhanced products. This technological change starts with the …

Stability In Government, Emerging Technology, And Decentralized Economies: An Analysis Of Alternative Uses Of Cryptocurrencies, Mickayla Stogsdill

Chancellor’s Honors Program Projects

No abstract provided.

Delegation Application, Erik Matthew Phillips

Computer Science and Software Engineering

Delegation is a cross-platform application to provide smart task distribution to users. In a team environment, the assignment of tasks can be tedious and difficult for management or for users needing to discover a starting place for where to begin with accomplishing tasks. Within a specific team, members possess individual skills within different areas of the team’s responsibilities and specialties, and certain members will be better suited to tackle specific tasks. This project provides a solution, consisting of a smart cross-platform application that allows for teams and individuals to quickly coordinate and delegate tasks assigned to them.

Building Data Visualization Applications To Facilitate Vehicular Networking Research, Noah Carter

Undergraduate Honors Theses

A web app was developed which allows any internet-connected device to remotely monitor a roadway intersection’s state over HTTP. A mapping simulation was enhanced to allow researchers to retroactively track the location and the ad-hoc connectivity of vehicle clusters. A performance analysis was conducted on the utilized network partitioning algorithm. This work was completed under and for the utility of ETSU’s Vehicular Networking Lab. It can serve as a basis for further development in the field of wireless automobile connectivity.

Strategic Implications Of Blockchain, William R. Adams

Undergraduate Honors Theses

This thesis introduces blockchain, the underlying technology of cryptocurrencies such as Bitcoin, and discusses how best to conceptualize it relative to other technologies. Following an explanation of the fundamentals of blockchain, also known as the distributed ledger, I identify the characteristics of the technology. Building upon blockchain’s inherent strengths and limitations, I explore potential business applications of blockchain. Finally, I recommend that leaders continue to track the development and adoption of blockchain technology, even if they decide that implementing it does not align with their organization’s strategy at present.

Consuming Digital Debris In The Plasticene, Stephen R. Parks

Theses and Dissertations

Claims of customization and control by socio-technical industries are altering the role of consumer and producer. These narratives are often misleading attempts to engage consumers with new forms of technology. By addressing capitalist intent, material, and the reproduction limits of 3-D printed objects’, I observe the aspirational promise of becoming a producer of my own belongings through new networks of production. I am interested in gaining a better understanding of the data consumed that perpetuates hyper-consumptive tendencies for new technological apparatuses. My role as a designer focuses on the resolution of not only the surface of the object through 3-D …

Exploring Wireless Technology Applications In Clinical Staff Response Time Reduction In Healthcare Facilities, Chase R. Johnson

Morehead State Theses and Dissertations

A thesis presented to the faculty of the College of Business and Technology at Morehead State University in partial fulfillment of the requirements for the Degree Master of Science by Chase R. Johnson on November 13, 2017.

How Technology Is Reshaping Financial Services: Essays On Consumer Behavior In Card, Channel And Cryptocurrency Services, Dan Geng

Dissertations and Theses Collection

The financial services sector has seen dramatic technological innovations in the last several years associated with the “fintech revolution.” Major changes have taken place in channel management, credit card rewards marketing, cryptocurren-cy, and wealth management, and have influenced consumers’ banking behavior in different ways. As a consequence, there has been a growing demand for banks to rethink their business models and operations to adapt to changing consumer be-havior and counter the competitive pressure from other banks and non-bank play-ers. In this dissertation, I study consumer behavior related to different aspects of financial innovation by addressing research questions that are motivated …

Improving Search Ranking Using A Composite Scoring Approach, Larry D. Snedden

UNF Graduate Theses and Dissertations

In this thesis, the improvement to relevance in computerized search results is studied. Information search tools return ranked lists of documents ordered by the relevance of the documents to the user supplied search. Using a small number of words and phrases to represent complex ideas and concepts causes user search queries to be information sparse. This sparsity challenges search tools to locate relevant documents for users. A review of the challenges to information searches helps to identify the problems and offer suggestions in improving current information search tools. Using the suggestions put forth by the Strategic Workshop on Information Retrieval …

Interpreting, Stephanie Jo Kent

Doctoral Dissertations

What do community interpreting for the Deaf in western societies, conference interpreting for the European Parliament, and language brokering in international management have in common? Academic research and professional training have historically emphasized the linguistic and cognitive challenges of interpreting, neglecting or ignoring the social aspects that structure communication. All forms of interpreting are inherently social; they involve relationships among at least three people and two languages. The contexts explored here, American Sign Language/English interpreting and spoken language interpreting within the European Parliament, show that simultaneous interpreting involves attitudes, norms and values about intercultural communication that overemphasize information and discount …

A Federated Architecture For Heuristics Packet Filtering In Cloud Networks, Ibrahim M. Waziri Jr

Electronic Theses and Dissertations

The rapid expansion in networking has provided tremendous opportunities to access an unparalleled amount of information. Everyone connects to a network to gain access and to share this information. However when someone connects to a public network, his private network and information becomes vulnerable to hackers and all kinds of security threats. Today, all networks needs to be secured, and one of the best security policies is firewall implementation.

Firewalls can be hardware or cloud based. Hardware based firewalls offer the advantage of faster response time, whereas cloud based firewalls are more flexible. In reality the best form of firewall …

The Influence Of Social Networking Technology In An Engineering Organization, Derrick Marcus Tepaske

Engineering Management & Systems Engineering Projects for D. Eng. Degree

Computer facilitated Social Networking (SN) is becoming more prevalent in our society, both in our personal and professional lives. As its use grows, there is a desire to determine how it will impact an organization. If it can positively impact an organization then it is an initiative that could be embraced and leveraged for any number of business related activities from marketing to engineering. This project develops and implements a social networking treatment for an engineering organization in order to determine how it impacts the responsiveness and performance of the organization. The treatment includes an online tool, a training package, …

Reasonable Number Of Issuing Original Bill Of Lading, Zhongming Ren

World Maritime University Dissertations

No abstract provided.

A Secure On-Line Credit Card Transaction Method Based On Kerberos Authentication Protocol, Jung Eun Kim

UNLV Theses, Dissertations, Professional Papers, and Capstones

Nowadays, electronic payment system is an essential part of modern business. Credit cards or debit cards have been widely used for on-site or remote transactions, greatly reducing the need for inconvenient cash transactions. However, there have been a huge number of incidents of credit card frauds over the Internet due to the security weakness of electronic payment system. A number of solutions have been proposed in the past to prevent this problem, but most of them were inconvenient and did not satisfy the needs of cardholders and merchants at the same time.

In this thesis, we present a new secure …

From General Technology Familiarity To Anti-Spyware Program Adoption: Comparison Between The U.S. And South Korea, Dong-Heon Kwak

Morehead State Theses and Dissertations

A thesis presented to the faculty of the College of Business at Morehead State University in partial fulfillment of the requirements for the Degree of Master of Science by Dong-Heon Kwak on April 7, 2009.

A Study And Implementation Of An Electronic Commerce Website Using Active Server Pages, Soumaya Boutkhil

Theses Digitization Project

The purpose of this project is to design an electronic commerce site for MarocMart company. MarocMart.com is an one-stop shopping company for a number of high quality products: carpets, jewelry, pottery, wood, leather, metals, and fashion items, etc... Each article is unique, hand-made by Moroccan craftsmen.