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Articles 1 - 5 of 5
Full-Text Articles in Business
Tribal Gaming Leader Strategies Toward A Sustainable Future, Janie A. Hall, Patricia I. Fusch, Janet M. Booker
Tribal Gaming Leader Strategies Toward A Sustainable Future, Janie A. Hall, Patricia I. Fusch, Janet M. Booker
The Qualitative Report
One aspect of leadership strategy is the need to account for the core values of the organization.The purpose of this case study was to explore the tribal gaming leader strategies used toward sustainability, an action that leads to tribal economic development and stability. The conceptual framework of situational leadership theory was used to guide the scope and analysis of this study. Six tribal gaming leaders from Oklahoma participated in a focus group session; 7 additional tribal gaming leaders from the same gaming organization participated in individual interview sessions. Member checking was used to strengthen the credibility and trustworthiness of the …
How To Conduct A Mini-Ethnographic Case Study: A Guide For Novice Researchers, Patricia I. Fusch Ph.D., Gene E. Fusch, Lawrence R. Ness
How To Conduct A Mini-Ethnographic Case Study: A Guide For Novice Researchers, Patricia I. Fusch Ph.D., Gene E. Fusch, Lawrence R. Ness
The Qualitative Report
The authors present how to construct a mini-ethnographic case study design with the benefit of an ethnographic approach bounded within a case study protocol that is more feasible for a student researcher with limited time and finances. The novice researcher should choose a design that enables one to best answer the research question. Secondly, one should choose the design that assists the researcher in reaching data saturation. Finally, the novice researcher must choose the design in which one can complete the study within a reasonable time frame with minimal cost. This is particularly important for student researchers. One can blend …
Extending Organizational Memory And Corporate Communications Research Via Autoethnography/Autobiography, Damion Waymer, Nneka Logan
Extending Organizational Memory And Corporate Communications Research Via Autoethnography/Autobiography, Damion Waymer, Nneka Logan
The Qualitative Report
Culture, business, and communication are overlapping human phenomena. However, corporate communication methods have yet to embrace the complexity of organizational culture. Since the study of culture is anthropological in nature, we propose foregrounding autoethnography/autobiographical approaches and method to analyze corporate organizational culture. We argue that studying corporate communication, public relations, and society via the lenses of organizational culture and subsidiary organizational memory can provide unique insights into practice of corporate communication and the theorizing of organizational memory research. In this case example, we answer this question: In what ways can autobiographical/autoethnographic narratives of organizational members inform the theory, research, and …
Good Vibrations: Charting The Dominant And Emergent Discursive Regimes Of Sex Toys, George Rossolatos
Good Vibrations: Charting The Dominant And Emergent Discursive Regimes Of Sex Toys, George Rossolatos
The Qualitative Report
Sex toys promote a new consumptive ethos whose significance may be adequately outlined by attending to the institutional implications of this product category’s consumption. By drawing on Foucault’s theory of sexuality and the technologies of the self that materialize with the aid of discursive formations about sexuality, as well as on relevant sociological and ethnographic insights, I undertake a qualitative content analysis on a corpus of 100 sex toys’ product reviews from popular magazines and web sites in order to identify how the discourse about sex toys is articulated in terms of three dominant categories of sexual scripts (Simon & …
The Corporate Social Responsibility In Lidl’S Communication Campaigns In Croatia And The Uk, Martina Topic, Ralph Tench
The Corporate Social Responsibility In Lidl’S Communication Campaigns In Croatia And The Uk, Martina Topic, Ralph Tench
The Qualitative Report
The purpose of the paper was to investigate whether Lidl uses CSR communication in their Advertising and Communication Campaigns in two different business contexts, and if so, how. The paper built upon existing analyses of CSR Communication by analysing Lidl’s websites in both countries, and went step forward and analysed TV adverts of the company in both countries as well. The analysis discovered importance of the social context in using CSR to promote business, as well as a different communication management strategy where Lidl does not communicate with UK public as extensively as with the Croatian public due to different …