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Articles 1 - 19 of 19
Full-Text Articles in Business
Creating Data From Unstructured Text With Context Rule Assisted Machine Learning (Craml), Stephen Meisenbacher, Peter Norlander
Creating Data From Unstructured Text With Context Rule Assisted Machine Learning (Craml), Stephen Meisenbacher, Peter Norlander
School of Business: Faculty Publications and Other Works
Popular approaches to building data from unstructured text come with limitations, such as scalability, interpretability, replicability, and real-world applicability. These can be overcome with Context Rule Assisted Machine Learning (CRAML), a method and no-code suite of software tools that builds structured, labeled datasets which are accurate and reproducible. CRAML enables domain experts to access uncommon constructs within a document corpus in a low-resource, transparent, and flexible manner. CRAML produces document-level datasets for quantitative research and makes qualitative classification schemes scalable over large volumes of text. We demonstrate that the method is useful for bibliographic analysis, transparent analysis of proprietary data, …
What Should Streamers Communicate In Livestream E-Commerce? The Effects Of Social Interactions On Live Streaming Performance, Danyang Song, Xi Chen, Zhiling Guo, Xiao Liu Liu, Ruijin. Jin
What Should Streamers Communicate In Livestream E-Commerce? The Effects Of Social Interactions On Live Streaming Performance, Danyang Song, Xi Chen, Zhiling Guo, Xiao Liu Liu, Ruijin. Jin
Research Collection School Of Computing and Information Systems
Compared with traditional e-commerce, livestreaming e-commerce is characterized by direct and intimate communication between streamers and consumers that stimulates instant social interactions. This study focuses on streamers’ three types of information exchange (i.e., product information, social conversation, and social solicitation) and examines their roles in driving both short-term and long-term livestreaming performance (i.e., sales and customer base growth). We find that the informational role of product information (nonpromotional and promotional) is beneficial not only to sales performance, but also to the growth of the customer base. We also find that social conversation has a relationship-building effect that positively impacts both …
Using Machine Learning To Extract Insights From Consumer Data, Hannah H. Chang, Anirban Mukherjee
Using Machine Learning To Extract Insights From Consumer Data, Hannah H. Chang, Anirban Mukherjee
Research Collection Lee Kong Chian School Of Business
Advances in digital technology have led to the digitization of everyday activities of billions of people around the world, generating vast amounts of data on human behavior. From what people buy, to what information they search for, to how they navigate the social, digital, and physical world, human behavior can now be measured at a scale and level of precision that human history has not witnessed before. These developments have created unprecedented opportunities for those interested in understanding observable human behavior–social scientists, businesses, and policymakers—to (re)examine theoretical and substantive questions regarding people’s behavior. Moreover, technology has led to the emergence …
Artificial Intelligence, Consumers, And The Experience Economy, Hannah H. Chang, Anirban Mukherjee
Artificial Intelligence, Consumers, And The Experience Economy, Hannah H. Chang, Anirban Mukherjee
Research Collection Lee Kong Chian School Of Business
The term Artificial Intelligence (AI) was first used by McCarthy, Minsky, Rochester, and Shannon in a proposal for a summer research project in 1955 (Solomonoff, 1985). It is widely and commonly defined to be “the science and engineering of making intelligent machines” (McCarthy, 2006). Recent technological advances and methodological developments have made AI pervasive in new marketing offerings, ranging from self-driving cars, intelligent voice assistants such as Amazon’s Alexa, to burger-making robots at restaurants and rack-moving robots inside warehouses such as Amazon’s family of robots (Kiva, Pegasus, Xanthus) and delivery drones. There is optimism, and perhaps even over-optimism, of the …
Toward Personalized Answer Generation In E-Commerce Via Multi-Perspective Preference Modeling, Yang Deng, Yaliang Li, Wenxuan Zhang, Bolin Ding, Wai Lam
Toward Personalized Answer Generation In E-Commerce Via Multi-Perspective Preference Modeling, Yang Deng, Yaliang Li, Wenxuan Zhang, Bolin Ding, Wai Lam
Research Collection School Of Computing and Information Systems
Recently, Product Question Answering (PQA) on E-Commerce platforms has attracted increasing attention as it can act as an intelligent online shopping assistant and improve the customer shopping experience. Its key function, automatic answer generation for product-related questions, has been studied by aiming to generate content-preserving while question-related answers. However, an important characteristic of PQA, i.e., personalization, is neglected by existing methods. It is insufficient to provide the same “completely summarized” answer to all customers, since many customers are more willing to see personalized answers with customized information only for themselves, by taking into consideration their own preferences toward product aspects …
Multi-Functional Job Roles To Support Operations In A Multi-Faceted Jewel Enabled By Ai And Digital Transformation, Steven M. Miller
Multi-Functional Job Roles To Support Operations In A Multi-Faceted Jewel Enabled By Ai And Digital Transformation, Steven M. Miller
Research Collection School Of Computing and Information Systems
In this story, we highlight the way in which the use of AI enabled support systems, together with work process digital transformation and innovative approaches to job redesign, have combined to dramatically change the nature of the work of the front-line service staff who protect and support the facility and visitors at the world’s most iconic airport mall and lifestyle destination.
Field Experiments In Operations Management, Yang Gao, Meng Li, Shujing Sun
Field Experiments In Operations Management, Yang Gao, Meng Li, Shujing Sun
Research Collection School Of Computing and Information Systems
While the field experiment is a powerful and well-established method to investigate causal relationships, operations management (OM) has embraced this methodology only in recent years. This paper provides a comprehensive review of the existing OM literature leveraging field experiments and serves as a one-stop guide for future application of field experiments in the OM area. We start by recapping the characteristics that distinguish field experiments from other common types of experiments and organizing the relevant OM studies by topic. Corresponding to the commonly overlooked issues in field experiment-based OM studies, we then provide a detailed roadmap, ranging from experimental design …
Distinctive Features Of Nonverbal Behavior And Mimicry In Application Interviews Through Data Analysis And Machine Learning, Sanne Rogiers, Elias Corneillie, Filip Lievens, Frederik Anseel, Peter Veelaert, Wilfried Philips
Distinctive Features Of Nonverbal Behavior And Mimicry In Application Interviews Through Data Analysis And Machine Learning, Sanne Rogiers, Elias Corneillie, Filip Lievens, Frederik Anseel, Peter Veelaert, Wilfried Philips
Research Collection Lee Kong Chian School Of Business
This paper reveals the characteristics and effects of nonverbal behavior and human mimicry in the context of application interviews. It discloses a novel analyzation method for psychological research by utilizing machine learning. In comparison to traditional manual data analysis, machine learning proves to be able to analyze the data more deeply and to discover connections in the data invisible to the human eye. The paper describes an experiment to measure and analyze the reactions of evaluators to job applicants who adopt specific behaviors: mimicry, suppress, immediacy and natural behavior. First, evaluation of the applicant qualifications by the interviewer reveals …
Secure Hierarchical Deterministic Wallet Supporting Stealth Address, Xin Yin, Zhen Liu, Guomin Yang, Guoxing Chen, Haojin Zhu
Secure Hierarchical Deterministic Wallet Supporting Stealth Address, Xin Yin, Zhen Liu, Guomin Yang, Guoxing Chen, Haojin Zhu
Research Collection School Of Computing and Information Systems
Over the past decade, cryptocurrency has been undergoing a rapid development. Digital wallet, as the tool to store and manage the cryptographic keys, is the primary entrance for the public to access cryptocurrency assets. Hierarchical Deterministic Wallet (HDW), proposed in Bitcoin Improvement Proposal 32 (BIP32), has attracted much attention and been widely used in the community, due to its virtues such as easy backup/recovery, convenient cold-address management, and supporting trust-less audits and applications in hierarchical organizations. While HDW allows the wallet owner to generate and manage his keys conveniently, Stealth Address (SA) allows a payer to generate fresh address (i.e., …
Does Social Media Accelerate Product Recalls? Evidence From The Pharmaceutical Industry, Yang Gao, Wenjing Duan, Huaxia Rui
Does Social Media Accelerate Product Recalls? Evidence From The Pharmaceutical Industry, Yang Gao, Wenjing Duan, Huaxia Rui
Research Collection School Of Computing and Information Systems
Social media has become a vital platform for voicing product-related experiences that may not only reveal product defects but also impose pressure on firms to act more promptly than before. This study scrutinizes the rarely-studied relationship between these voices and the speed of product recalls in the context of the pharmaceutical industry where social media pharmacovigilance is becoming increasingly important for the detection of drug safety signals. Using Federal Drug Administration (FDA) drug enforcement reports and social media data crawled from online forums and Twitter, we investigate whether social media can accelerate the product recall process in the context of …
Smart Manufacturing—Theories, Methods, And Applications, Zhuming Bi, Lida Xu, Puren Ouyang
Smart Manufacturing—Theories, Methods, And Applications, Zhuming Bi, Lida Xu, Puren Ouyang
Information Technology & Decision Sciences Faculty Publications
(First paragraph) Smart manufacturing (SM) distinguishes itself from other system paradigms by introducing ‘smartness’ as a measure to a manufacturing system; however, researchers in different domains have different expectations of system smartness from their own perspectives. In this Special Issue (SI), SM refers to a system paradigm where digital technologies are deployed to enhance system smartness by (1) empowering physical resources in production, (2) utilizing virtual and dynamic assets over the internet to expand system capabilities, (3) supporting data-driven decision making at all domains and levels of businesses, or (4) reconfiguring systems to adapt changes and uncertainties in dynamic environments. …
Learning To Ask Critical Questions For Assisting Product Search, Zixuan Li, Lizi Liao, Tat-Seng Chua
Learning To Ask Critical Questions For Assisting Product Search, Zixuan Li, Lizi Liao, Tat-Seng Chua
Research Collection School Of Computing and Information Systems
Product search plays an essential role in eCommerce. It was treated as a special type of information retrieval problem. Most existing works make use of historical data to improve the search performance, which do not take the opportunity to ask for user’s current interest directly. Some session-aware methods take the user’s clicks within the session as implicit feedback, but it is still just a guess on user’s preference. To address this problem, recent conversational or question-based search models interact with users directly for understanding the user’s interest explicitly. However, most users do not have a clear picture on what to …
How Apis Create Growth By Inverting The Firm, Seth G. Benzell, Jonathan Hersh, Marshall Van Alstyne
How Apis Create Growth By Inverting The Firm, Seth G. Benzell, Jonathan Hersh, Marshall Van Alstyne
Economics Faculty Articles and Research
Traditional asset management strategy has emphasized building barriers to entry or closely guarding unique assets to maintain a firm’s comparative advantage. A new “Inverted Firm” paradigm, however, has emerged. Under this strategy, firms share data seeking to become platforms by opening digital services to third-parties and capturing part of their external surplus. This contrasts with a “pipeline” strategy where the firm itself creates value. This paper quantitatively estimates the effect of adopting an inverted firm strategy through the lens of Application Programming Interfaces (APIs), a key enabling technology. Using both public data and that of a private API development firm, …
New-Media Advertising And Retail Platform Openness, Jianqing Chen, Zhiling Guo
New-Media Advertising And Retail Platform Openness, Jianqing Chen, Zhiling Guo
Research Collection School Of Computing and Information Systems
We recently have witnessed two important trends in online retailing: the advent of new media (e.g., social media and search engines) makes advertising affordable for small sellers, and large online retailers (e.g., Amazon and JD.com) opening their platforms to allow even direct competitors to sell on their platforms. We examine how new-media advertising affects retail platform openness. We develop a game-theoretic model in which a leading retailer, who has both valuation and awareness advantages, and a third-party seller, who sells an identical product, engage in price competition. We find that the availability of relatively low-cost advertising through new media plays …
Comparison Of The Mental Burden On Nursing Care Providers With And Without Mat-Type Sleep State Sensors At A Nursing Home In Tokyo, Japan: Quasi-Experimental Study, Sakiko Itoh, Hwee-Pink Tan, Kenichi Kudo, Yasuko Ogata
Comparison Of The Mental Burden On Nursing Care Providers With And Without Mat-Type Sleep State Sensors At A Nursing Home In Tokyo, Japan: Quasi-Experimental Study, Sakiko Itoh, Hwee-Pink Tan, Kenichi Kudo, Yasuko Ogata
Research Collection School Of Computing and Information Systems
Background: Increasing need for nursing care has led to the increased burden on formal caregivers, with those in nursing homes having to deal with exhausting labor. Although research activities on the use of internet of things devices to support nursing care for older adults exist, there is limited evidence on the effectiveness of these interventions among formal caregivers in nursing homes. Objective: This study aims to investigate whether mat-type sleep state sensors for supporting nursing care can reduce the mental burden of formal caregivers in a nursing home. Methods: This was a quasi-experimental study at a nursing home in Tokyo, …
The State Of The Art Of Information Integration In Space Applications, Zhuming Bi, K. L. Yung, Andrew W.H. Ip., Yuk Ming Tang, Chris W.J. Zhang, Li Da Xu
The State Of The Art Of Information Integration In Space Applications, Zhuming Bi, K. L. Yung, Andrew W.H. Ip., Yuk Ming Tang, Chris W.J. Zhang, Li Da Xu
Information Technology & Decision Sciences Faculty Publications
This paper aims to present a comprehensive survey on information integration (II) in space informatics. With an ever-increasing scale and dynamics of complex space systems, II has become essential in dealing with the complexity, changes, dynamics, and uncertainties of space systems. The applications of space II (SII) require addressing some distinctive functional requirements (FRs) of heterogeneity, networking, communication, security, latency, and resilience; while limited works are available to examine recent advances of SII thoroughly. This survey helps to gain the understanding of the state of the art of SII in sense that (1) technical drivers for SII are discussed and …
Do Sequels Outperform Or Disappoint? Insights From An Analysis Of Amazon Echo Consumer Reviews, Kyong Jin Shim, Siaw Ling Lo, Su Yee Liew
Do Sequels Outperform Or Disappoint? Insights From An Analysis Of Amazon Echo Consumer Reviews, Kyong Jin Shim, Siaw Ling Lo, Su Yee Liew
Research Collection School Of Computing and Information Systems
Rapid technological advances in recent years drastically transformed our world. Amidst modern technological inventions such as smart phones, smart watches and smart home devices, consumers of electronic digital devices experience greatly improved automation, productivity, and efficiency in conducting routine daily tasks, information searching, shopping as well as finding entertainment. In the last few years, the global smart speaker market has undergone significant growth. As technology continues to advance and smart speakers are equipped with innovative features, the adoption of smart speakers will increase and so will consumer expectations. This research paper presents an aspect-specific sentiment analysis of consumer reviews of …
Face To Purchase: Predicting Consumer Choices With Structured Facial And Behavioral Traits Embedding, Zhe Liu, Xianzhi Wang, Lina Yao, Jake An, Lei Bai, Ee-Peng Lim
Face To Purchase: Predicting Consumer Choices With Structured Facial And Behavioral Traits Embedding, Zhe Liu, Xianzhi Wang, Lina Yao, Jake An, Lei Bai, Ee-Peng Lim
Research Collection School Of Computing and Information Systems
Predicting consumers’ purchasing behaviors is critical for targeted advertisement and sales promotion in e-commerce. Human faces are an invaluable source of information for gaining insights into consumer personality and behavioral traits. However, consumer's faces are largely unexplored in previous research, and the existing face-related studies focus on high-level features such as personality traits while neglecting the business significance of learning from facial data. We propose to predict consumers’ purchases based on their facial features and purchasing histories. We design a semi-supervised model based on a hierarchical embedding network to extract high-level features of consumers and to predict the top-N purchase …
Partnering For Value Perfection And Business Sustainability In The Cloud Services Brokerage Market, Richard Shang, Robert John Kauffman
Partnering For Value Perfection And Business Sustainability In The Cloud Services Brokerage Market, Richard Shang, Robert John Kauffman
Research Collection School Of Computing and Information Systems
The cloud computing and services market has advanced in the past ten years. They now include most IT services from fundamental computing to cutting-edge AI capabilities. With the widespread adoption of cloud services, clients are facing the fact that they are utilizing cloud resources at a sub-optimal level. Cloud services brokers (CSBs) grew from the market to fill the needs for cloud resource management and risk mitigation. Based on analysis of the cloud market and the case of cloud services brokerage and related activities in North America, we offer theoretical analysis for how value creation works, its impacts on the …