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Full-Text Articles in Business
Women In Organizations: Leadership And Overcoming Biases, Madison T. Witt
Women In Organizations: Leadership And Overcoming Biases, Madison T. Witt
Honors Thesis
This thesis will work to describe the different experiences women have in the workplace compared to men. It will discuss the biases faced: prove-it-again bias, tightrope bias, and the maternal wall bias. These play a large role in why women act as they do in the workplace as well as why they tend to experience different barriers within the corporate ladder. This research notes both gender biases facing women and the additional bias women of color face. These different experiences change how women lead companies when placed in executive positions. These leadership styles of women tend to be more welcoming …
Correlation Of Motivations To View Facebook Video Advertisements With Willingness To View Future Advertisements, Mokhlisur Rahman
Correlation Of Motivations To View Facebook Video Advertisements With Willingness To View Future Advertisements, Mokhlisur Rahman
Dissertations and Theses
Most people are familiar with the concept of Facebook video ads. Facebook offers enormous features to place in-feed video ads to promote products. An online survey was conducted at the University of South Dakota in Vermillion, South Dakota. The survey looked for user motivations for viewing Facebook video ads. The conceptual framework for this study was chosen as the Uses and Gratifications Theory. Drawing on the UGT, the study uses a previously established and supported scale used in previous uses and gratification studies to measure the correlation among results. All the participants in this study were university students. The study …
Let's Talk About (Cred)It, Taylor J. Anderson
Let's Talk About (Cred)It, Taylor J. Anderson
Honors Thesis
This thesis observes the credit system’s communicative patterns and stigmas that have fueled consumer ignorance and discouraged valuable financial discourse and education. For generations, credit consumers have been kept in the dark from imperative personal finance topics. Parents and guardians are not having conversations with their children about credit at home, and neither are a majority of educators. The lack of credit communication at home and in the classroom has ultimately created a massive population that is vulnerable to the manipulation of credit issuers and companies. Consumer ignorance and vulnerability due to the exclusion of credit from conversations and curriculums …
I See What You're Saying: A Deaf Culture And American Sign Language Awareness Event, Alexis M. Sejnoha
I See What You're Saying: A Deaf Culture And American Sign Language Awareness Event, Alexis M. Sejnoha
Honors Thesis
Deaf Culture and American Sign Language are an important part of the Deaf and Hard-of-Hearing community. Most people outside of this community are unaware of these aspects, and remain uneducated about them. This document is an event plan for an educational event about American Sign Language and Deaf Culture, as well as an artist statement explaining the conception and implementation of this plan, and how it was impacted by the Covid 19 pandemic.