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Articles 1 - 22 of 22
Full-Text Articles in Business
Narratives Of Job Satisfaction Offered By The ‘100 Best Companies To Work For In America’, Douglas J. Swanson Ed.D Apr
Narratives Of Job Satisfaction Offered By The ‘100 Best Companies To Work For In America’, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
This research analyzes narratives of employee job satisfaction offered by the 2012 CNN Money/ Fortune Magazine listing of “100 Best Companies to Work for in America.” A random sampling of 52 of the corporate websites was subject to content analysis. Among websites viewed, slightly more than half offered text- or video-based narratives of employees discussing their satisfaction with work. Most present a personal, emotional assessment of the value of work. Most rewards were identified as intrinsic (responsibility, or challenge) rather than extrinsic (salary, or benefits). College undergraduates preparing to enter the job market analyzed the narratives and offered feedback about …
Strategizing And Executing The Town Hall Meeting During A Time Of Crisis., Douglas J. Swanson Ed.D Apr
Strategizing And Executing The Town Hall Meeting During A Time Of Crisis., Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Marketing/ Communications Campaign Action Plan, Douglas J. Swanson Ed.D Apr
Marketing/ Communications Campaign Action Plan, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
Effective communication is about relationships more so than it is about “getting the word out there” (a commonly used cliché). Communicating to build relationships isn’t necessarily difficult, but it does require strategically developed plan. This presentation lays out a seven-step action plan for a development effort that will result in a marketing/ communications effort developed by each county medical society.
High-Performance Communication: Writing For Results In The Business Workplace [1], Douglas J. Swanson Ed.D Apr
High-Performance Communication: Writing For Results In The Business Workplace [1], Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
High-Performance Communication: Writing for Results in the Business Workplace (workshop)
Narratives Of Job Satisfaction On The World Wide Web: Interpretations Of Value And Reward Within The “100 Best Companies To Work For In America”, Douglas J. Swanson Ed.D Apr
Narratives Of Job Satisfaction On The World Wide Web: Interpretations Of Value And Reward Within The “100 Best Companies To Work For In America”, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
This research analyzed employee job satisfaction narratives on World Wide Web sites of companies named among Fortune magazine’s “100 Best Companies to Work for in America.” Fewer than one-third of WWW sites included narratives. Narratives were most likely to express job satisfaction in personal, emotional terms and least likely to identify job security, benefits, or compensation as important rewards of work. Narratives often appeared targeted toward new college graduates. Clichés were used excessively in Web sites and narratives.
The Final Countdown To Y2k: Is Your Small Business Ready?, Douglas J. Swanson Ed.D Apr
The Final Countdown To Y2k: Is Your Small Business Ready?, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Spring Mall And Home Shows: Finding Your Competitive Edge At Smaller Retailer Events, Douglas J. Swanson Ed.D Apr
Spring Mall And Home Shows: Finding Your Competitive Edge At Smaller Retailer Events, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Journalism/ Mass Communication Program World Wide Web Sites: Content, Functionality And Promotional Value, Douglas J. Swanson Ed.D Apr
Journalism/ Mass Communication Program World Wide Web Sites: Content, Functionality And Promotional Value, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
Despite the popularity of promotionally-oriented Web sites within journalism/ mass communication programs in higher education, there has been little examination of sites and their contents. Almost no research has focused on visual, informational, and operational enhancements, or how Web sites of different higher education programs in the discipline differ from each other. This research addresses some of the unanswered questions about how journalism/ mass communication Web sites use enhancements to communicate with online users.
Professional Development Seminars: Scouting Out Your Best Opportunities, Douglas J. Swanson Ed.D Apr
Professional Development Seminars: Scouting Out Your Best Opportunities, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Planning + Execution + Follow-Up = Great Trade Show Performance, Douglas J. Swanson Ed.D Apr
Planning + Execution + Follow-Up = Great Trade Show Performance, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Advertising Strategies For Success, Douglas J. Swanson Ed.D Apr
Advertising Strategies For Success, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
What You Need To Know About Upcs: Applying Bar Code Technology To Boost Marketing & Cut Costs, Douglas J. Swanson Ed.D Apr
What You Need To Know About Upcs: Applying Bar Code Technology To Boost Marketing & Cut Costs, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Workplace Safety Is Everyone's Concern, Douglas J. Swanson Ed.D Apr
Workplace Safety Is Everyone's Concern, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
How To Improve Your Professional Credibility, Douglas J. Swanson Ed.D Apr
How To Improve Your Professional Credibility, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Use Today's Technology To Improve Customer Contact, Douglas J. Swanson Ed.D Apr
Use Today's Technology To Improve Customer Contact, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Reaching Entrepreneurs Where They Live And Work: A Communication And Marketing Strategy For The Oklahoma Home-Based Business Association, Douglas J. Swanson Ed.D Apr
Reaching Entrepreneurs Where They Live And Work: A Communication And Marketing Strategy For The Oklahoma Home-Based Business Association, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
SEE MANUSCRIPT
Guarding Your Company's Intellectual Property Rights: Patents, Trademarks, And Copyright Protection, Douglas J. Swanson Ed.D Apr
Guarding Your Company's Intellectual Property Rights: Patents, Trademarks, And Copyright Protection, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Home-Based Business Owners: A Market Worth Pursuing, Douglas J. Swanson Ed.D Apr
Home-Based Business Owners: A Market Worth Pursuing, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Tricks Of The Trade For Trade Shows (Part 2), Douglas J. Swanson Ed.D Apr
Tricks Of The Trade For Trade Shows (Part 2), Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Tricks Of The Trade For Trade Shows (Part 1), Douglas J. Swanson Ed.D Apr
Tricks Of The Trade For Trade Shows (Part 1), Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Recharging Your Customer Service Skills, Douglas J. Swanson Ed.D Apr
Recharging Your Customer Service Skills, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.
Networking: Beyond The Buzz Word, Douglas J. Swanson Ed.D Apr
Networking: Beyond The Buzz Word, Douglas J. Swanson Ed.D Apr
Douglas J. Swanson, Ed.D APR
No abstract provided.