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Full-Text Articles in Business

The Artist's Diary, Anamae Gilroy Jan 2022

The Artist's Diary, Anamae Gilroy

Senior Projects Spring 2022

Senior Project submitted to The Division of Arts of Bard College.


Viewing The Covid-19 Resilient Skincare Market Through A Sociohistorical Lens: The Patterning Of Conspicuous Consumption Mediated By Marketing, Siren Chen Jan 2020

Viewing The Covid-19 Resilient Skincare Market Through A Sociohistorical Lens: The Patterning Of Conspicuous Consumption Mediated By Marketing, Siren Chen

Senior Projects Fall 2020

The Chinese skincare market distinguishes itself with an inelastic consumer demand during the COVID-19 pandemic. This project employs the endogenous preferences economic framework and a sociohistorical lens to analyze the social forces that sustain the resilient beauty market. Through setting up a socially embedded framework for economic analysis, this project highlights the active role of marketers, which are omitted in mainstream economics, in fostering a bond between consumers and skincare products. With a comparative analysis of both the colonial and the COVID-19 pandemic contexts, this project demonstrates how marketers connect consumers to skincare products through reference to the system of …


It’S Garfield’S World, We Just Live In It: An Exploration Of Garfield The Cat As Icon, Money Maker, And Beast, Iris B. Engel Jan 2019

It’S Garfield’S World, We Just Live In It: An Exploration Of Garfield The Cat As Icon, Money Maker, And Beast, Iris B. Engel

Senior Projects Fall 2019

No newspaper comic character enjoys a larger international audience than Garfield. While newspaper comics have been infiltrating the homes of readers in the United States since the 1880s, Garfield has made more of an impact than any other. Brought into existence by Jim Davis in Muncie, Indiana in 1978, Garfield has now gone world-wide. Breaking Guinness world records for most syndicated newspaper comic strip, Garfield has made over 800 million dollars in comic sales alone, making it the largest grossing newspaper comic strip to date. Recognized globally, Garfield is an international icon. Despite these laudations, there has never been an …


Arctic Research Collaborations Among Agencies: A Case Study Analysis Of Factors Leading To Success Within The Interagency Arctic Research Policy Committee, Meredith Clare Lavalley Jan 2017

Arctic Research Collaborations Among Agencies: A Case Study Analysis Of Factors Leading To Success Within The Interagency Arctic Research Policy Committee, Meredith Clare Lavalley

Bard Center for Environmental Policy

The Arctic is changing rapidly as average temperatures rise. As an Arctic nation, the United States is directly affected by these changes. It is imperative that these changes be understood to make effective policy decisions. Since the research needs of the Arctic are large; 14 Federal agencies have Arctic research programs. As a result, the government regularly works to coordinate Federal Arctic research in order to reduce duplication of effort and costs, and to enhance the research’s system perspective. The government’s Interagency Arctic Research Policy Committee accomplishes this coordination through its Five-year Arctic Research Plans and Collaboration Teams, which are …